Aug 2020 – Aug 2023 · 3 yrs · Delhi, India

• Heading the PAN India research vertical. Set up the team from scratch and now sitting on a database of all under-construction projects in the top 6 cities.
• Led the entire Product Development for Prop Right's Mobile App and Web App (propright.com)
• Also, overseeing product development and Growth.

Apr 2019 – Jul 2020 · 1 yr 3 mos · Dubai, United Arab Emirates

• Business strategy formulation along with sales process enhancement, business intelligence and tech infusion for the entire GCC (Dubai+Abu Dhabi) vertical
• Leading the thought leadership and research desk
• Prepare sales tools like investment rationale reports, city reports and other thematic reports
• Writing articles and Closely working with PR to get them published across media houses and newspapers in the GCC region
• Liasioning between tech, sales, marketing and finance verticals for multiple functions including but not limited to:
• Agent app improvement
• Sales data analysis and presentation
• Oversight of the digital marketing campaigns customised for GCC
• Month end revenue aggregation and preparing management reports and updating dashboards

Jul 2017 – Mar 2019 · 1 yr 8 mos · Gurgaon, Haryana, India

• Heading the research vertical for international markets primarily responsible for writing city reports, thematic reports and overseeing portfolio allocation of housing investors.
• I have also played a key role in building content algorithms for micro markets enabling the right audience to our portal and leading to better lead generation.

Apr 2014 – Jun 2017 · 3 yrs 2 mos · Gurgaon, India

• Part of the research and analytics group. Executed multiple end-end projects involving text analytics, algorithms, qualitative and quantitative research.
• Some key projects delivered are:-
• Automating the identification and extraction of management changes in key industries from the web
• Extracting information on key industry personnel using scoring and categorization of content
• Built a categorizer for relevant content on cross sector companies and topics using a dynamic scoring model

May 2007 – Oct 2010 · 3 yrs 5 mos

• At Firstrain I was part of the Analytics Platform group comprising of Research Analysts, Programming experts & Quality Specialists.
• The key work types included researching on online databases to extract relevant information about companies, industries, topics & people and building algorithms to automate extraction of data to create content for the company's research engine.
• Apart from research I was also involved with data analytics - data extraction & exception reports using SQL & data modelling using SAS
• 2. Played a key part in releasing the people information widget on Firstrain's research page. This is the only product of its kind in the industry

Oct 2010 – Mar 2014 · 3 yrs 5 mos · Noida Area, India

• Heading the Business Research & Analytics function for Metlife's off-shore procurement team. Work types include creating Industry reports, Company profiles, Financial models & commodity wise presentations for on-shore commodity leads, the scope for which include:
• Identifying industry trends, best practices
• Price & demand forecasting
• Company rankings/tiering
• Pricing analysis