Naveen Upadhyay

Co-Founder

Bengaluru, Karnataka, India11 yrs 9 mos experience
Most Likely To Switch

Key Highlights

  • Co-founder of multiple innovative tech startups.
  • Expert in AR and immersive marketing solutions.
  • Mentored over 30,000 students in AR technologies.
Stackforce AI infers this person is a Creative Technologist specializing in AR/VR solutions and immersive marketing.

Contact

Skills

Core Skills

Start-up LeadershipEngineeringProduct DevelopmentProduct ManagementProgram ManagementStrategic PartnershipsCreative TechMentoringTelecommunications SystemsFull-stack DevelopmentE-commerceFront-end Development

Other Skills

Meta SparkSpark AR StudioPartner Relationship ManagementDeveloper RelationsGlobal Navigation Satellite System (GNSS)firmware validation2G3GPP3G4G5GTest case planningPHPBack-End Web DevelopmentB2C

About

As the Co-founder and CTO of Kupa Creative, I am passionate about fusing art and technology to create innovative marketing solutions. With over a decade of programming experience, I have honed my skills in blending creativity with technological expertise to bring visionary ideas to life. My journey spans across data science and creative technology, where I specialise in AR, VR, WebAR and more. My global experience in crafting impactful AR experiences has shaped my approach to developing captivating solutions that engage audiences. Driven by a relentless pursuit of innovation, I thrive at the intersection of art and technology, continuously exploring new frontiers in immersive experiences.

Experience

11 yrs 9 mos
Total Experience
1 yr 6 mos
Average Tenure
2 yrs 1 mo
Current Experience

Arai labs

Co-Founder

Oct 2024Mar 2025 · 5 mos · Bengaluru, Karnataka, India

  • I co-founded ARAI Labs, where I focused on enhancing product management and team dynamics.
  • Led daily sprints and ideation sessions to foster innovation in product development.
  • Experimented with agentic AI frameworks to create advanced video editing tools.
  • Collaborated with creators to pinpoint essential tools for an improved user experience.
Start-up LeadershipProduct DevelopmentProduct Management

Kupa creative

Co-Founder & CTO

May 2024Present · 2 yrs 1 mo

  • As a co-founder of Kupa Creative, I spearhead initiatives that positioned our AR/AI-first studio at the forefront of immersive campaigns.
  • Developed and executed product strategies that aligned with market needs in entertainment, sports, and FMCG.
  • Cultivated strong partnerships with agencies and brands, enhancing our collaborative efforts and project outcomes.
  • Demonstrated leadership in negotiating strategic alliances, effectively managing complex, cross-functional projects.
Start-up LeadershipEngineering

Meta

Strategic Partnerships Manager | AR Product Specialist

Aug 2022Mar 2024 · 1 yr 7 mos · Gurugram, Haryana, India

  • I focused on developing the AR ecosystem in India, driving significant initiatives to support creators and brands.
  • Led the Innovators Program, fostering relationships with AR creators and public figures.
  • Managed a diverse portfolio, successfully launching 50+ branded campaigns and 200+ AR effects.
  • Collaborated with Product and Engineering teams to enhance content distribution and improvements.
Meta SparkSpark AR StudioProgram ManagementStrategic PartnershipsPartner Relationship ManagementDeveloper Relations

Gowaaa

Creative technologist

Oct 2021May 2022 · 7 mos · Singapore

  • I contributed significantly to the development of AR campaigns at GOWAAA, focusing on innovative immersive solutions for brands in the APAC region.
  • Developed engaging AR effects on Metaspark, enhancing user interaction and brand storytelling.
  • Collaborated with diverse teams to brainstorm and implement creative ideas, fostering a culture of innovation.
  • Gained valuable skills in AR technology and creative development, positioning myself as a leader in the field.
Meta SparkSpark AR Studiocreative tech

Freelance

AR XR Artist

Jan 2020Oct 2021 · 1 yr 9 mos

  • I am passionate about blending art and technology as an AR XR Artist, where I create impactful AR experiences.
  • Designed AR effects for brands and creators, enhancing their marketing strategies.
  • Supported advertising campaigns for companies like UpGrad, Scaler, Airtel and Meta.
  • Mentored 30,000 students in India on AR technologies, empowering future creators.
Spark AR StudioMeta SparkMentoring

L&t technology services limited

Senior Device Quality Analyst

Feb 2018Oct 2019 · 1 yr 8 mos · Hong Kong SAR · On-site

  • I played a pivotal role in firmware validation for top-tier clients, ensuring the highest quality standards in telecommunications.
  • Engaged in cellular and GNSS testing, driving improvements in firmware reliability for major tech brands.
  • Developed skills in cross-functional collaboration and advanced testing methodologies within the telecommunications sector.
Global Navigation Satellite System (GNSS)firmware validationTelecommunications Systems

Tech mahindra

Device Quality Analyst

Jun 2014Feb 2018 · 3 yrs 8 mos

  • I successfully contributed to device quality analysis by leading international projects and enhancing team efficiency.
  • Collaborated with diverse teams and travelled across 27 countries to improve device performance for top-tier clients.
  • Designed and implemented a cab management system for efficient daily field testing operations.
  • Conducted comprehensive field testing on multiple OEMs, ensuring robust performance across 2G, 3G, 4G, and 5G networks.
2G3GPP3G4G5GTest case planning+1

Wizcrust.com

Co Founder

Aug 2013Jan 2014 · 5 mos · Jaipur

  • I played a key role in launching wizcrust.com, an online book rental platform that transformed student access to educational resources.
  • Designed and developed a comprehensive e-commerce website, focusing on user experience and functionality.
  • Established partnerships with local publishers to offer a wide range of books for students.
  • Enhanced my expertise in logistics, customer service, and startup management through practical experience.
E-CommerceB2C

Ekita

Software Developer

Jun 2013Aug 2013 · 2 mos · Thailand

  • I successfully contributed to the development of techgrind.asia by converting its code from CoffeeScript to AngularJS, enhancing the platform's performance.
  • Acquired practical knowledge of AngularJS, significantly improving my front-end development capabilities.
  • Worked within a startup culture at eKita, fostering collaboration and innovative problem-solving.
  • Engaged in a hands-on project that emphasized the importance of code efficiency and maintainability.
AngularJsCoffeeScriptFront-End Development

Jaagriti solar

Web Developer

Aug 2012Aug 2014 · 2 yrs

  • I contributed significantly to Jaagriti Solar as a web developer, where I gained hands-on experience in web technologies.
  • Developed a comprehensive website using PHP, enhancing user engagement and functionality.
  • Created the Jagriti Design Tool, facilitating accurate solar energy calculations for users.
  • Strengthened my skills in both front-end and back-end development during my internship experience.
PHPFront-End DevelopmentBack-End Web DevelopmentFull-Stack Development

Education

Global Institute of Technology

Bachelor of Technology (B.Tech.) — Information Technology

Jan 2010Jan 2014

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