Sajith Gupta

Digital Marketing Specialist

Bengaluru, Karnataka, India5 yrs 4 mos experience

Key Highlights

Proven expertise in digital marketing strategies.
Strong background in Google Ads and analytics.
Demonstrated leadership in team up-skilling.

Stackforce AI infers this person is a Digital Marketing Specialist with strong skills in campaign management and analytics.

Contact

Skills

Core Skills

Digital Marketing

Other Skills

Online AdvertisingGoogle Tag ManagerGoogle Merchant CenterE-CommerceAttention to DetailTeam LeadershipPPCEmail MarketingHTMLGoogle AdsGoogle AnalyticsVideo GamesSocial MediaMusic ManagementEvent Management

About

Throughout my school years, I was musically inclined and managed to see the musical aspect in whatever I would study. I succeeded in making everything around me look more melodious. With a career in Digital Marketing and a keen interest in Electronic Music, my journey in life has just begun. Social media has shown me what my interests were in the best of it's way and now it's my turn to show the world my way of Marketing. ~Stay curious, you never know where your luck will kick in.

Experience

5 yrs 4 mos

Total Experience

1 yr 3 mos

Average Tenure

Current Experience

Smartifai

Ad Ops Manager

Sep 2024 – Feb 2025 · 5 mos · Bengaluru, Karnataka, India · On-site

Developed and delivered comprehensive performance reporting
Drove data-driven campaign optimization
Ensured successful campaign delivery and client satisfaction
Proactively coordinated cross-functional teams to ensure timely project delivery and achievement of key objectives
Proficient in data analysis and reporting

Online AdvertisingDigital Marketing

Google

Tech Process Senior Associate

Feb 2022 – Sep 2024 · 2 yrs 7 mos · Bangalore Urban, Karnataka, India · Hybrid

● Merchant Center (2.0) - Worked with implementation steps for
Merchant Center Next. Piloted the team with help understanding how to onboard.
● Google Shopping Ads - Can create Performance Max Campaign copy and optimize it for higher ROI.
● Google Tags- Setting up tags on the website to monitor Ad
performance. Can install tags for Universal Analytics & GA4 on all
website platforms.
● Google Analytics - Monitoring the reporting, creation of goals and events.

Digital MarketingGoogle Tag Manager

Regalix

Technical Support Specialist

Jan 2021 – Feb 2022 · 1 yr 1 mo · India · Hybrid

● Google Shopping Ads - Expert in Standard, Smart Shopping and PMax Campaign creation.
● Google Merchant Center - 100% results with Feed Audits, Optimization and troubleshooting various programmes within the Merchant Center.
● Salesforce - Familiar with creating reports, and worked on ticket
resolutions.
● Team leadership - Given a responsibility of up-skilling a team of 5 to deliver above average metrics to meet the team target threshold.
● Notable Clients - Hamleys, JustDial, H&M Thailand, Presonus etc.

Google Merchant CenterE-CommerceDigital Marketing

Pole to win

Test Engineer

Sep 2019 – Dec 2020 · 1 yr 3 mos · Bangalore Urban, Karnataka, India · On-site

● Test Case Execution, Bug Reporting (100% bug writing accuracy) and handled release related queries.
● Familiar with JIRA CRM and tools such as Android Studio and Charles.

Attention to Detail