Amit Sinha

CEO

New Delhi, Delhi, India20 yrs 2 mos experience
AI Enabled

Key Highlights

  • Expert in storytelling for brand engagement.
  • Built successful sales engines from scratch.
  • Co-founded an online travel agency with significant revenue.
Stackforce AI infers this person is a Media and Marketing expert with strong entrepreneurial and sales capabilities.

Contact

Skills

Core Skills

Brand StrategyStorytellingSales ManagementBusiness DevelopmentClient ManagementEngagement StrategyDigital MarketingEntrepreneurshipMarketing StrategyTraining

Other Skills

Brand filmsCelebrity-led campaignsOTT content dealsVirtual micro-dramasAI-powered production formatsSales engine buildingCXO-level conversion playbooksEnterprise pipeline systemsInside salesEnterprise business developmentCRM-driven funnel managementClient engagementLeading client relationshipsDigital PRPerformance marketing

About

Most brand content gets skipped. The ones that don't share one thing: they were built as stories first, ads second. That's the only thing I care about. I work with brands that want to build something audiences actually choose to watch, like brand films, celebrity-led narratives, OTT content, and emerging formats like VMD (virtual micro-dramas) that are quietly rewriting how India consumes branded content. In 20 years across HP, IPG Mediabrands, and two ventures I co-founded, I've learned that the brief is rarely the problem. The gap between what a brand wants to say and what an audience wants to feel—that's where most content dies. I close that gap. Currently building that at JuJu Films, Delhi—working with brands, filmmakers, and talent to make stories worth watching. If you're a brand thinking about film, OTT content, or celebrity-led campaigns—let's talk.

Experience

20 yrs 2 mos
Total Experience
1 yr 9 mos
Average Tenure
2 mos
Current Experience

Juju films india

Director

Mar 2026Present · 2 mos · Delhi, India · On-site

  • Building JuJu films, revenue, and brand partnerships at JuJu Films—a storytelling collective working at the intersection of brand strategy, film, and emerging formats.
  • Closed first brand deal within 20 days of joining.
  • Focused on: Brand films · Celebrity-led campaigns · OTT content deals · Virtual micro-dramas (VMD) · AI-powered production formats
  • The mandate is simple: find brands that have something worth saying and build the story that makes audiences listen.
Brand filmsCelebrity-led campaignsOTT content dealsVirtual micro-dramasAI-powered production formatsBrand Strategy+1

Zoommantra productions

Business Head - North India

Feb 2025Feb 2026 · 1 yr · Mumbai, Maharashtra, India

  • Built the North India sales engine from scratch—zero to ₹5 Cr topline in 5 months.
  • Recruited and scaled a 6-member inside sales team in under 5 months. Designed CXO-level conversion playbooks and enterprise pipeline systems that became the company's standard operating model.
  • The real learning: in film and production sales, the relationship is the product. Everything else is execution.
Sales engine buildingCXO-level conversion playbooksEnterprise pipeline systemsSales ManagementBusiness Development

Weaddo

Sales Director

Oct 2024Feb 2025 · 4 mos

  • Directed inside sales and enterprise business development for IT-enabled MarTech services.
  • Partnered with CXOs in BFSI & Health Tech tech sectors to design MarTech adoption roadmaps.
  • Implemented CRM-driven funnel management and best practices for SDR performance tracking.
Inside salesEnterprise business developmentCRM-driven funnel managementSales ManagementBusiness Development

Ipg mediabrands

Director Client Engagement

Mar 2024Sep 2024 · 6 mos

  • I was leading client engagement with many clients including Amazon
  • Had to decline relocating to Pune as requested due to the birth of a child in the family,
  • resulting in a shorter tenure.
Client engagementLeading client relationshipsClient ManagementEngagement Strategy

Unyscape

Vice President - Digital

May 2021Mar 2024 · 2 yrs 10 mos · Noida, Uttar Pradesh, India

  • Established a new vertical around Digital PR from scratch as a new revenue stream for my organization.
  • On-boarded 15 new logos in 2022-23 from across the globe mainly USA and India (Eg: Sprinklr, Firework, Monster, Merkle , Underarmour)
  • Primary role as a digital consultant for B2B across performance marketing (organic and paid)
Digital PRPerformance marketingB2B consultingDigital MarketingBusiness Development

Magnon group

Associate Vice President (Key Accounts-Client Servicing)

