Mar 2024 – Oct 2024 · 7 mos · Pune, Maharashtra, India · Hybrid

• Founded and led Handel Hive, a digital marketing agency helping businesses grow through strong online presence and digital strategy.
• Served more than 10 clients across various industries and delivered measurable improvements in visibility and engagement.
• Built responsive websites that improved user experience, brand trust and lead generation.
• Strengthened client search visibility and organic traffic through effective SEO practices.
• Improved overall online presence by managing business profiles and creating consistent digital branding.
• Produced marketing and advertisement media for client campaigns, including promotional graphics and digital creatives.
• Planned and executed digital marketing campaigns that boosted customer reach and conversions.

Aug 2023 – Oct 2024 · 1 yr 2 mos

• Founded and led GenMedia, a Generative AI-powered platform enabling personalized media content creation by integrating Stable Diffusion for image generation and AudioCraft for AI-generated audio.
• Launched the MVP focused on generating customized birthday and achievement wishes by leveraging user-specific datasets, such as personal images and music preferences.
• Secured strategic sponsorship from BrainCells, facilitating the platform's expansion into AI-driven marketing media for businesses to create tailored advertisements and promotional assets.
• Scaled the platform to support automated generation of product-focused content, including AI-crafted promotional images and short videos for consumer goods (e.g., customized coffee mugs and lifestyle items).

Apr 2023 – Apr 2024 · 1 yr

• Developed and maintained responsive web applications using React.js, mastering state management techniques including useState, useEffect, and context APIs to handle dynamic user interfaces.
• Collaborated closely with senior developers to learn and implement software engineering best practices, including clean component architecture, code modularity, and efficient API integration.
• Optimized frontend performance and data flow, gaining hands-on experience in debugging, version control (Git), and the full software development lifecycle.
• BrainCells sponsored the development of GenMedia and provided resources, guidance, and mentorship for product development as well as commercialization of the product.

Sep 2022 – Dec 2022 · 3 mos

• Developed the core features of a video-based review platform using the Velo framework, enabling users to upload and share clips of their favorite locations.
• Worked directly with the founder to build and launch key web pages, turning high-level business ideas into functional code.
• Helped onboard and train other interns, teaching them JavaScript basics and best practices for web development.
• Improved the platform's design and functionality based on real user feedback, making the site easier to navigate and more engagin

Aug 2022 – Jan 2023 · 5 mos · India · Remote

• Collaborated with IIT graduates to promote blockchain technologies and Web3 solutions through a specialized consultancy framework.
• Executed marketing strategies and client outreach initiatives to drive engagement for counselling and advisory services.
• Partnered with senior counsellors to analyse client business challenges and propose tailored blockchain-based solutions to address operational problems.
• Gained hands-on experience in B2B sales approaches, stakeholder communication, and strategic problem-solving within the emerging Web3 ecosystem.

Jan 2022 – Apr 2022 · 3 mos

• Acquired specialized skills in backend development using Ruby and the Ruby on Rails framework within a structured team environment.
• Designed and built a secure Employee Management System, utilizing PostgreSQL for database management and data persistence.
• Implemented robust authorization protocols using Pundit to manage granular user permissions and role-based access control.
• Configured and customized Rails Admin to create a comprehensive administrative dashboard for managing employee records and system data.
• Collaborated in a 5-person agile team under senior leadership to deliver scalable backend solutions and maintain code quality.

Dec 2021 – Feb 2022 · 2 mos · Pune, Maharashtra, India · Hybrid

• Gained foundational proficiency in React.js and modern web development principles through intensive hands-on training.
• Built multiple responsive frontend clones of popular websites to master component structure, CSS styling, and UI design patterns.
• Developed a fully functional Contact Manager Application using React, implementing CRUD operations (Create, Read, Update, Delete) to manage user data effectively.
• Strengthened skills in JavaScript (ES6+), state management, and modular code organization within a professional development environment.