Apr 2023 – May 2025 · 2 yrs 1 mo · Delhi, India · Hybrid

• Improved Core Web Vitals and boosted Lighthouse performance score by 20% by reducing Largest Contentful Paint (LCP) by 200ms
• and eliminating Cumulative Layout Shift (CLS), resulting in a smoother, more responsive user experience.
• Collaborated with backend and product teams to deliver Ad Authoring features, improving customer engagement by 25%.
• Managed and mentored 2 frontend engineers, fostering a collaborative culture, improving code quality through structured
• reviews, and accelerating feature delivery timelines.
• Won a hackathon by developing an AI-driven ad creation tool that reduced user effort by 50% through intelligently & guided questions.
• Integrated Strapi CMS for dynamic, API-driven page generation and set up Storybook for isolated UI component testing, reducing
• development and QA effort by streamlining testing and implementation workflows.
• Developed advanced analytics dashboards and unique ad management features such as bot setup, retargeting, and ad attribution.
• Developed and maintained a Click-to-Chat solution enabling businesses to run Click-to-WhatsApp ad campaigns across Facebook,
• TikTok, and Google Ads, facilitating seamless conversations initiated directly from ads for lead generation and customer engagement.

Dec 2021 – Mar 2023 · 1 yr 3 mos · Bengaluru, Karnataka, India

• Designed & implemented gamification to improve users retention on B2C application by using React Native, Growth Book, Redux.
• Which increases over all 2% user retention in the app.
• Implemented quantity based plus-minus featured button in home screen so, that user can add more quantity of item without going to
• Cart screen. Which increases order rate by 5%.
• Completely automated the address verification from scratch which automated the list of not verified addresses to the CS persons. It
• reduce the no. of calling guys and their times.
• Integrated google analytics 4(GA4) to track out all the charges of deals. Which helped marketing and data science team to put right
• Items and right SKUs to the home screen.
• Designed & implemented news sharing feature in B2B app. Which increases user retention by 1.2% by using React native, redux.
• Automated and optimized the business logic of return management of deals by using React native Redux, Next Js, Material UI and it
• Reduces almost half of the time.
• Designed and implemented all over onboarding process of seller and their catalogs management and charges from scratch in market
• Place by using React js, Next js, material UI and Redux.
• Owner of whole inventrix and scheme management panel by using angular js.
• Implemented JWT authorization in B2C web application.

May 2021 – Nov 2021 · 6 mos · Bangalore Urban, Karnataka, India · Hybrid

• Built and enhanced React Native mobile apps to support sustainable goal tracking with interactive data visualizations.
• Developed SaaS-based onboarding systems for corporates, employees, and vendors using Next.js, React.js, and Semantic UI.
• Implemented secure JWT-based authorization for multiple user roles including Admin, Super Admin, and corporates.
• Collaborated with product teams to design dashboards and features improving user engagement and operational efficiency.

Mar 2020 – Jan 2021 · 10 mos · Bengaluru, Karnataka, India · On-site

• Designed & Implemented mobile application for gathering information for tracking sustainable goals by multiple graph plot of users
• By using React Native, Redux, and firebase.
• Designed and developed systems that facilitate sass based on boarding of corporate and their employees and venders connected to
• Atquest by using next js, React js, Redux, Semantic UI.
• Implemented JWT authorization for multiple roles of users like corporate, employees, venders, Super Admin, and Admin.
• Designed and integrated dashboard for users where they can do activities and track sustainable goals by using react js, and next js.
• Designed and integrated Green compass to get the progress of users of their respective area using react js and next js, and redux.

Nov 2018 – Feb 2020 · 1 yr 3 mos · Bengaluru Area, India

• Designed and developed web application for restaurant order, table reservation and catalog listing using HTML, CSS, javascript.
• Created a carrier web page for jef-techno and jef-shield for generating reports using Jquery, HTML, CSS, Javascript, and bootstrap.
• Completely automated the blog posting. which helped to reduce resources by using HTML, CSS, javascript, Material UI.
• Designed and developed the whole KNR website for listing products, services and testimonials by using React, Bootstrap.