Racheal James

Product Designer

Midrand, Gauteng, South Africa1 yr 11 mos experience

Key Highlights

  • Generated over $100K in project revenue.
  • Expert in UX/UI design and no-code development.
  • Designed for B2B, B2C, and enterprise platforms.
Stackforce AI infers this person is a Product Designer with expertise in EdTech, Family Tech, and E-Commerce.

Contact

Skills

Core Skills

Web DesignUser Experience (ux)Product Design

Other Skills

Accessible Social Media DesignProblem SolvingAd DesignDesign ThinkingProduct PlanningFunctional DesignUser Interface PrototypingUX ResearchPrototypingUIXWireframingFigma (Software)Search Engine Optimization (SEO)E-CommerceE-commerce SEO

About

I’m a Product Designer and No-Code Developer with 3 years of experience turning ideas into digital products that attract users and drive revenue. I specialize in UX/UI design, user research, usability testing, wireframing, prototyping, and interaction design, creating seamless experiences for websites, mobile apps, and SaaS products. Over the years, I’ve designed for B2B, B2C, and enterprise platforms, blending empathy and data-driven decision-making to create products users love. One of my projects has generated over $100K in revenue, and several of my designs have helped startups simplify complex user journeys, improve conversion rates, and scale their reach. I’m also a no-code developer, building high-performing websites and landing pages with Framer that combine clean interfaces and user-focused interactions. This dual skill set allows me to design and implement solutions end-to-end, making me a valuable asset for teams looking to move fast and deliver results. Currently, I’m pursuing a BBA in Project Management at Nexford University, which strengthens my ability to approach design strategically, manage cross-functional projects, and create solutions that align with both user needs and business goals. I’m always looking to collaborate with forward-thinking startups and teams to design products that convert, retain users, and create real impact. Let’s connect if you’re looking for a designer who blends creativity, strategy, and execution. You can reach me at rachealjamesishaya@gmail.com, hire me on Contra or visit my portfolio (link in my bio)

Experience

1 yr 11 mos
Total Experience
11 mos
Average Tenure
2 mos
Current Experience

Quaev studios

Managing Partner

Apr 2026Present · 2 mos

Freelance

iOS App Designer – AI‑Powered Experiences, StartUps MVP

Jun 2025Jul 2025 · 1 mo · Toronto, Ontario, Canada · Remote

  • I redesigned the UX/UI for Glam AI (previously) to Glow Up (currently), an AI-powered beauty app that lets users virtually try on makeup looks, analyze their skin, and discover personalized product recommendations. My focus was to make beauty experimentation fun, easy, and trustworthy for users.
  • Key Achievements:
  • Created the virtual try-on flow, helping users instantly see makeup looks with AI.
  • Designed skin analysis and product recommendation screens to guide confident beauty choices.
  • Built progress tracking and premium flows, encouraging user engagement and subscription upgrades.
  • Delivered a human-centered design that made advanced AI approachable for everyday users.
Product DesignProduct PlanningFunctional DesignUser Experience (UX)User Interface PrototypingUX Research+2

Hapidae

Product Designer - Mobile App Design, Wireframing, Prototyping, AI Tools & Family Tech Solutions

Apr 2025Jun 2025 · 2 mos · London Area, United Kingdom · Remote

  • I led the end-to-end UX/UI design for Hapidae, a family organization app that acts as a Family Life COO for working parents.
  • The goal was to simplify family life, helping users manage schedules, chores, meals, and co-parenting logistics while reducing their mental load.
  • I designed mobile-first wireframes, interactive dashboards, and calendar flows that foster clarity, collaboration, and ease of use.
  • Key Contributions & Impact:
  • Designed the Home Dashboard, calendar page, meal plan page, tasks page, and Self-care page, allowing parents to add events, tasks, and meals seamlessly.
  • Incorporated Google Calendar sync and intuitive navigation to streamline family coordination.
  • Created wireframes and motion design directions to guide a smooth development handoff.
  • Focused on human-centered design principles, reducing cognitive load for busy parents.
  • Built a scalable structure to support future features and multi-user collaboration.
Product DesignFunctional DesignProduct PlanningUser Experience (UX)UX ResearchUIX+3

