Jun 2022 – Nov 2023 · 1 yr 5 mos · Bengaluru, Karnataka, India

• Led Merchant acquisition, Growth and Financial Products charters in the Razorpay Platform team.
• As part of the Acquisition charter, increased website conversions by 5pp by building capabilities for creating quick campaigns on the website and by running several projects to drastically improve the website performance.
• As part of the Growth charter, built tools for Product Marketers to launch in-tool growth campaigns
• As part of the Financial Products charter, build a modern financial ledger tool that catered to every complex ledger and reconciliation requirement of Razorpay's business

Mar 2020 – May 2022 · 2 yrs 2 mos

• Was responsible for building products and data platforms for Microsoft Advertising (Bing Ads and Microsoft Audience Network)
• Built and scaled a modern big data platform that catered to all monitoring, alerting and experimentation requirements of the Microsoft Ads business
• Built, launched and scaled several new ad extensions for Bing ads

Apr 2019 – Mar 2020 · 11 mos

• Building an enterprise data fabric to enable large companies quickly adopt state of the art Azure offerings to modernize their data ecosystem

Apr 2016 – Mar 2019 · 2 yrs 11 mos · Bengaluru Area, India

• Owned and managed strategy, roadmap and delivery of
• Jifflenow for Events (JFE)
• Integrations & APIs
• Salesforce AppEx application, Microsoft Dynamics application
• Also owned competitive analysis, demos to prospective clients, building product collaterals for Sales and Marketing teams, and providing product support to sales and customer success teams.
• Owned and delivered multiple versions of Jifflenow mobile apps on Android and iOS, include one complete UX/UI revamp.

Feb 2015 – Mar 2016 · 1 yr 1 mo · Bengaluru Area, India

• > Managed product delivery on web for all lines of business and customized offerings for enterprise customers
• > Managed delivery of KPISOFT's mobile offerings on iOS and Android
• > Owned product roadmap and strategy
• > Drove sprints and managed delivery scopes
• > Wireframing, UX, design of new features

Feb 2014 – Jan 2015 · 11 mos · Bengaluru Area, India

• Key Responsibility:
• Manage the Industrialization initiative to increase the overall EBITDA of the organization - through utilization of indigenously-built products & platforms in service delivery and optimization of service delivery processes.
• Key Achievements:
• > Created the Industrialization plan for 2014-15 involving the go-to-market strategy for Industrialization products, their positioning strategy, the delivery penetration strategy and the roadmap for implementation.
• > Created a model for an optimized Shared Delivery Team structure based on several input parameters like competencies required for the project, experience of resources, geographical location of resources, spending on compensation etc.
• > Conceptualized an IPL-style enterprise-wide innovation contest to crowd-source ideas for Industrialization.
• > Created an exhaustive Managed Services Handbook after substantial research. The Handbook helps the Marketing, Pre-Sales and Sales teams understand Tech Mahindra’s Managed Services competencies and pitch it to potential customers.

Apr 2010 – Nov 2012 · 2 yrs 7 mos

• > Owned responsibility of the design and development of test frameworks for automating the testing of Adobe Captivate and Adobe Digital Home Platform.
• > Owned responsibility for multiple features in both Adobe Captivate and Adobe Digital Home Platform. This involved reviewing the use cases, getting customer feedback on new and old features, developing unit tests for Test Driven Development process (in C++), development of test scripts for functional test automation (in 4Test), etc

Jul 2008 – Apr 2010 · 1 yr 9 mos