Jan 2019 – Jan 2021 · 2 yrs · Gurugram, Haryana, India

• Led product for one of Zomato's most profitable products and drove the transition to a fully digital offering while growing revenue by an order of magnitude. Iteratively engineered and re-jigged the product for scale and efficiency from a legacy tech stack that depended on sales and operations to a fully digital product while keeping aggressive customer and revenue growth.

Jan 2017 – Jan 2019 · 2 yrs · Estonia

• InstaShift.io is the easiest way to buy/sell crypto. InstaShift uses a unique multi-party peer to peer model with a simple, intuitive, over the counter type user experience to drive a fully digital asset trading platform.

Apr 2016 – Aug 2017 · 1 yr 4 mos · Amsterdam Area, Netherlands

• As previous Head of Mobile Commerce at Askme.com, recognised low user retention and engagement as a major problem, realising the notifications sent to engage users were the same to all users without any tracking or targeting, leading to a loss of revenue.
• Consequently joined Mobscale to drive scale and growth, an integrated growth suite for mobile app marketers. Mobscale provides clear, actionable insights on engagement, and aids user action by using various channels such as push notifications and In-App notifications, therefore driving user engagement and revenue through these campaigns.

Jan 2015 – Jan 2016 · 1 yr · Gurgaon, India

• Took Askme Mobile.
• Grew Askme mobile apps from launch to top 5 m-commerce Apps in India.
• Heading mobile commerce, mobile engineering, mobile marketing
• Driving mobile growth - user acquisition, traffic, revenue, retention
• Lead the product design and user experience team for Askmebazaar, Askme Grocery and Askme Pay Apps
• Managing business results (P/L) from mobile commerce
• Build mobile function from scratch and deeply influenced an organisation shift to a mobile-first culture
• Responsible for mobile strategy, customer acquisition
• Grew Askme Apps from launch to 8M user base on play store

Oct 2009 – May 2015 · 5 yrs 7 mos · San Francisco Bay Area

• I co-founded MindHelix, a mobile, cloud startup, we launched popular mobile apps like the TukTuk Meter and Sentinel which are custom made for the Indian audience.
• Sentinel Enterprise Employee security created a new market for enterprise personal security. MindHelix was selected into the Alchemist Accelerator batch 3 in the Bay Area.
• MindHelix has presence in the cloud space with a citizen services App built on Azure with a exclusive GTM partnership with Microsoft APAC, we are one of the very few if not the only startup to be working with the Microsoft APAC Public Sector team.
• MindHelix was acquired by Askme.com.