Dec 2025 – Feb 2026 · 2 mos · Riyadh, Saudi Arabia · Remote

• Contributed to the UX design of the Nusuk mobile app for Hajj and Umrah by designing the Hajj user journey and optimizing the end-to-end pilgrimage flow to ensure a smooth and guided experience for pilgrims.

Sep 2024 – Feb 2026 · 1 yr 5 mos · Riyadh · On-site

• Led the design of user-centric digital insurance products by aligning business goals with customer needs. Collaborated with cross-functional teams to deliver scalable, accessible, and innovative solutions while conducting user research and usability testing to enhance functionality. Mentored junior designers and ensured adherence to design standards and best practices.
• Led and scaled the design team scale from 3 to 13 senior designers in one year, defining hiring criteria, leading interviews, and establishing a high-performing design culture.
• Led design collaboration with Frog and internal squads on Tawuniya’s super app, ensuring seamless alignment, smooth execution, and accelerating delivery by 25%.
• Designed the workshop portal, digitizing the car repair journey for accident cases and partner workshops, boosting operational efficiency and user satisfaction.
• Maintained a scalable design system used across 10+ products, reducing design debt and cutting design-to-dev handoff time by 40%.

Oct 2022 – Sep 2024 · 1 yr 11 mos · Egypt

• At Thiqah, I work as a Product Designer and UX Engineer, leveraging my front-end expertise to bridge the gap between design and development. I collaborate closely with both teams to ensure the seamless implementation of designs throughout the project lifecycle. Additionally, I am leading the creation of Thiqah's Design System, which serves as a foundation for approximately 32 branches of Thiqah’s digital products.

Apr 2022 – Apr 2023 · 1 yr · Remote

• Collaborating with the marketing team of a Halan Company in consultations for the
• websites of their services and I have designed and developed many of the Wordpress websites
• of the company and their partners.

Feb 2021 – Oct 2022 · 1 yr 8 mos · Egypt

• At Brandria, I worked on customer projects, designing website UIs and mobile app UIs. When projects involved WordPress or front-end development, I not only designed but also implemented my work into interactive templates and custom WordPress themes. Additionally, I collaborated directly with partners and clients, conducting meetings to understand their challenges and develop effective design solutions tailored to their needs.

Jul 2019 – May 2020 · 10 mos · Cairo Governorate, Egypt

• I worked at Converted.in, an AI-powered customer ads platform for e-commerce, where I contributed to designing their app, PinOffer, and enhancing the UX design of their system dashboard. My role involved creating intuitive, user-friendly interfaces that optimized the platform’s usability and engagement for e-commerce businesses.

Nov 2018 – Jun 2019 · 7 mos · Giza Governorate, Egypt

• I worked at Almal News, a daily economic newspaper, as a Product Designer, Front-End Developer, and WordPress Developer, leading the transformation of their website from ASP to WordPress. I was involved in the entire process from problem discovery and analysis to developing solutions and implementing them. This experience not only strengthened my technical expertise but also provided valuable insights into the journalism industry, particularly in the realm of digital journalism.

Mar 2012 – Feb 2026 · 13 yrs 11 mos · Cairo, Egypt

• In 2012, I founded my startup, Lioit For Web Services, specializing in selling WordPress themes and HTML templates on ThemeForest, generating a total revenue of $58,306. Over time, led me to pursue opportunities in other companies to gain hands-on experience in business and team management. While focusing on my professional growth, I still occasionally work on projects for former clients, providing updates and new features upon request.

Jan 2008 – Jun 2020 · 12 yrs 5 mos

• During my self-employed journey, I have helped numerous companies solve complex problems and transform ideas into intuitive web and mobile interfaces. My focus has always been on creating simple, user-friendly designs that enhance usability and ensure seamless interaction for users.