Avishek C.

CEO

Bengaluru, Karnataka, India14 yrs 8 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Multi-award winning marketing and sales professional
  • Proven leader in scaling marketing functions
  • Expert in Account Based Marketing strategies
Stackforce AI infers this person is a B2B Marketing and Sales expert with a focus on Account Based Marketing strategies.

Contact

LinkedIn

Skills

Core Skills

Marketing StrategyBusiness GrowthMarketing LeadershipField MarketingAccount Marketing

Other Skills

B2BB2B MarketingBusiness DevelopmentBusiness Relationship ManagementBusiness ReviewsBusiness StrategyCRMChannel PartnersCompetitive AnalysisCross-functional Team LeadershipCustomer Relationship Management (CRM)Enterprise MarketingHindiHubSpotHubSpot Marketing Hub

About

Multi award winning Marketing and Sales professional with over a decade of diverse experience building teams and creating profitable and impactful channels in multiple industries. Proven leader with documented success in bringing in transformation/scaling up functions. Accredited ABM Practitioner currently working on a global marketing role that encompasses deployment and improvement of ABM programs for field marketing stakeholders across multiple territories.

Experience

14 yrs 8 mos
Total Experience
2 yrs 1 mo
Average Tenure
2 yrs 8 mos
Current Experience

Kyndryl

Head - Global ABM Centre of Excellence

Oct 2023 – Present · 2 yrs 8 mos · Bengaluru, Karnataka, India · Hybrid

  • In my role as Head of Global ABM Centre of Excellence at Kyndryl, I drive the strategy and execution of Account Based Marketing GTM motions to enable growth on priority accounts. Building and leading a team of specialists, we bring innovation and efficiency to current GTM processes, aligning with the organization's growth objectives.
Marketing StrategyBusiness GrowthMarketing LeadershipTeam ManagementAccount MarketingEnterprise Marketing+2

Yellow.ai

2 roles

Global Marketing Director

Apr 2023 – Oct 2023 · 6 mos · Bangalore Urban, Karnataka, India

HubSpot Marketing HubHubSpot

Associate Director - Demand Generation and ABM (International Markets)

Dec 2021 – Apr 2023 · 1 yr 4 mos · Bangalore Urban, Karnataka, India

  • Led the setup and scaling of global Demand and Revenue Marketing function at yellow.ai to drive quality conversations and lasting account relationships.
  • Developed high-impact integrated marketing programs to accelerate expansion in enterprise target segments across geographies.
  • Achieved significant growth in revenue and market presence through strategic marketing initiatives.
Business Relationship ManagementKey MetricsBusiness GrowthMarketing LeadershipField MarketingHubSpot Marketing Hub+7

Infosys

Sr Associate Marketing Manager

Nov 2018 – Dec 2021 · 3 yrs 1 mo · Bangalore

  • Worked on planning and implementing ABM strategies for industry vertical specific approach of solutions and services in North America and EU markets. Planned and executed StrategicABM campaigns to deliver qualified prospect engagements to empower account development.
Business Relationship ManagementKey MetricsBusiness GrowthField MarketingHubSpot Marketing HubAccount Marketing+6

Urban ladder

Zonal Sales Manager

Jul 2017 – Nov 2018 · 1 yr 4 mos · Bengaluru, Karnataka, India

  • Scaled up the offline enterprise sales channel to deliver >2cr revenue month on month. Built and trained the sales team for hunting new business for the channel. Managed a team across south and east zone for business contribution of >50% of channel revenue.
Business Relationship ManagementKey MetricsBusiness GrowthAccount MarketingPrivacy RegulationsBusiness Reviews

Practo

3 roles

Zonal Manager

Apr 2017 – Jul 2017 · 3 mos

Business Relationship ManagementKey MetricsBusiness GrowthAccount MarketingPrivacy RegulationsSoftware as a Service (SaaS)+1

Senior Engagement Manager

Apr 2016 – Mar 2017 · 11 mos

Business Relationship ManagementKey MetricsBusiness GrowthAccount MarketingPrivacy RegulationsSoftware as a Service (SaaS)+1

Enterprise Relationship Manager

Apr 2015 – Mar 2016 · 11 mos

Business Relationship ManagementKey MetricsBusiness GrowthAccount MarketingPrivacy RegulationsSoftware as a Service (SaaS)+1

Sbi card

Relationship Manager - Corporate Cards

Nov 2013 – Apr 2015 · 1 yr 5 mos · Bangalore

Business Relationship ManagementKey MetricsBusiness GrowthAccount MarketingPrivacy RegulationsBusiness Reviews

Icici bank limited

Relationship Manager- Corporate Payment Solutions

May 2011 – Nov 2013 · 2 yrs 6 mos · Bangalore

Business Relationship ManagementKey MetricsBusiness GrowthAccount MarketingPrivacy RegulationsBusiness Reviews

Cadbury india ltd.

Marketing Analyst Intern

Apr 2010 – Jun 2010 · 2 mos

  • Market Strategy Analyst. Research Project on Sales Promotion Campaign Effectiveness.
Business Relationship ManagementKey MetricsBusiness GrowthAccount MarketingPrivacy RegulationsBusiness Reviews

Education

Institute of Management Technology, Nagpur

MBA — Marketing

Jan 2009 – Jan 2011

St.Xavier's College, Kolkata

Bachelor of Science - BS — Microbiology

Jan 2005 – Jan 2008

St Thomas Boys'​ School

ICSE/ISC — Life Science

Jan 1993 – Jan 2005