Anushka Gopal

Digital Marketing Specialist

Mumbai, Maharashtra, India7 yrs 10 mos experience
Highly Stable

Key Highlights

  • Led Earned Media for top luxury beauty brands.
  • Elevated brands into India's Top 5 Makeup Brands.
  • Expert in strategic brand communications.
Stackforce AI infers this person is a Luxury Brand Marketing expert with a focus on Earned Media and Strategic Communications.

Contact

Skills

Core Skills

Earned Media ManagementBrand DevelopmentEarned Media StrategyCampaign Management

Other Skills

ActivationsInternational MarketingOmni-Channel MarketingMulti-Channel MarketingOrganization SkillsPaid Social MediaCreative IdeationWeb Content CreationOnline ContentProofreadingMarketing CopyKeyword ResearchMarketingPublic SpeakingLeadership

About

Luxury brand marketer and writer with a passion for brand building and communications. Currently with The Estée Lauder Companies, leading Earned Media for Estée Lauder, La Mer & Too Faced in India.

Experience

7 yrs 10 mos
Total Experience
2 yrs 7 mos
Average Tenure
2 yrs 7 mos
Current Experience

The estée lauder companies inc.

2 roles

Earned Media Manager

Promoted

Nov 2025Present · 6 mos

  • Leading PR, partnerships, events & communications for Esteé Lauder & La Mer in India.
ActivationsInternational MarketingOmni-Channel MarketingMulti-Channel MarketingOrganization SkillsPaid Social Media+46

Earned Media & Communications

Oct 2023Present · 2 yrs 7 mos

  • Led end-to-end Earned Media strategy and execution for three global prestige beauty brands in India - Bobbi Brown, Too Faced and Smashbox - from conceptualizing high-impact launches, VIP events and influencer campaigns that elevated Bobbi Brown & Too Faced into India’s Top 5 Makeup Brands by Share of Voice, to partnering with global teams on localized storytelling, managing campaign budgets for maximum ROI, and delivering data-driven insights to optimize performance.
ActivationsOrganization SkillsEarned Media StrategyCampaign Management

Marriott international

3 roles

Marketing Communications Manager - JW Marriott Mumbai Juhu

Mar 2023Oct 2023 · 7 mos

ActivationsOrganization Skills

Assistant Manager, Marketing-Communications - JW Marriott Mumbai Juhu

Promoted

Jul 2021Mar 2023 · 1 yr 8 mos

ActivationsOrganization Skills

Marketing-Communications Executive - JW Marriott Mumbai Juhu

Mar 2019Jul 2021 · 2 yrs 4 mos

ActivationsOrganization Skills

Mslgroup

Public Relations Associate

Dec 2017Aug 2018 · 8 mos · Mumbai Area, India

ActivationsOrganization Skills

Marriott international

Marketing & Events Intern - The Westin Dubai Mina Seyahi Resort

May 2015Jun 2015 · 1 mo · Dubai

Organization SkillsCreative Ideation

Education

University of Warwick - Warwick Business School

Master of Science (MSc)

Jan 2016Jan 2017

SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

Bachelor of Business Administration (BBA)

Jan 2013Jan 2016

H.R. College of Commerce and Economics

Business/Commerce — General

Jan 2011Jan 2013

Jankidevi Public School

Jan 2000Jan 2010

SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

Bachelor of Business Administration - BBA

Stackforce found 100+ more professionals with Earned Media Management & Brand Development

Explore similar profiles based on matching skills and experience