Andreia Canudo Cruz

UX Designer

Lisbon, Portugal12 yrs experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in user-centric design for automotive products.
Proficient in facilitating workshops and user research.
Skilled in creating design systems and prototypes.

Stackforce AI infers this person is a UX Designer specializing in automotive and healthcare industries.

Contact

Skills

Core Skills

Ux DesignProduct DesignUi DesignDigital Content CreationMedia Literacy Training

Other Skills

Concept DevelopmentUX for Complex SystemsAgile MethodologiesScrumDiscovery ProcessJira SoftwareUsability TestingUX ResearchInteraction DesignFunctional SpecificationsFigma (Software)PrototypingUser ResearchFacilitating WorkshopsSketch

About

“Design is really an act of communication, which means having a deep understanding of the person with whom the designer is communicating.” ― Donald A. Norman, The Design of Everyday Things

Experience

12 yrs

Total Experience

3 yrs

Average Tenure

3 yrs 11 mos

Current Experience

Critical techworks

2 roles

UX Designer - BMW Motorrad

Aug 2024 – Present · 1 yr 9 mos · Hybrid

Products:
→ Media and Telephone in BMW Motorrad
→ Instrument Cluster in BMW Motorrad

Concept DevelopmentUX for Complex SystemsAgile MethodologiesUX DesignScrumDiscovery Process+5

UX Designer - BMW/MINI Car

May 2022 – Jul 2024 · 2 yrs 2 mos · Hybrid

Products:
→ Entertainment and Media in BMW/MINI Car
MINI Operating System 9
BMW Operating System X
Creation of BMW automotive products using a user-centric design approach.
→ User Research
→ Ideation (concept creation - Wireframes)
→ Prototypes
→ Functional Specifications
→ Handover to Implementation
→ Automotive HMI

Functional SpecificationsConcept DevelopmentUX for Complex SystemsAgile MethodologiesFigma (Software)UX Design+8

Fabernovel

Product Designer

Jan 2020 – Apr 2022 · 2 yrs 3 mos · Lisbon, Portugal · Hybrid

Creation of user-focused solutions, inspired by the Human-Centered Design approach, in several fields: Healthcare, Telecommunication, Events/Sales e.g.
→ User Research
→ Personas Creation
→ Design System
→ Product Design
→ Visual Design
→ Prototype
→ Handover to implementation

Concept DevelopmentFacilitating WorkshopsSketchUX for Complex SystemsFigma (Software)UX Workshops+14

Dtt | apps - web - games

UX/UI Designer Intern

Feb 2019 – May 2019 · 3 mos · Amsterdam, Netherlands · On-site

→ Product Design
→ Visual Design
→ Prototype

SketchUX DesignPrototypingAdobe IllustratorInvisionVisual Design

Flatstudio, lda

UI Designer Intern

Oct 2018 – Jan 2019 · 3 mos · Lisbon, Portugal · On-site

→ Design System
→ Product Design
→ Visual Design

SketchDesign SystemVisual DesignUI Design

Hollyfar - marcas e comunicação, lda

Content Producer & Digital Manager

Sep 2014 – Aug 2018 · 3 yrs 11 mos · Lisbon, Portugal · On-site

Digital content creation for Pharmacists and Nutritionists.
→ Digital design
→ Video recording & edition
→ Websites & social media management
→ News writing

JournalismVideoAdobe PremiereMultimediaPhotographyAdobe Photoshop+2

Media lab diário de notícias

Journalism Trainer & Digital Manager

Sep 2012 – Aug 2014 · 1 yr 11 mos · Lisbon, Portugal · On-site

Facilitation of media literacy workshops and digital content production.
→ Journalism workshops training
→ Website & social media management
→ Podcasts & videocasts making

JournalismRadioVideoAdobe PremiereMultimediaPhotography+1

Education

TheStarter - Cursos Avançados de UX Design

Advanced Product Design Certification (APDC)

Jul 2025 – Mar 2026

EDIT. - Disruptive Digital Education

UI/UX Design

Jan 2019 – Jan 2020

ETIC

Web Design - Responsive Web Course

Jan 2017 – Jan 2018

NOVA FCSH

Cultural Journalism Course

Jan 2013 – Jan 2013

Escola Superior de Comunicação Social

Master's degree — Journalism

Jan 2011 – Jan 2013

NOVA FCSH

BSc in Communication Sciences

Jan 2008 – Jan 2011

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