Jan 2025 – Jan 2026 · 1 yr

• Lead a team of 13 PMs across the Search & Catalog Product Areas, who:
• Build a great search experience across Query Understanding, Autosuggest, Personalisation, New Selection Discovery, Experiences; on all Flipkart Marketplaces (Flipkart, Minutes, Grocery)
• Own the seller product cataloging experience - AI-fication of the cataloging journey to get better quality inputs from sellers with seller effort
• Creating a Trends Intelligence Platform for Flipkart that helps us identify trends before they are hashtags on social media

Apr 2024 – Jan 2025 · 9 mos

• Lead a team of 7 PMs across:
• All GenAI initiatives on the Customer Shopping Experience. This includes Conversational Commerce & ChatBots (Flippi), Summarisation, Image Generation etc.
• Vernacular & Voice Search Experiences
• Assisted Shopping (Chat, Video Assistance to users in their purchase journeys)
• Lifestyle/Fashion & Fast Fashion/SPOYL Customer Shopping Experiences

Oct 2023 – Apr 2024 · 6 mos

• Lead a team of 6 PMs & multiple product lines:
• GenAI led Conversational Commerce (Flippi)
• Perf Marketing Product (SEO, SEM, RT) & First Transaction Experience (Onboarding & Nudges, NU -> NC Journeys)
• Vernacular Experience
• User-Generated Content - Ratings, Reviews & QnA
• Core Fashion & Fast Fashion/SPOYL Category Experiences

Nov 2021 – Sep 2023 · 1 yr 10 mos

• Lead a team of 6 PMs & multiple product lines:
• User Acquisition (SEO, SEM, Referrals) & First Transaction Experience (Onboarding & Nudges, Couponing, NU -> NC Journeys)
• Conversational Commerce (Voice Search, Discovery & Decision Assistants, Chat Bots)
• Vernacular Experience
• User-Generated Content - Ratings, Reviews & QnA
• Fast Fashion/Gen-Z Experiences - SPOYL.

Apr 2021 – Oct 2021 · 6 mos

• Building category-specific product experiences to result in a better customer shopping experience on Flipkart.

Apr 2019 – Mar 2021 · 1 yr 11 mos

• Launched industry first innovations - Flipkart Smart Upgrade Plan to drive affordable smartphone upgrades and Flipkart Smart Pack to drive subscription led smartphone purchases.

Sep 2018 – Apr 2019 · 7 mos · Gurgaon, India

• Own the product roadmap, end-to-end consumer journeys, feature delivery, user & usage funnels for Airtel TV Premium - a paywalled user experience to drive upgrades and monetisation on Airtel TV
• Launched Airtel TV Premium & revamped multiple sections of the Airtel TV App to enable seamless user journeys for Premium Content Discovery, Sampling, Upgrades & Consumption
• Won Wynk Superhero Award for Collaboration during the Airtel TV Premium Launch

Aug 2017 – Apr 2019 · 1 yr 8 mos · Gurgaon, India

• Responsible for creating Advertising Product Roadmap on Wynk Music and Airtel TV (~45Mn MAU) to achieve revenue goals & delivery of new advertising features, with the least intrusive consumer experience
• Lead Team of 1 Product Manager and squad of 4 developers to drive product roadmap delivery & manage product feature rollout on Wynk Music & Airtel TV App – across video, audio, native & display
• Lead Team of 2 Ad Operations Executives to manage advertising operations including ad campaign delivery, reporting & campaign effectiveness measurement
• Collaborate with Sales and Pre-sales teams to drive advertising revenue & innovations
• Manage strategic relationships with partners including InMobi, Google and Facebook.
• Quadrupled Programmatic Ad Revenue across Wynk Music and Airtel TV App in 12 months, through the addition of new ad-units and yield improvement
• Won Exceptional Contributor Award for driving 90% Q-o-Q Overall Ad Revenue growth in Q2 2018

Aug 2016 – Aug 2017 · 1 yr

• Built platform to create user profiles & dynamic segments on the basis of behavioural, app usage & purchase patterns and user data across multiple digital and non-digital platforms, for 100Mn+ users
• End-to-end feature delivery of secure and privacy safe monetization of Audience Segments, along with third party platform integrations with partners like InMobi
• Created first iteration of self-serve platform to enable advertisers to use above audience segments

Apr 2016 – Jul 2017 · 1 yr 3 mos

• Managed end-to-end Product Roadmap for Airtel’s Gamestore Apps – Airtel Games & Airtel Games Lite
• Launched Airtel Games Lite – a one of its kind 1.5MB Android App with HTML5 games focused on low end devices with product hooks to enable upgrades to full game store
• Conceptualized & delivered multiple features including movement from free to freemium, gamification on the store, user life cycle management and segmentation that helped accelerate user growth and engagement on the app

Jul 2015 – Apr 2016 · 9 mos

• Responsible for New Product Development and end-to-end user journeys across Digital (My Airtel App & Web) and Non-Digital Channels to drive consumer uptake and business goals
• Launched 3 key products - Night Cashback, Family Share, Airtel Surprises - along with their Digital User Journeys, that drove mobile data usage growth & adoption.
• Led programs with Facebook for driving internet adoption among first time smartphone users through a free Facebook Program that doubled new mobile internet user growth.
• Drove event based internet adoption during IPL with Twitter, leading to an all-time high of Twitter users on the Airtel Network
• Won Gold Award for Business Goal Delivery on Night Cashback

Jun 2014 – Jul 2015 · 1 yr 1 mo

• Led cross functional teams to build mobile-first products to address adoption & usage barriers for first time mobile internet users
• Delivered two products - One Touch Internet and Prepaid Data Balance Landing Page - with end to end Product and Go-to-Market ownership; led to over 2 Million first time internet users in the first 5 months of launch with 60Mn+ pageviews.
• Won the Best Mobile Service/App for Consumers at the Global Mobile Awards at Mobile World Congress (MWC) Barcelona for One Touch Internet

Jun 2013 – May 2014 · 11 mos

• Part of the Cross-functional Management Trainee Program of Bharti Airtel Limited
• Handled territory with annual revenue of ~INR 10Cr & 2 distribution partners as TSM in TN East
• Delivered 15% revenue growth over 5 months with 35% growth in customer acquisition through targeted BTL initiatives that were replicated across the zone

Apr 2012 – Jun 2012 · 2 mos · New Delhi Area, India

• Developed a timeline and framework to map the media buying process that will aid HT Media to position and target the right organisations and decision makers in the media sales process