Oct 2024 – Mar 2025 · 5 mos · Remote

•  Led 0-1 product designing for an event discovery and community building application.
•  Owned design concept creation, user research, competitive analysis, user journey mapping, information architecture, wireframing, prototyping and quick validation through usability and A/B testings.
•  Worked with the product and stakeholders to get ready with the launch of the product in the market.

Aug 2024 – Present · 1 yr 10 mos

•  Solved end-end design issues of Hunome platform for members by collecting and translating user insights into intuitive and delightful digital experiences.
•  Launched features like Group Invite, Member Quotes, SparkOut etc, and enabled AI capabilities into the product.
•  Designed backend Admin portal to handle Platform Approvals, account management etc.
•  Revamped FTUE for better onboarding experience.

Oct 2023 – Jul 2024 · 9 mos

•  Lead designers on projects and collaborate closely with Engineering and Product Teams using agile and lean delivery methodologies.
•  Designed product to create free hand collaboration and whiteboard tool with AI capabilities or system engineers handling complex technical system design models.
•  Improved the FTUE for Maximo Application Suite (AI powered software) by revamping the sign up and trail version flow.
•  Owned usability testing sessions with users for newly launched features in Maximo application to drive design improvements.
•  Launched new customisation feature called work queues for software suit from scratch to avoid unplanned downtime in asset management.

Jan 2022 – Jul 2023 · 1 yr 6 mos

•  Own the design decisions and process (Discover, Design and Validate) from scratches to the final product release.
•  Designed 2 new standalone products (Data Replicator & ProdOps Dashboard) from scratch.
•  Collaborate with product, customer and tech teams to prioritise UX challenges and work towards a design solution.
•  Interact with Customers, Conduct User Research and Identify MVP.
•  Create UI MockUps and prototypes for testing and development.
•  Launched Design style guide (saved ~50% of UI dev efforts & time) and improved Design System.
•  Design user-flows, information hierarchies and user interfaces for best user experience.
•  Own day-to-day design challenges, redesign and rectify recurring UX issues for an improved customer experience.

May 2016 – Dec 2021 · 5 yrs 7 mos

•  Created a smooth listing experience on Seller Central (UI for sellers) with ease of navigation and reduced response time.
•  Driven UX & UI improvements on seller application journey to reduce backend operational efforts. (Achieved 50% YOY reduction in seller contacts related to listing removal due to selection issues).
•  Developed a restrictive user experience for selective listing on seller’s user interface to ensure a safe catalog and maintain a defect free Seller experience.
•  Prepared user audits (seller) and improve UX for inventory onboard and exit on seller interface.
•  Shipped 2 Self-Service tools (2000+users) to handle marketplace operations.
•  Created application workflow for brand owners and sellers for listing approvals.

Sep 2014 – Apr 2016 · 1 yr 7 mos

•  Improve customer shopping experience in Amazon.
•  Work with IP right owners, legal entities to improve the product quality, offer better selection and earn trust of customers.
•  Work with sellers to improve their performance metrics and overall product order experiences they offer to customers.
•  Develop and Train operation teams to ensure quality in buyer-seller investigations to eliminate marketplace abuse.