May 2018May 2021 · 3 yrs · NCR, Noida

  • Agency-lead for HP(ISE) eastern Europe & Russia for supplies (Ink category)
  • Led SM and Digital for 10 countries – Valvoline SEA (May 2018-June 2020)
  • Planned & executed digital innovations, creative design & managing social media channels and digital campaigns for client’s brand.
  • Identified & recognized promotional opportunities to integrate them into annual marketing plans
  • Overlooked media planning, buying, tracking & analytics
Digital marketingSocial media managementMedia planningDigital MarketingClient Management

Hicinko llc

Co-Founder

Apr 2017Apr 2018 · 1 yr · Gurgaon, Haryana, India

  • Technology based, Online Travel Start UP
  • Online aviation reservation and sales for US domestic market, with a back office, ticket issuance and back office in India (Gurgaon)
  • Online traffic was self generated via Bing/ Yahoo and Google ads and organically
  • Own start up in partnership, HiCinko was an OTA (Online travel agency) with US domestic air travel market.
  • Built an online reservation booking business through Bing/ Google marketing managing campaigns internally generating avg. revenue of $135-$145K Monthly
  • Generated traffic and business for our website via Bing/ Google marketing managing campaigns internally up-to $80K
Online travel agencyAviation reservationTraffic generationEntrepreneurshipBusiness Development

Delhi school of internet marketing

Partner, Stake Holder

Oct 2015Jun 2016 · 8 mos · Greater Delhi Area

  • Held minority stakes in India's 1st Digital marketing education center, expanded to over 10 branches.
  • DSIM was one of India’s 1st digital marketing institute offering online & classroom training
  • I was a partner & stake holder during my stint. It was sold to Digital Vidya in Feb. 2020
  • Successfully expanded to 10 branches; sold to Digital Vidya in Feb'20 for DSIM
  • DSIM was sold to Digital Vidya in 2020
  • Headed Franchise business / Content delivery
Digital marketing educationFranchise business developmentBusiness DevelopmentClient Management

Hewlett-packard

Programme Manager- HP Online store

Aug 2014Sep 2015 · 1 yr 1 mo · Gurugram, Haryana, India

  • Strategy + Marketing+ Execution
  • Formulating quarterly demand gen activity planning in consultation with regional team in Singapore.
  • Creating quarterly marketing plans for OLS (Online store)
  • Creating marketing calendar for OLS
  • Consulting cross marketing teams + categories (PC, Notebook, Accessories, Servers, Consumer, commercial etc.)
  • Creating media briefs for various Display, Social, Email and Search engine marketing.
  • Creating creative briefs for Landing pages, eDM’s, Display campaigns, banner campaigns, website changes
  • Work & Interact closely with 8-10 agencies (SEM, Social, Website, Server, email marketing, Data base marketing, affiliates etc.)
  • Hold weekly/ Quarterly reviews with agencies.
  • Present on monthly/ quarterly ROI meeting with Head of OLS + Region team
  • Raising PO requests in the system and getting approvals form region/ HO
  • Align/ Assign all website related development & maintenance requirements.
Demand generationMarketing planningCross marketingMarketing StrategyClient Management

Magnon- egraphics (tbwa)

Senior Key Account Manager

Dec 2010Aug 2014 · 3 yrs 8 mos · Noida, Uttar Pradesh, India

  • Planning, Digital Marketing, Branding , Digital positioning of US based dot com's company for various categories, audience mapping, performance & display advertising for top brands
Digital marketingBrand positioningAudience mappingDigital MarketingClient Management

Knowcross solutions

Client servicing

Mar 2007Feb 2010 · 2 yrs 11 mos

  • Handled client servicing, Training and delivery for a hospitality software aimed for luxury hotels and resorts
Client servicingTraining and deliveryClient ManagementTraining

Ibm global process services

lead trainer

Jan 2004Jan 2007 · 3 yrs · Gurugram, Haryana, India

  • Lead Trainer, Imparting training and managing of trainers for our Client - The biggest Airline carrier in the world.
Training managementImparting trainingTrainingClient Management

Education

Indian Institute of Management Visakhapatnam

Executive Program in Senior Leadership — Organizational Leadership

Jun 2024Dec 2024

SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

Master of Business Administration (MBA) — Marketing

Jan 2014Jan 2016

Indian Institute of Management, Lucknow

MDP- Internet Marketing — Marketing

Jan 2012Jan 2012

Indian Institute of Technology, Delhi

Certificate in Enterprise Management — Entrepreneurship/Entrepreneurial Studies

Jun 2010Sep 2010

New Green field public school

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