Passage

General Designer – Web Designer, Social Media, Ads & Marketing Designs, Presentation Pitch Deck

Nov 2024Present · 1 yr 7 mos · Canada

  • Designing digital experiences and marketing assets that help international students access study opportunities and funding in Canada.
  • Key Responsibilities:
  • Redesigned the Passage website to be more visual, intuitive, and conversion-optimized, helping users quickly understand how Passage works and take action.
  • Designed and tested high-performing ad creatives (carousels, reels, story visuals) for paid social campaigns targeting aspiring students in Nigeria.
  • Built conversion-focused landing pages that align tightly with ad campaigns and drive qualified leads.
  • Delivered engaging social media graphics for Instagram, X, and LinkedIn to support organic and paid marketing.
  • Collaborated with growth and content teams to craft clear, compelling visual messaging across every funnel touchpoint.
  • Key Achievements:
  • Boosted landing page conversions using hook-first layouts and direct-response visuals tailored to the international student context.
  • Designed some of Passage’s most successful ad creatives, helping drive the highest number of leads during paid campaigns.
  • Contributed to launching the new MVP 10% ahead of schedule, with 90% of core features intact.
  • Reduced time-to-publish for new blog content by streamlining templates and design handoff.
  • Improved design consistency across platforms and reduced revision cycles by 30% with the design system.
Web DesignAccessible Social Media DesignProblem SolvingAd DesignDesign ThinkingUser Experience (UX)

Contra

Freelance Designer – Graphic, Product, Web, App, Presentation Designs

Nov 2024Present · 1 yr 7 mos

Zion tech hub

Product Designer – Web Design, User Experience, EdTech, B2B, & Brand Positioning

Oct 2024Apr 2025 · 6 mos

  • I led the website design for Zion Tech Hub, a growing African technology company focused on data consulting and tech training.
  • My goal was to create a modern, user-friendly website that clearly communicates their mission to empower Africa through technology and positions the brand for long-term growth and engagement.
  • Key Contributions & Impact:
  • Redesigned the website to reflect Zion Tech Hub’s mission and vision, improving clarity and brand trust for new visitors.
  • Structured service offerings and programs for easier discovery, increasing program visibility, and learner engagement.
  • Enhanced user experience and navigation, ensuring the site is mobile-responsive and accessible across devices.
  • Positioned the brand as a modern, forward-thinking tech hub, supporting future partnerships, talent recruitment, and community growth.
  • Built a scalable design framework to accommodate new training cohorts, events, and content without frequent redesigns.
UX ResearchUser Experience (UX)Web DesignFigma (Software)Design ThinkingProblem Solving+1

Blaccole

Product Designer

Mar 2024Jan 2025 · 10 mos

Perzisch tapijt online shop tapijtenkelim.nl

Web Designer - Ecommerce, B2C, Website Redesign,

Apr 2023Apr 2024 · 1 yr · Netherlands · Remote

  • I redesigned the Tapijt & Kelim website, a luxury Persian rug and kilim brand, to align with its premium aesthetic and increase sales conversions.
  • My focus was on modern visuals, simplified navigation, and a smoother checkout flow, improving both user experience and business performance.
  • Key Achievements:
  • Redesigned website UX/UI to create a modern luxury experience, improving user trust and time on site by 25%.
  • Streamlined checkout and product flow, contributing to a 15% increase in online sales conversions.
  • Enhanced mobile experience, increasing mobile traffic and retention by 20%.
  • Optimized product presentation and site structure, resulting in a noticeable organic traffic boost.
WireframingUser Experience (UX)Search Engine Optimization (SEO)E-CommerceWeb DesignUser Interface Prototyping+9

Brannium technologies

Graphic Designer

Apr 2022Oct 2022 · 6 mos · Lagos State, Nigeria

Education

Nexford University

Bachelor of Business Administration - BBA — Project Management

Federal university of science and technology

Bachelor of Applied Science - BASc — Computer Science

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Racheal James - Product Designer | Stackforce