Chandrika Kalia

CEO

Bengaluru, Karnataka, India17 yrs 10 mos experience
Highly Stable

Key Highlights

  • 18 years in consumer brands leadership
  • Proven track record in revenue growth
  • Expert in brand strategy and consumer engagement
Stackforce AI infers this person is a B2C marketing leader in the beverage industry with expertise in brand management and commercial strategy.

Contact

LinkedIn

Skills

Core Skills

P&l ManagementBrand ManagementMarketing StrategyCommercial OperationTeam LeadershipSales Management

Other Skills

Go-to-Market StrategyConsumer InsightCreativity and InnovationCommercial ExecutionSenior Stakeholder ManagementRevenue growth managementConsumer MarketingDistributed Team ManagementFMCGKey Account ManagementKey Account DevelopmentDistributorsSales OperationsMarket PlanningTeam Management

About

There's almost always a gap between the plan and what's actually happening on the ground. 18 years in consumer brands, United Breweries / Heineken, now The Coca-Cola Company, has been about that gap. Finding it, understanding it, closing it. Across markets, teams, and distribution systems that don't leave much room for error. Today I run The Coca-Cola Company's Nepal and Bhutan franchise end-to-end across both commercial and marketing. Two markets, very different shapes; the work runs across bottler, distributors, brand, portfolio, and consumer. 15 years at United Breweries before this six roles from management trainee to Regional Sales Head across South and North India, working through sales, brand, and consumer marketing along the way. I've also been paying closer attention to something else lately: the distance between the woman brands picture in their briefs and the woman who actually walks into a store, opens an app, makes a household call. Same problem. Different shelf. Brand-building, beverages, distribution, franchise, or honest thinking about brands and the people who buy them, Happy to Connect.

Experience

17 yrs 10 mos
Total Experience
15 yrs 4 mos
Average Tenure
2 yrs 6 mos
Current Experience

The coca-cola company

Country Director - Nepal & Bhutan

Nov 2023 – Present · 2 yrs 6 mos · Bengaluru, Karnataka, India · On-site

  • End-to-end P&L ownership for TCCC’s Nepal and Bhutan business — franchise operations (bottler, RTM, commercial execution) plus full marketing (brand, portfolio, consumer, digital) on a $150M+ P&L. Deliver through an influence-based franchise-OU model: lean core team of 4 directs, orchestrating bottler, distributors, agencies, regulators, and TCCC functions across both markets.
  • Delivered 10% revenue growth on a $150M+ P&L through disciplined pricing, productivity improvements, and strategic volume expansion
  • Grew NARTD share in Nepal by +3 pts YoY and drove two consecutive years of double-digit volume growth in Bhutan — sustained, not one-off
  • Built a detailed portfolio-and-brand-love strategy designed to deliver double-digit volume alongside brand-health gains; paired pack-architecture moves with IMC to grow household penetration and loyalty
  • Designed and launched Momo FOMO in Nepal — a digital show spotlighting the nation’s favorite momo restaurants and positioning Coca-Cola as the definitive pairing for Nepal’s most-loved food occasion; landmark culturally-rooted marketing program
  • Took on full marketing ownership across both markets — running brand strategy, IMC, portfolio architecture, and consumer engagement alongside franchise operations
  • Simplified product portfolio via Brand-Pack-Price-Channel (BPPC) rationalization — phased out inefficient SKUs and optimized category packs to unlock mix-led margin
  • Positioned Bhutan as The Coca-Cola Company’s first Carbon Neutral country globally — led bottler, regulator, and sustainability-team alignment
  • Led tax advocacy in Nepal with finance ministry and industry bodies to shape sugar-tax structure and safeguard category economics
P&L ManagementGo-to-Market StrategyConsumer InsightCommercial OperationTeam LeadershipCreativity and Innovation+28

United breweries ltd.

6 roles

Head Of Sales

Promoted

Mar 2022 – Nov 2023 · 1 yr 8 mos

  • 15 years of experience across 6 roles in sales & marketing, leading large, diverse markets and 350+ team members.
Commercial OperationTeam LeadershipCreativity and InnovationSales Management

Regional Sales Head

Promoted

Jun 2020 – Mar 2022 · 1 yr 9 mos

Senior Manager

Jul 2016 – Jun 2020 · 3 yrs 11 mos

Regional Marketing Manager

Aug 2015 – Jun 2016 · 10 mos

Group Product Manager

Promoted

Apr 2012 – Aug 2015 · 3 yrs 4 mos

Area Sales Manager

May 2008 – Mar 2012 · 3 yrs 10 mos

Education

Christ University, Bangalore

Master of Business Administration (M.B.A.)

Jan 2006 – Jan 2008

Kurukshetra University

Engineer’s Degree — Computer Science

Jan 2001 – Jan 2005