A

Aritra Bhattacharyya

Product Manager

United Kingdom8 yrs 4 mos experience
AI ML PractitionerAI Enabled

Key Highlights

  • Adobe Certified Expert in Target and Analytics.
  • Over 8 years of experience in Adobe Experience Cloud.
  • Mentored teams in writing performance-optimized code.
Stackforce AI infers this person is a MarTech consultant specializing in user interface development and digital marketing solutions.

Contact

Skills

Core Skills

Adobe TargetUser ExperienceReactAngular

Other Skills

Adobe LaunchRecommendationsIonicFirebaseTealiumGenerative AIAmazon Web Services (AWS)Representational State Transfer (REST)JiraJSONGitSolution ArchitectureAdobe Experience CloudJavaScriptReact.js

About

Experienced client-facing technical consultant, specialising in User Interface development and Website personalisation. I have an in-depth understanding of DOM and Web internals and the ability to build highly optimised, customer-focused solutions per the stakeholder's unique needs and priorities. I am an Adobe Certified Expert in Target and Analytics with over 8 years of experience in architecture, implementation, and consulting for Adobe Experience Cloud offerings, including Adobe Target, Analytics, and Launch. Besides Adobe MarTech. stack, I have a fair bit of exposure to Google Marketing Platform (GTM, Optimize, and GA). In my current and previous employments, I have worked with some of the most reputed brands in the world, from Retail to Media, Banking, and Aviation, and helped them realise their digital marketing goals using Adobe's Experience Cloud solutions. I have helped and mentored teams in writing efficient and performance-optimised code as per the highest standards and built reusable templates to be used by my co-workers as well as client-side developers. PS: I am in the UK under a Skilled Worker (Tier 2) Visa and would require my future employer to take over the sponsorship.

Experience

8 yrs 4 mos
Total Experience
3 yrs 4 mos
Average Tenure
1 yr 8 mos
Current Experience

Dmpg

Senior Enablement Engineer

Oct 2024Present · 1 yr 8 mos · Greater London, England, United Kingdom · Hybrid

Natwest

Digital Tagging Developer

Jan 2023Sep 2024 · 1 yr 8 mos · Greater Bristol Area, United Kingdom · Hybrid

Dmpg - digital experience enablement

CRO Enablement Engineer

Nov 2021Dec 2022 · 1 yr 1 mo · India · Remote

Adobe

2 roles

Technical Consultant

Promoted

Sep 2019Oct 2021 · 2 yrs 1 mo

  • Architected and implemented Adobe Target on Client Websites and Applications via Adobe Launch/Data Collection UI.
  • Delivered personalised User Experiences including full-page re-skinning, creating reusable components and Recommendations.
  • Liaised with client's back-end and mobile development teams to guide and integrate server-side and native-mobile implementations of Adobe Target and A4T.
  • Led and mentored juniors on time-bound delivery of projects.
Adobe TargetAdobe LaunchUser ExperienceRecommendations

Associate Technical Consultant

Oct 2016Sep 2019 · 2 yrs 11 mos

  • Implemented Adobe Target Activities on Client Websites
  • Built SPA Dashboards, visualisation tools, microsites and landing pages in React, Angular and Ionic.
  • Worked with hybrid mobile applications & PWA
  • Integrated Firebase cloud messaging and tags in websites and mobile apps.
ReactAngularIonicFirebase

Android

Android Developer

Jan 2015Aug 2016 · 1 yr 7 mos

  • Worked extensively on android platform in personal capacity as well as on collaborative projects for startups. Launched a music player application on Playstore that clocked about a 100,000 downloads.

Education

West Bengal University of Technology, Kolkata

Bachelor of Technology (B.Tech.) — Information Technology

Jan 2016Present

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