Tanushree R. — VP of Marketing
I make businesses healthy. With core focus in building new business and people management I bring 14yrs of marketing experience across beauty, fashion and luxury brands with me. A creative professional with keen business acumen I am currently responsible for U Studio - Unilever's in-house agency. Responsible for elevating Unilever's brands across the digital arena and managing a team of designers, strategists and managements professionals - you can say I juggle really well :) I have always been someone who liked to be great at everything, my achievements include - ✔️A first of its kind association in our country - I initiated and executed a tie-up of an experiential space for pet parents with the Grand Hyatt Hotel Mumbai and Pune for the pet care premium brand Captain Zack. ✔️Visiting professor at MOD’art for Styling and Image Design (2018-2019) ✔️Solely launched premium dining app Gourmet Passport in Bombay - worked with the Founder Rocky Mohan (owner of Old Monk) ✔️Became Head of Creative Strategy for a team of 40 people at the age of 27 - where I handled digital marketing and social media for large brands such as Anita Dongre, Hero MotoCorp and Vh1 ✔️Launched India’s first luxury personal shopping service with Bombay’s luxury mall - Palladium. The association has been running every year since from 2017-2019. ✔️I was featured in publications such as Indian Express, Mid-Day and Little Black Book. ✔️Have worked on marketing alliances and PR for some of the world’s most luxurious brands - Christian Dior Accessories, Tag Heuer Watches, Jaeger Lecoultre , Tarun Tahiliani, Rohit Bal and Kerastase ✔️At 23, I worked with a team of only 2, to launch S.H Raza’s art showcase at India Habitat Center
Stackforce AI infers this person is a Marketing Leader with expertise in luxury and consumer brands.
Location: Delhi, India
Experience: 16 yrs 5 mos
Skills
- Marketing
- Digital Marketing
Career Highlights
- Initiated first experiential space for pet parents in India.
- Launched India's first luxury personal shopping service.
- Headed a creative strategy team of 40 at age 27.
Work Experience
Nature's Basket Limited
Head of Marketing (5 mos)
WPP
Associate Vice President (11 mos)
Sr Business Director (2 yrs 1 mo)
OLIVER Agency
Business Director | U Studio at Unilever (1 yr 1 mo)
Coccoon Beauty
Head Of Marketing Coccoon Beauty & Captain Zack (4 yrs 4 mos)
Digitalhathi
Creative Strategy HEAD (2 yrs 11 mos)
El Sol Strategic Consultants
Brand Manager (3 yrs 9 mos)
L'Oreal India
Marketing Co-ordinator (1 yr 1 mo)
Education
Management of Fashion and Luxury Companies at Università Bocconi
Advertising and Marketing at XIC
Bachelor of Arts at Delhi University