Divay Gupta

Product Designer

Delhi, India5 yrs 6 mos experience

Most Likely To SwitchAI Enabled

Key Highlights

Designed user-centric digital products for millions.
Led onboarding redesign, boosting user engagement.
Expert in creating scalable design systems.

Stackforce AI infers this person is a Product Designer with expertise in Media and Ed-Tech industries.

Contact

Skills

Core Skills

User Experience (ux)User Interface DesignUser-centered Design

Other Skills

User JourneysInformation ArchitectureSuccess DrivenDesign ThinkingLeadershipUsability TestingUser FlowsResearch SkillsInteraction DesignPersuasive UX StrategyCX with Data & EmpathyBehavioral SciencesROI StrategiesScaling ExperienceStrategic Planning

About

I’m a Product Designer with ~5 years of experience designing user-centric digital products across media, ed-tech, and consumer platforms. Currently at Hindustan Times, I work on shaping scalable product experiences by balancing user needs, editorial goals, and business outcomes. My work spans end-to-end product design — from understanding user behaviour and defining problem statements to crafting interaction flows, visual systems, and high-fidelity interfaces. I enjoy working closely with cross-functional teams to translate complex requirements into clear, intuitive experiences that hold up at scale. Previously at Crio.do, I helped lay the foundation for a structured design system, led research-driven design decisions, and contributed to key initiatives like onboarding redesigns that improved early user engagement. Before that, at GoMechanic, I worked in a fast-paced consumer domain, refining user flows and optimising interfaces across multiple touchpoints. I care deeply about clarity, usability, and systems thinking. I believe good design is not just about polished screens, but about creating consistency, reducing friction, and enabling users to move forward with confidence.

Experience

5 yrs 6 mos

Total Experience

1 yr 4 mos

Average Tenure

2 yrs 1 mo

Current Experience

Hindustan times

Product Designer

Apr 2024 – Present · 2 yrs 1 mo · New Delhi, Delhi, India · On-site

At Hindustan Times, I work on designing and evolving large-scale, content-driven digital products used by millions of readers daily. My role focuses on improving usability, consistency, and engagement across core user journeys while aligning editorial, product, and business goals.
1. Design end-to-end user experiences across key consumer-facing platforms, from problem definition to final UI delivery.
2. Translate complex editorial and business requirements into intuitive interaction flows and scalable interface patterns.
3. Collaborate closely with product managers, engineers, editorial teams, and stakeholders to ship design solutions that balance speed, quality, and impact.
4. Contribute to improving design consistency and usability across platforms by refining components, patterns, and interaction standards.
5. Use user insights, behavioural data, and feedback to iterate on experiences and continuously improve product performance.

User Experience (UX)User JourneysInformation ArchitectureUser Interface DesignSuccess DrivenDesign Thinking

Crio.do

Product Designer

Feb 2023 – Mar 2024 · 1 yr 1 mo · Bengaluru, Karnataka, India · On-site

I've been a driving force at Crio.do, leveraging the potential of educational technology to shape and enhance our product's user interface and experience. Through effective collaboration with diverse teams, I've skill-fully transformed intricate concepts into sleek and user-friendly designs, ultimately refining the overall user journey.
1. Lay the foundation of design system in the company maintaining the consistency and clarity while navigating through the platform.
2. Research user behaviors, validate concepts with end users and turn insights into value-adding product.
3. Embracing an iterative design approach, I believe in constant refinement based on user feedback and evolving business goals.
4. Spearheaded the redesign of the onboarding process at Crio.do, resulting in a substantial increase in user engagement within the first quarter.

User Interface DesignLeadershipUsability TestingUser FlowsResearch SkillsUser-centered Design+1

Gomechanic.in

2 roles

Product Designer

Feb 2021 – Feb 2023 · 2 yrs · Gurugram, Haryana, India

In my earlier role at GoMechanic, an automotive car servicing company, I honed my design skills by tackling unique challenges in a vastly different domain. From refining user flows to optimizing interfaces, I actively contributed to enhancing the digital touchpoints of the automotive service experience.
1. Proficient in translating concepts into tangible prototypes, ensuring a seamless transition from ideation to execution.
2. Improved core user flows and interface usability across multiple digital touchpoints.

User JourneysUser Interface DesignUser Experience (UX)Usability TestingInteraction Design

UI/UX Designer

Dec 2020 – Feb 2021 · 2 mos · Gurugram, Haryana, India

Gilmoreoak

Freelance Designer

Jul 2020 – Aug 2020 · 1 mo · Mumbai, Maharashtra, India

Imaginxp

User Experience Designer

Jun 2020 – Oct 2020 · 4 mos · Delhi, India

Vishal metals

Intern

May 2018 – Jul 2018 · 2 mos · Delhi, Delhi, India

The hans

Product Designer

Dec 2017 – Jan 2018 · 1 mo · Haryana, India

With hands-on experience in a dynamic environment, I've gained practical insights into the product lifecycle.
1. Active involvement in product development and weaving processes.
2. Commitment to continuous learning and skill refinement.
3. Passionate about contributing to the textile sector's advancement.