Mar 2024 – Jan 2025 · 10 mos · San Francisco Bay Area · Hybrid

• Hyperly has been acquired by Xperra Inc.
• At Hyperly, we're revolutionizing B2B sales and social media marketing through LinkedIn. Our platform empowers sales teams and agencies to maximize their inbound marketing potential, establishing Hyperly as the premier solution for LinkedIn-based social selling.

Jun 2023 – Dec 2023 · 6 mos · India · On-site

Jan 2021 – May 2023 · 2 yrs 4 mos

• Led the engineering effort and served as the Head of Product Engineering at Zomentum
• Developed and oversaw the product's end-to-end engineering lifecycle, driving its successful launch and growth.
• Built and led a high-performing engineering team, providing mentorship, guidance, and fostering a culture of innovation.

Oct 2018 – Jan 2021 · 2 yrs 3 mos

• Led the engineering effort for developing the product
• Responsible for hiring, mentoring and managing the Engineering Team
• Integrated various third-party services with the product

Apr 2018 – Oct 2018 · 6 mos · Bengaluru, Karnataka, India

• Played a key role as a Tech Lead at BlackBuck, focusing on developing a robust fleet management system.
• Optimized the system architecture, migrating it to a microservices-based platform for improved scalability and performance.
• Spearheaded initiatives to optimize rewards for driver-partners, driving increased engagement and satisfaction.
• Designed and implemented an efficient cashless fuel transaction system, streamlining operations and reducing costs.

Jan 2017 – Feb 2018 · 1 yr 1 mo · Bengaluru, Karnataka, India

• Led the design and development of the product, leveraging technology to simplify startup discovery and recruitment workflows.
• Enhanced the analytics dashboard and introduced new features, empowering companies to make data-driven hiring decisions.
• Successfully built a company portal, facilitating seamless communication between employers and job seekers.

Feb 2016 – Oct 2016 · 8 mos · Bengaluru, Karnataka, India

• Led design and development of second phase products including enterprise version targeting monetization by simplifying startup discovery workflow for VCs (paying customers)
• Developed analytics dashboard that provided insight into usage pattern, allowing targeted marketing campaigns
• Enhanced algorithm for contextually matching startups with investors, resulting in ~10% increase in number of shortlists by investors an essential competitive advantage to other methods or startup-investor matching
• Developed mechanism to automatically extract potential user data, reducing user acquisition costs significantly

Dec 2015 – Feb 2016 · 2 mos

• Experimented with growth strategies, resulting in higher user engagement, increased renewals, and improved revenue.
• Created mechanism to automate engagement features for new users reducing execution time by 30%. Conducted Knowledge transfer by delivering documentation and training directly to teams across India and US (upon my exit from Adobe)

Dec 2013 – Nov 2015 · 1 yr 11 mos

• Worked on photo syncing capabilities that transformed Lightroom from a desktop-only application to a multi-platform multi-device app resulting in higher usage globally by being able to compete with other cloud services
• Led initiatives for external storage integration and cost-saving product recommendations.
• Worked on strategizing, prototyping and executing mechanism to identify abusive content on Lightroom including ensuring compliance with NCMEC (National Center for Missing & Exploited Children) and violation handling process
• Identified and implemented server-side improvements for notification processing reducing expenditures (from 12 to 2 servers) and improving processing capacity from 30 to 600 notifications/second.
• Prototyped innovative applications for image organization and viewing, enhancing user satisfaction and product capabilities.

Jul 2012 – Nov 2013 · 1 yr 4 mos

• Conceptualized, developed and led the migration of 10 million Revel users to a freemium model transitioning away from its pay-per-use business model to compete with ad-based competitors (Google Photos, Dropbox Carousel, iPhoto)
• Worked on creating an in-house messaging library, coordinating across marketing, sales and localization team, instead of using third party service provider (Urban Airship), delivering better privacy and flexibility at a comparable cost
• Prototyped Image Editing Application

Mar 2015 – Mar 2016 · 1 yr · Bengaluru and Delhi

• Conceptualized and built the business
• Expanded the company's online presence to four eCommerce portals, driving increased visibility and sales.
• Spearheaded customer engagement strategies and managed the company's portal presence for optimal brand positioning.
• Led sales growth from 0 to $150,000 within a year