Sep 2024 – Present · 1 yr 8 mos · India

• Luxury villas with a side of Zen 🪷
• https://www.instagram.com/sattvastays/

Jun 2023 – Aug 2023 · 2 mos · Mumbai, Maharashtra, India · Remote

• In my role as a Creative Consultant at ExchangeConnect, I led a dynamic team of two designers, driving the creative direction across various projects. My key contributions included:
• Creative Leadership:
• Oversaw the end-to-end creative process for a diverse range of projects, including annual reports, pitch presentations, investor decks, brochures, press release designs, and promotional videos. My guidance ensured that all deliverables aligned with client expectations and brand standards.
• Strategic Visioning:
• Collaborated closely with stakeholders to understand project goals, translating complex ideas into compelling visual narratives. This strategic approach resulted in a 40% increase in positive feedback from clients on project outcomes.
• Mentorship & Team Development:
• Fostered a collaborative environment by mentoring team members, providing constructive feedback, and encouraging innovative thinking. This mentorship not only enhanced team performance but also contributed to a 30% improvement in project turnaround times.
• Quality Assurance:
• Ensured all creative outputs were of the highest quality by implementing rigorous review processes, which led to a significant reduction in revisions and an increase in client satisfaction.
• Impactful Storytelling:
• Developed engaging visual concepts that effectively communicated key messages, enhancing client presentations and marketing materials. My creative input played a vital role in securing new business opportunities for clients, contributing to a measurable increase in project acquisition.

Mar 2021 – May 2021 · 2 mos · Mumbai, Maharashtra, India

• In my role as a Creative Consultant at S-Ancial, I played a key role in the hiring process for senior graphic designers:
• Talent Acquisition:
• Developed and implemented a comprehensive shortlisting criteria in collaboration with the hiring team, enhancing the quality of candidates presented. Successfully identified top talent that aligned with the company's creative vision.
• Portfolio Assessment & Candidate Coordination:
• Conducted thorough portfolio reviews and interviews, resulting in the selection of six highly qualified candidates for face-to-face interviews. My strategic approach streamlined the hiring process, significantly reducing the time to hire by 15%.

Apr 2018 – Present · 8 yrs 1 mo · Mumbai, Maharashtra, India · Remote

• As the founder and CCO of Silly Pixel Studio, I have transformed the agency into a leading boutique creative digital PR powerhouse, leveraging over a decade of expertise in advertising and marketing. My journey involves:
• Leadership & Team Building:
• Established a collaborative and innovative team culture, mentoring and empowering creative professionals to push their limits. This collaborative approach has resulted in a 30% increase in project efficiency and client satisfaction ratings.
• Strategic Campaign Development:
• Spearheaded over 50 successful campaigns, utilizing data-driven insights to tailor strategies that meet client objectives and resonate with target audiences. One campaign led to a 150% increase in client engagement, showcasing my ability to blend creativity with analytical rigor.
• Creative Direction & Branding:
• Conceptualized and executed unique branding initiatives for clients across various industries, enhancing brand visibility and storytelling through compelling visual art. For instance, a recent rebranding project increased the client's market share by 25% within six months.
• Innovative Problem Solving:
• Navigated challenges in a dynamic industry by adopting emerging trends and technologies, such as generative AI and digital storytelling, to keep the agency ahead of the curve. Implemented innovative strategies that reduced campaign turnaround time by 20%, allowing for quicker responses to market demands.

Jul 2012 – Mar 2018 · 5 yrs 8 mos · Jaipur Area, India

• During my six years at Webcontxt, I advanced from an intern in a team of approximately 6-7 people to Senior Visualizer and Graphic Designer, contributing to the company’s remarkable growth to over 100 employees. In this role, I provided creative direction while leading a team of designers, ensuring the successful execution of a wide range of design projects, including:
• Creative Leadership:
• Oversaw the creative process for diverse projects, ranging from social media marketing materials (SMMM) to comprehensive branding initiatives, ensuring each deliverable aligned with the client's vision and objectives. My leadership fostered a collaborative environment, enhancing team productivity.
• Multi-Channel Project Management:
• Managed the development of various assets, including websites, packaging, brochures, and sales collateral. I implemented streamlined processes that reduced project turnaround times, resulting in increased client satisfaction and repeat business.
• Interior Design Contributions:
• Provided creative input on interior design suggestions for the new office space, including wall art and other design elements, enhancing the overall aesthetic and functionality of the workspace. My innovative ideas contributed to a more inspiring and productive environment for the team.
• Cross-Disciplinary Collaboration:
• Collaborated closely with marketing and sales teams to create visually engaging promotional materials that effectively communicated brand messages. This collaboration led to an increase in client engagement and conversion rates.
• Client Relationship Management:
• Actively engaged with clients to understand their needs and provided tailored creative solutions, resulting in successful project outcomes and an increase in client retention during my tenure.
• Throughout my journey at Webcontxt, I not only honed my design and leadership skills but also played a pivotal role in the agency's transformation and expansion within the industry.

Mar 2012 – Apr 2012 · 1 mo · Jaipur, Rajasthan, India