Oct 2021 – Jun 2022 · 8 mos · New Delhi, Delhi, India

• Social Economic Impact: Assisting a team of experts to research and determine the impact of public policy for social economic impact. I reviewed current policy programs and industry trends in the market to diagnose voids for new projects to be created and scale existing ones.
• Scale Up Model: Supporting an F&B startup in Delhi to formalize and finalize their process of customer interactions, order placement and identifying stakeholders. This solution helped the team bring in 2x more orders, and create templates for their customer conversations while preserving the 1:1 human touch.

Aug 2019 – Aug 2021 · 2 yrs · Gurgaon, India

• Driving partnerships and customer relations with VC's and the startup ecosystem
• Engaged with CXO level executives for scalable strategies to grow SMB advertisers & spends in the country
• Cross-functional collaboration to solve for key customer issues through trainings and optimised support.
• Developed streamlined business opportunities to create and grow programs focused on improving the Facebook experience for SMB's in the country.
• Led and coordinate end-to-end ops and execution - online & offline

Jul 2018 – May 2019 · 10 mos · India

• Part of pre-launch and launch for the website
• Designed specific social and launch strategies for Facebook, Instagram, Youtube and Twitter
• Created content storyboards per social platform
• Drove social coverage for exclusive events and launches

Feb 2018 – May 2018 · 3 mos · New Delhi Area, India

• Strategised digital campaigns and pitches for Gap India, Vicks and Body Shop
• Ideated and wrote content for brands like DLF Emporio, Select Citywalk, Colourbar, Fortis & Ranna Gill

Jul 2016 – Aug 2016 · 1 mo · New Delhi Area, India

• Market research for a new application focused on surveys
• In-depth research of 50+ Ios & Android apps
• Hands-on use of Google Analytics
• Created wireframes for app UX

May 2016 – Jun 2016 · 1 mo · New Delhi Area, India

• Assisted the creation of marketing pitches for all luxury magazines under India Today Group
• Lead ops, budgeting and execution for Cosmopolitan India's 'Blogger Meet' event

May 2015 – Apr 2016 · 11 mos · New Delhi Area, India

• Generated content for August 2015 issue
• PR and networking during exclusive events
• Researched for editorial features