Apr 2023 – Mar 2025 · 1 yr 11 mos · On-site

• Leading the ambitious project of revamping the entire user experience for 4 Mn+ users across Analytics Vidhya's community and EdTech vertical. Driving below major product development as part of UIUX revamp project:
• ➜ Learning Management Software(LMS)
• ➜ Gamification - Coins, Badges, Streaks, etc
• ➜ Recommendation based Personalised Dashboard

Sep 2021 – Mar 2023 · 1 yr 6 mos · On-site

• Leading Strategy, Development and Growth for existing and new product verticals
• ➜ Flagship B2C product - BlackBelt Plus Program
• Heading overall business growth for Analytics Vidhya's flagship B2C courses by driving metrics across Product, Marketing, and Sales verticals achieving an overall Y-O-Y growth in revenue of 23% with a positive ROI. Major tasks included
• 👉 Product - Launched new features like online AI conferences, new courses and conducted multiple A/B tests to optimize product conversion rates by more than 250% by creating feature based landing pages and speed optimization of the landing pages
• 👉 Marketing - Worked in coordination with the marketing team to strategize and execute organic and paid campaigns across different channels for increasing the top funnel
• 👉 Sales - Led the integration of a new CRM and Dialer system end-to-end to optimise the sales processes.
• ➜ New product launch
• ▶ US Launch - Edtech Product
• 👉 Successfully identified the US market as a key opportunity for scaling the business and developed a comprehensive GTM strategy to drive growth and market penetration, which included key product changes designed specifically for US customers
• 👉 US launch increased per-sale revenue by 50% and average M-O-M sales by more than 400%
• ▶ Community Platform for 4 million users -
• 👉 Driving the launch and growth of a collaborative platform for Analytics Vidhya's 2 million users, enabling career development, knowledge sharing, and industry interaction.
• 👉 Leveraging the power of community engagement and monetisation strategies to create a dynamic platform, serving as a key growth engine and top-of-funnel source for Analytics Vidhya's future product initiatives.
• ▶ Divine.ai -
• 👉 MVP Launch: Successfully launched the MVP of Divine.ai, a new product vertical designed as a learning and discovery platform for generative AI tools, aimed at offering a comprehensive solution for AI enthusiasts and professionals.

Oct 2020 – Jul 2021 · 9 mos · Delhi, India

• ➜ Part of the pre-launch team of the upcoming disruptive EdTech product. As a Head of Product, was responsible for end-to-end conversion of Product Vision into a Customer Obsessed Product.
• ➜ Responsibilities included driving Product Vision, Product Strategy, Design, Development, and Launch. Successfully lead the product from ideation stage to design stage.

Nov 2019 – Sep 2020 · 10 mos · Jaipur, Rajasthan

Mar 2018 – Oct 2019 · 1 yr 7 mos · Pune Area, India

• ➜ New Products Onboarding – As a Product Manager, responsible for onboarding new products for PAN India VIL network. Worked on below two highly crucial projects to ensure reduced operational costs and improved customer satisfaction (in terms of NPS)
• ➜ Avanseus Predictive Alarm Monitoring System – Developed product design for AI based predictive network alarm reports generation system with product partner Avanseus. The system predicted impending node level alarms for PAN India VIL network thus assuring network tickets to drop by 34.7% and an improved network quality by 40% within a year of implementation. The project was monitored by Technology Director, AMAP Vodafone
• ➜ Chatbot Integration– Worked on this project with IBM for developing a product that would provide real- time network alarm details on node level to network engineers to ensure reduced time for fault rectification and improvement in alarm tickets MTTR by 42% RPA (Robotic Process Automation) – As a Product Analyst was responsible for implementing automation across Network Products used for the PAN India VIL network (HPSM, NetAct, U2000, etc.). Coordinated with different stakeholders across functions and vendors (Accenture, IBM and TechM) for understanding the AS-IS process, identifying Use Cases to be taken into automation, designing the solution and framing Business Use Cases considering maximum ROI
• ➜ Vodafone Idea SM Integration – As a part of the biggest Telco Merger project worked on designing an updated process for the existing products to manage merged entity PAN India network for the new organization post-merger. 15 out of 23 circles successfully integrated within a single SM system by the end of August’19. Awarded Certificate of Appreciation from COG VIL and CMS COE Delivery Head HPE

Jul 2017 – Mar 2018 · 8 mos · Pune Area, India

• 1. Managed B2C products like MPesa, MSafe and MyVodafone. As a Product Manager:
• i) Gathered business requirements for any functional changes or new implementations to be done in the products.
• ii) Coordinated with internal stakeholders to test the feasibility and develop a solution and roadmap for the same post business analysis of the requirement.
• iii) Lead a team of vendors to get the development ready on time and perform SIT and UAT for the solution developed.
• 2. SPOC for PAN India 23 Circles Vodafone IT Heads for B2C and Internal Products issues escalations and resolutions.
• 3. Managed and tracked dashboard, issues, and escalations for multiple ongoing projects for commercial B2C products using JIRA and IT Demand Management Tool.
• 4. Lead the project for Vodafone - BSNL 2G ICR(Intra Circle Roaming) implementation across pan India for revenue growth and better connectivity across the rural areas.

Jun 2016 – Jun 2017 · 1 yr · Pune Area, India

• IT - Application Operations
• Developed and implemented a comprehensive Business Continuity Plan (BCP) with external vendors (IBM, TCS, TechM, and Amdocs) thus ensuring uninterrupted operations of Vodafone critical outsourced services in case of any natural or man-made calamity/disaster
• Network - RF Planning and Optimization
• Project - Island of Excellence
• Scope – To convert a selected area into an area having excellent 2G, 3G and 4G KPI’s
• Methodology – Worked with the ground team to identify areas with poor network quality in North West Delhi. Reports generated using TEMS were further analyzed based on KPI’s (like call drop, voice traffic, data traffic, etc.). The results of the analysis were used for implementing physical optimization of the towers situated in those areas.
• Results:
• 11.3% and 12% increase in 3G voice and data traffic respectively
• 9.5% and 10.7% increase in 3G voice and data traffic respectively
• 15.4 % increase in 4G data traffic
• 13.10% and 18.10% improvement in 2G and 3G Voice Drop Call Rate
• Retail and Sales
• Retail – Worked with 7 Vodafone Stores across Delhi and Noida, to do an RCA for Postpaid Sales Rejection. Based on the analysis few of my suggestions were successfully implemented in Delhi circle to improve postpaid sales.
• Sales – Analyzed the latest marketing trends and tracked competitors’ activities to provide inputs for tuning sales and marketing strategies for Vodafone. Also worked with circle and ground team to successfully launch VODAFONE FLEX in North West Delhi

May 2015 – Jul 2015 · 2 mos · Mumbai Area, India

• CDR segregation and analysis