Aditya Oberoi — Operations Associate

I am a Marketing Operations & Analytics professional with hands-on experience in campaign operations, service delivery, and data-driven decision making across high-volume environments. At Fidelity International, I optimized marketing reporting across large customer datasets using SQL, improving campaign data accuracy by 20% and strengthening governance standards. I automated recurring performance reports, reduced manual effort by 30%, and streamlined workflows to cut turnaround time by 37%. By resolving CRM and process discrepancies and enhancing documentation and execution tracking, I consistently maintained 95%+ SLA adherence while supporting cross-functional stakeholders. Previously, at Blinkit, I supported high-volume marketing operations by analyzing over 50K records, identifying inefficiencies, and improving workflow efficiency by 15%. I built structured dashboards to enhance campaign visibility and SLA compliance, resolved recurring operational issues with high data accuracy, and contributed to faster, insight-driven marketing execution. These experiences shaped my expertise in marketing operations, campaign analytics, customer lifecycle management, and revenue-focused reporting. Beyond professional roles, I have led impactful academic and applied projects. In a Campaign Operations & Revenue Enablement initiative associated with Fidelity International, I analyzed over 250K transactions to strengthen audience segmentation and lifecycle marketing, improving targeting effectiveness by 18% while building dashboards tracking funnel movement, ROI, and revenue contribution. In a Marketing Operations & Process Optimization project with Max Healthcare, I evaluated large operational datasets, redesigned reporting systems, and implemented structured process improvements that enhanced efficiency and SLA compliance. I hold an MBA in Operations & Marketing from Guru Gobind Singh Indraprastha University, where I built strong foundations in business analytics, strategic management, CRM, and process optimization. I have further strengthened my expertise through certifications from Indian Institute of Technology Kharagpur in Operations Management & Business Analytics, Strategic Management, Marketing Analytics, AI for Data-Driven Marketing, and Strategic Marketing Planning. Proficient in SQL, Advanced Excel, dashboard development, SLA management, process reengineering, and stakeholder collaboration. Open to connecting with like-minded minds in marketing operations, analytics, and revenue optimization.

Stackforce AI infers this person is a Marketing Operations and Analytics professional with a focus on data-driven decision-making.

Location: Greater Delhi, Delhi, India

Experience: 5 mos