Jyoti Thakur

Design Manager

Delhi, Delhi, India12 yrs 5 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in user-centered design principles.
Proven track record in usability testing and user research.
Skilled in leading cross-functional teams for product innovation.

Stackforce AI infers this person is a Usability Analyst specializing in E-commerce and User Experience design.

Contact

Skills

Core Skills

User ExperienceUser ResearchUsability Testing

Other Skills

User Experience DesignInteraction DesignQualitative ResearchQuantitative ResearchA/B TestingCard SortingTeam BuildingMobile ApplicationsUser ScenariosTask AnalysisHuman FactorsUser StoriesWireframesPersonaMobile Design

About

An experienced Usability Analyst with certification from Human Factors International (HFI), USA, and a strong background in the IT industry. I specialize in delivering exceptional user experiences across diverse domains such as E-Commerce, Chemicals & Petroleum, Healthcare, Digital Banking, Technology, Travel, and Digital Reinvention. Core Specialties: Information Architecture: Skilled in designing effective system structures through Stakeholder Interviews, Customer Journey Mapping, Contextual Inquiry, Card Sorting, Competitive Analysis, Heuristic Evaluation, and Usability Testing. Design Thinking Facilitation: Lead cross-functional teams in applying Design Thinking to drive product innovation and enhance UX design. User Research Methodologies: Proficient in A/B Testing, Ethnographic Research, and both qualitative and quantitative research approaches to uncover user needs and behaviors. Problem-Solving Expertise: Deep understanding of user-centred design principles, with hands-on experience in all aspects of creative design, from conceptualization to execution. Usability Lab Development: Successfully set up an in-house usability lab, built a specialized research team, and mentored them to meet industry-leading standards in usability research and testing. Key Contributions: Delivered in-depth consumer insights through advanced observation and research methodologies, producing comprehensive reports that guide product strategy. Helped organizations build world-class customer experiences by providing valuable insights derived from a mix of qualitative and quantitative research techniques.

Experience

12 yrs 5 mos

Total Experience

3 yrs 1 mo

Average Tenure

5 yrs 10 mos

Current Experience

Ibm ix

Associate Design Director - Product & Service Design

Jul 2020 – Present · 5 yrs 10 mos · Uttar Pradesh, India

Ibm

Senior Advisory Consultant - User Experience & Researcher at IBM

Sep 2016 – Jun 2020 · 3 yrs 9 mos · Noida Area, India

Define the UX vision and own the evolution of user experience, architecture, and interaction to create a usable, rich functionally, attractive and ultimately better-performing application.
Work closely with BA & Engineering team building solutions end to end through in-depth knowledge of user experience best practices and standards. Use research-related services, theories and methods to support recommendations.

User ExperienceUser Experience DesignUser ResearchInteraction DesignUsability Testing

Snapdeal

Manager, Design Usability | Product Management

Dec 2014 – Sep 2016 · 1 yr 9 mos · New Delhi Area, India

My role involves setting up smooth running in-house usability lab, building niche research team through mentoring and training them.
Help to build world-class customer experience by delivering valuable insights through qualitative and quantitative research.
Build user centric products that set new standards in usability and aesthetics, which is easy to use & give positive experience to users while shopping through Snapdeal website & apps.
Provide consultative services to help identify consumer research needs and implement the appropriate methodologies including online / telephone surveys, focus groups discussion, study cross-cultural research by ethnography research, A/B Testing, Card Sorting, in-depth interviews (one-o-one interview), website & apps usability, secondary research, competitive analysis, social listening, insights videos, and mystery shopping.
Produce deep study of consumer insights from buyer & seller side, which help to build more productive & usable product.

Usability TestingUser ResearchQualitative ResearchQuantitative ResearchA/B TestingCard Sorting