May 2023 – Jul 2025 · 2 yrs 2 mos · Bengaluru

• Led software architecture and design for Adobe Journey Optimizer B2B Delivery Channels stack spanning across projects like Landing Pages (inbound), SMS Delivery, WhatsApp Channel, Web Channel (inbound personalization), Email Delivery, and Brand Concierge.

Jan 2022 – May 2023 · 1 yr 4 mos · Bengaluru

• Continued as the lead architect for the Adobe Experience Cloud's Core Platform Services & Frameworks group, leading critical projects while guiding and mentoring the team for several other projects.
• Designed and led delivery of the Centralized Tagging Management Framework for Adobe DX, enabling cross-product entity tagging, integrated with Centralized Search Platform to deliver unified discovery of tagged entities across all Experience Cloud products.
• Architected and led delivery of the Centralized Folders Management Service for Adobe DX, with low-friction integration in any Experience Cloud product, enabling hierarchical entity management at scale.

Jan 2020 – Jan 2022 · 2 yrs · Bengaluru

• One of the founding members for the Centralized Core Platform Services & Frameworks group in Adobe Experience Cloud (Digital Experiences) across India and US, while working as the lead architect for the team in India - a charter to build core frameworks, reusable platform services and components, consumed by over 20+ different products and teams within Adobe's Digital Experiences (DX) division.
• Architected and led the delivery of GraphQL Federation Platform in Adobe DX, unifying the entire Adobe Experience Cloud service graph under one platform. Drove rapid GraphQL adoption across all product teams with this platform & a seamless onboarding workflow.
• Architected and led delivery of the Centralized Search Platform for Adobe DX, consolidating duplicated, per-product search implementations into a unified & consistent search experience across Adobe Experience Cloud product suite.

Jan 2017 – Jan 2020 · 3 yrs · Bengaluru

• Owned and led the re-architecture of a critical & large monolith application (Experience Cloud Web app) into microservices, migrating live customer traffic from the legacy app to new microservices with zero downtime and zero customer disruption, and bringing down frequent customer outages from 1-2 per week to 0.

Aug 2014 – Jan 2017 · 2 yrs 5 mos · Bengaluru

• Joined the Marketing Integrations team within Adobe Experience Cloud (Digital Experiences / DX), owning and building integrations across Adobe acquired digital marketing solutions of Adobe Experience Manager, Adobe Campaign, Target, DTM, — building unified cross-product customer workflows.
• Acquired technical ownership of a critical monolith application platform powering Experience Cloud Web app and user experience, and began driving feature delivery, CSO (Critical Severity Outage) resolutions, and architecture improvements to reduce customer outages and improve platform reliability.