Alec Beckett

Co-Founder

Providence, Rhode Island, United States35 yrs 4 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in creative strategy and marketing.
Proven track record with major brands.
Strong client relationship management skills.

Stackforce AI infers this person is a Creative Strategist in the Advertising industry.

Contact

Skills

Core Skills

Creative StrategyMarketing StrategyCopywritingBrand Development

Other Skills

Asking 'why?' until the client wants to punch me in the faceStaring at a page hoping an idea shows upWriting down any ideas that show upLooking at a page full of ideas and knowing which one to circlePatching things up with the aforementioned client thanks to a wildly successful campaignDigital MarketingSocial Media MarketingInteractive AdvertisingIntegrated MarketingOutdoor AdvertisingDigital StrategyInteractive MarketingCorporate IdentityCreative DirectionBrand Management

About

I have a very particular set of skills: • Asking "why?" until the client wants to punch me in the face • Staring at a page hoping an idea shows up • Writing down any ideas that show up • Looking at a page full of ideas and knowing which one to circle • Patching things up with the aforementioned client thanks to a wildly successful campaign

Experience

35 yrs 4 mos

Total Experience

7 yrs 3 mos

Average Tenure

27 yrs 5 mos

Current Experience

Nail communications

Creative Partner

Jan 1999 – Present · 27 yrs 5 mos · Providence, Rhode Island Area

Ground zero

Senior Copywriter

Jan 1997 – Jan 1999 · 2 yrs

Like a Master's Degree in original thinking on amazing brands like ESPN, Virgin Cola, Atlantis, Honey Brown lager and many others.

Copywriting

Kelly/dexter

Copywriter

Feb 1994 – Apr 1997 · 3 yrs 2 mos

Worked on brands like Vail, Steinway, BMW, Salomon Skis, Bauer.

Copywriting

Grey advertising

Junior Copywrirter

Jan 1989 – Jan 1991 · 2 yrs

Every young American should do a tour in the Peace Corps in some miserable third world country to make them appreciate just how good they have it. The same applies to advertising creatives. Only instead of sending them to the Sudan, they should all do two years at Grey. Whining would be decreased by 35%. Easy.

Copywriting