Garima Srivastava

Senior Software Engineer

Noida, Uttar Pradesh, India9 yrs 10 mos experience
Highly StableAI Enabled

Key Highlights

  • 62% increase in checkout conversion.
  • 40% reduction in page load time.
  • Two-time 'Outstanding Performer' award winner.
Stackforce AI infers this person is a Fullstack Engineer specializing in SaaS solutions with a focus on performance and user experience.

Contact

Skills

Core Skills

Next.jsReactFrontend DevelopmentWeb Development

Other Skills

React 19Next.js 15TypeScriptTailwind CSSContentfulAlgoliaAuth0OpenTelemetryGCPPlaywrightJestNinetailedCustomer.ioMikMakCloudinary

About

Senior Software Engineer with 10+ years of experience building scalable, enterprise-grade web applications. Currently at Apply Digital, working on the Kraft Heinz Digital Experience Platform - a multi-brand Next.js 15 monorepo serving Heinz, Lunchables, Oscar Mayer, and other global brands. I work across the full stack: React 19, Next.js 15, TypeScript, and Tailwind on the frontend; Node.js, REST APIs, Contentful (CMA + CDA), Algolia, Auth0, and OpenTelemetry on the integration and backend side; and GCP, Vercel, and Docker on the deployment side. What I do well: • Architect scalable monorepos (Rush + pnpm) with reusable atomic component libraries • Integrate headless CMS, search, auth, and personalization platforms (Contentful, Algolia, Auth0, Ninetailed) • Design type-safe data flows with React Hook Form + Zod and TypeScript end-to-end • Ship with confidence — Jest, React Testing Library, Playwright, 70%+ coverage, observability with OpenTelemetry on GCP Cloud Trace • Lead and mentor — established code-review culture and championed best practices at EyeMyEye Career impact: • 62% increase in checkout conversion through end-to-end optimization • 40% reduction in page load time and 35% improvement in user retention for 1M+ active users • Two-time "Outstanding Performer" award winner at EyeMyEye • PWA & in-app integrations for PhonePe and Google Pay What I'm growing into: Backend depth (Node.js, NestJS, Express), PostgreSQL, Docker, AWS, and system design — currently pursuing AWS Certified Developer – Associate. Let's connect if you're working on: • Enterprise Next.js / React platforms • Headless CMS architectures (Contentful, Sanity, Strapi) • Full-stack platform engineering • Performance, observability, and DX garima8jun@gmail.com Ghaziabad, India (open to remote)

Experience

9 yrs 10 mos
Total Experience
2 yrs 11 mos
Average Tenure
1 yr 1 mo
Current Experience

Apply digital

Senior Software Engineer

May 2025Present · 1 yr 1 mo · India · Hybrid

  • Building the Kraft Heinz Digital Experience Platform (DXP) — a multi-brand Next.js 15 monorepo serving Heinz, Lunchables, Oscar Mayer, and other global brands.
  • Key contributions:
  • Architect 5+ enterprise Next.js 15 brand websites in a Rush + pnpm monorepo, leveraging React 19, TypeScript, and Tailwind CSS
  • Build Next.js API routes, Edge middleware, and server actions for auth, locale resolution, and data mutations — server-side architecture without a separate backend service
  • Design and integrate Contentful headless CMS (global + brand spaces) — dynamic page rendering, content resolvers, middleware, and content model migrations via internal CLI tooling
  • Implement Algolia search and InstantSearch for high-performance product and content discovery across multiple locales
  • Build Auth0 authentication flows — session management, RBAC, protected route middleware
  • Integrate MikMak (commerce), Customer.io (CRM), and Cloudinary (image optimization) via REST APIs and webhooks
  • Ship A/B testing and personalization with Ninetailed
  • Implement OpenTelemetry observability with GCP Cloud Trace for production tracing and debugging
  • Author Playwright cross-browser E2E test suites covering critical user journeys in CI
  • Drive AI-augmented engineering using BMAD methodology, Cursor AI, and Claude — automating Git workflows, scaffolding, and PR descriptions
  • Tech: React 19, Next.js 15, TypeScript, Tailwind CSS, Contentful, Algolia, Auth0, OpenTelemetry, GCP, Playwright, Jest, Ninetailed, Customer.io, MikMak, Cloudinary, Rush, pnpm, react-intl
React 19Next.js 15TypeScriptTailwind CSSContentfulAlgolia+13

Eyemyeye.com

Lead Frontend Developer

Apr 2021Jan 2025 · 3 yrs 9 mos · Gurugram, Haryana, India · Hybrid

  • Led the frontend team to implement features such as Google Maps integration for location-based
  • product listings and offline visibility.
  • Developed PD calculation, photo capture, and manual prescription form for enhanced user experience.
  • Designed and optimized lens selection workflows, improving engagement and user satisfaction.
  • Enhanced website performance using lazy-loading, SEO optimizations, and responsive design
  • techniques.
Google MapsSEO optimizationsResponsive designFrontend Development

Coolwinks technologies private limited

Frontend Developer

Jun 2019Apr 2021 · 1 yr 10 mos · Gurgaon, India

  • Redesigned and revamped the website, including product search, filters, and checkout flows, increasing conversions by 62%.
  • Enhanced user retention with improved traffic (70%) and decreased bounce rates (48%) through optimized UX/UI designs.
  • Streamlined payment integration and enhanced website performance to improve user journeys.
UX/UI designPayment integrationFrontend Development

Scaledesk web studio pvt. ltd.

2 roles

Junior Web Developer

Apr 2016Jun 2019 · 3 yrs 2 mos · Noida Area, India

  • Responsibilities:-
  • Write well designed, testable, efficient code by using best software development practices.
  • Create website layout/user interface by using standard HTML/CSS practices.
  • Gather and refine specifications and requirements based on technical needs.
  • Create and maintain software documentation.
  • Be responsibile for maintaining, expanding, and scaling our site.
  • Stay plugged into emerging technologies/industry trends and apply them into operations and activities.
  • Cooperate with web designers to match visual design intent.
HTMLCSSWeb Development

Frontend Web Developer

Apr 2016Jun 2019 · 3 yrs 2 mos · Noida Area, India

  • Redefined the website and marketing landing pages for brands like Pepsico, HCL, and Zolo, enhancing their online presence.
  • Spearheaded website optimization and emailer design for improved engagement and marketing outcomes.
  • Delivered custom solutions for client requirements with a focus on clean, efficient, and reusable code.
jQueryWeb Development

Education

KRISHNA INSTITUTE OF ENGINEERING AND TECHNOLOGY, GHAZIABAD

Master of Computer Applications (MCA) — Computer Science

Jan 2014Jan 2016

SHRI RAMSWAROOP MEMORIAL UNIVERSITY

Bachelor of Computer Application — Computer Science

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