Deepankar Panda

Product Manager

Bengaluru, Karnataka, India20 yrs 4 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • 20 years of diverse marketing experience
  • Expert in developing revenue-generating strategies
  • Strong background in content management and digital marketing
Stackforce AI infers this person is a Marketing and Content Strategy expert with a focus on digital transformation.

Contact

Skills

Core Skills

Marketing StrategyDigital MarketingContent MarketingContent ManagementSix SigmaTechnical Writing

Other Skills

Team LeadershipPerformance MarketingGo-to-Market StrategyProduct LaunchCompetitive AnalysisMarketingSocial Media CommunicationsStrategic PlanningTrainingNegotiationLead GenerationBrand ManagementProduct MarketingDigital Marketing AnalyticsMarketing Analytics

About

Over the last 20 years, I have been part of different teams, organizations, and campaigns working towards holistic Marketing, Sales/Lead Generation, Branding/Promotion, Company Compliance, & Customer Relationship management. Having worked as a software engineer, writer, reviewer, content marketing manager, marketing head, & director of international business, I understand the dynamics of different industries, brands, businesses, and buyers of different segments well. Being a marketer all these years, I've aligned my roles and responsibilities to help businesses establish their on-the-web presence, strengthen their brands, and sell more. At this phase of my career, I'm interested in discussing the short/long-term business goals, breaking down the challenges, and collaborating to find revenue-generating solutions. Let's connect & grow together!!

Experience

20 yrs 4 mos
Total Experience
3 yrs 6 mos
Average Tenure
6 yrs 4 mos
Current Experience

Ci

Director - Marketing & BD

Jan 2020Present · 6 yrs 4 mos

  • At CI, we are a team of marketers and content creators helping out businesses establish their on-the-web footprints and generate revenue.
  • Our research starts even before onboarding a client to plan their marketing move and make them understand the whole process.
  • With in-depth market analysis, audience profiling, industry research, and competitor study, we prepare the most feasible marketing strategy for brand recall, resonation, and lead generation.
  • Content (in all forms - Text, Visuals, Videos) being the medium, we develop marketing materials and maintain the digital portfolio of clients through our data and research-driven service lines - Marketing Consulting, Technical/Marketing/Business Content Writing, ABM, Social Media Marketing, etc.
Team LeadershipPerformance MarketingDigital MarketingGo-to-Market StrategyProduct LaunchCompetitive Analysis+14

Flatworld solutions

Manager - Marketing

Jan 2016Jan 2020 · 4 yrs · Bengaluru Area, India

  • End-to-end project management for Online Marketing - Writing/delegation of critical business documents, content review, and managing content marketing campaigns (content writing/content promotion) for 6 verticals (Engineering, Creative Services, Data Management, KPO, etc.).
  • Monitoring content development for service pages, on-page/off-page SEO activities, and other content marketing activities (Site designs/re-designs, Brochures, marketing collateral generation, etc.).
  • Vendor communication, outsourcing lead monitoring, and core marketing suggestions to sales teams based on the current and anticipated market trends.
  • Budget planning, resource planning, and Weekly/Monthly/Quarterly/Yearly Marketing Report preparation and presentation.
Team LeadershipPerformance MarketingDigital MarketingMarketing StrategyMarketingStrategic Planning+5

Microsoft

Analyst

Jan 2012Jan 2017 · 5 yrs · Bengaluru Area, India

  • Content management & Content Quality Analysis - Writing/Editing/Review of premier-facing technical/business documents complying to Microsoft Manual of Style, Geopolitical guidelines (Ready for Global audience), and Legal guidelines (Highlighting potential claims)
  • Was driving the Six Sigma projects on Turnaround Time reduction, headcount optimization, bandwidth routing, etc. towards Continuous improvement and Zero-defect delivery programs.
Digital MarketingTrainingSix SigmaLearning & Development SolutionsContent Management

Stellar information technology pvt. ltd.

Technical Content Writer

Jan 2010Jan 2012 · 2 yrs · Gurgaon, India

  • Technical Writing and Review (Data Recovery Software User Manual), Content writing (Service Pages, Blogs, Articles, KBs, Case Studies, Product Reviews, and Press Releases, etc.)
Digital MarketingProduct LaunchCompetitive AnalysisTechnical Writing

Mvr consultants

Analyst

Jan 2008Jan 2010 · 2 yrs

  • Business Writing/Technical Writing/Editing/Peer Review (Product manuals for data recovery software, Case studies, Product reviews), SEO-friendly content development for various Stellar websites and affiliate sites.
Digital Marketing

Scs pvt ltd

Software Engineer

Jan 2006Jan 2008 · 2 yrs · Bengaluru Area, India

  • As a software developer and test engineer, have worked with technologies, such as C++, Linux, and RADIUS.
  • Involved in the customization of the backend of a PDA device with respect to the AAA part. The core activities involved in the preparation, review, and execution of test cases and logging of bugs.
Digital Marketing

Education

Indian Institute of Management Bangalore

Executive General Management

Jan 2020Jan 2021

Sambalpur University

Master of Computer Applications (MCA) — Computer Software Engineering

Jan 2002Jan 2005

Sambalpur University

Bachelor of Science - BS

Jan 1998Jan 2001

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