Mar 2025 – Dec 2025 · 9 mos · Bengaluru, Karnataka, India

• Built a sophisticated ranking mechanism using Multi Criteria Decision Analysis, improving inventory replenishment efficiency by 45%.
• Designed out of stock root cause analysis framework for data validation and quality monitoring across multiple data sources, boosting actionable efficiency by 75%.
• Built a pre-emptive Purchase Order (PO) error flagging tool that boosted team efficiency by 40%.
• Automated ETL pipelines in Flipkart Grocery using Google BigQuery and Python, improving operational efficiency by 80%.
• Developed an MIS tracker to monitor $1B+ GMV, enabling data-backed negotiation strategies and vendor leverage.

Dec 2022 – Mar 2025 · 2 yrs 3 mos · Bengaluru, Karnataka, India

• Tracked sales funnel metrics using Tableau dashboards, Advanced SQL, and Python (pandas, numpy) libraries.
• Led analytics ecosystem by collaborating with data engineering team and Leadsquared (CRM tool) team, taking end to end ownership in KPIs reporting and dashboard development.
• Took ownership of creating and maintaining MIS reports and trackers suiting business needs including visitors, leads, spends and revenue tracking.
• Optimized and tweaked legacy SQL queries on the system, thereby increasing server efficiency.
• Provided descriptive analytics on marketing and website activity (using Clevertap) data to business leaders for
• proactive campaign, spend and revenue optimization.
• Built impact analysis reports on campaigns, guiding leadership team with optimization strategies.
• Provided prescriptive analytics on impact of marketing channels using Pearson coefficient and distance correlation.
• Developed automated frameworks (Cronjobs, Google Apps Script) boosting analysis efficiency by 90%.
• Led data-driven strategy for spend optimization resulting in 50% reduction in marketing spends.

Jun 2021 – Dec 2022 · 1 yr 6 mos · Bengaluru, Karnataka, India

• CemQ
• Train and run ML models in Amazon Web Services using Sagemaker service.
• Responsible for feature engineering and optimizing model’s performance significantly.
• Planning Analytics
• Driving supply chain focused insights from large scale client data connected via Microsoft Azure.
• Responsible for restoring data model, building KPIs and bringing down the dashboard’s refresh time
• Spend Rationalization
• Responsible for handling client’s spend data from snowflake server, draw key insights and flawlessly illustrate them in Power BI dashboard

Oct 2020 – Nov 2020 · 1 mo · Bhubaneswar, Odisha, India

• Worked on a Proof of Concept to be presented to World Health Organization for a real time interactive data visualization dashboard based on ASP.NET Framework using Kendo UI packages and Telerik reporting via Visual Studio 2017.

Dec 2019 – Jan 2020 · 1 mo

• Influencer marketing as a win-win strategy for brands and digital Influencers in the ambitious Indian Market.
• In this project, I performed spadework in helping realize the importance of digital media as a source of multi-level strategic marketing bringing influencers and brands to synergy, how this tactic has aided in the flourishing of both the parties involved (with references to a manifold of instances), and a broader coverage of influencer marketing nuances.

Dec 2019 – Dec 2019 · 0 mo

• Leveraging Affiliate marketing for passive income with an Indian retrospect using digital tools
• Under the able guidance of Prof. Seema Gupta, I researched on the multitude of aspects contributing to the success of affiliate marketers, in which accessing digital tools have played a major role. By giving an Indian retrospect, I was able to draw in insights as to how affiliate marketing can flourish profoundly in India’s thriving economy.

Nov 2018 – Apr 2019 · 5 mos · Rourkela, Odisha, India

Oct 2018 – Feb 2019 · 4 mos · Rourkela, Odisha