Balaji Selvanarayanan

Product Designer

Vridhachalam, Tamil Nadu, India6 yrs 2 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Empathy-driven product designer with a focus on user-centered experiences.
Proven track record of improving user engagement and satisfaction.
Skilled in high-fidelity prototyping and cross-functional collaboration.

Stackforce AI infers this person is a product designer specializing in user experience and interaction design within SaaS environments.

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Skills

Core Skills

User Experience (ux)Interaction DesignVisual DesignBrand IdentityFull Stack Development

Other Skills

EmpathyWireframingFigmaPrototypingUser InterviewsEnd User ResearchCustomer Satisfaction3D PrototypingAdobe IllustratorBlenderCode CoverageSearch Engine Optimization (SEO)Cross-functional CoordinationWeb Content Accessibility Guidelines (WCAG)User Interface Design

About

Hi, I’m Balaji 👋 A product designer fueled by empathy, simplicity, and solving real-world problems through design. I create user-centered experiences that are intuitive, visually appealing, and developer-friendly. What defines my design approach? Empathy-first mindset — I design to understand users deeply High-fidelity prototypes — from micro-interactions to flow logic Collaboration-ready — experience working closely with PMs & devs (HTML + CSS aware) Real products I’ve worked on: •GeoParking – Platform for property owners to register lots for robotaxis •Advertising Marketplace – End-to-end buying & selling for billboard campaigns •Konu – Real estate application for property listings with smart UX flows •VoterConnect – Mobile app for on-field political campaign management I love turning design challenges into delightful user experiences. Let’s connect if you’re building something meaningful. Right now, I’m looking for opportunities in product-based companies where I can contribute to meaningful product decisions and continue learning alongside talented teams. Let’s connect if you’re hiring, open to collaborations, or just want to talk design! 🙌 💬 DM me anytime!

Experience

6 yrs 2 mos

Total Experience

2 yrs

Average Tenure

4 yrs 4 mos

Current Experience

People tech group inc

UI/UX Designer

Jan 2022 – Present · 4 yrs 4 mos · Hyderabad, Telangana, India · On-site

Developed high-fidelity prototypes using Figma, reducing development time by 30% by visualizing and iterating designs efficiently
Implemented interactive micro-interactions across web and mobile platforms, resulting in a measurable 20% increase in user engagement metrics
Collaborated with cross-functional teams to analyze requirements and deliver innovative solutions, improving project delivery times by 25%
Conducted usability tests on prototypes, leading to a 15% enhancement in user satisfaction scores
Supported digital transformation initiatives through detailed functional designs, achieving a 40% reduction in post-launch issues
Facilitated workshops on prototype usage and best practices, enhancing project efficiency by 20%.

EmpathyWireframingUser Experience (UX)Interaction Design

Freelance

Graphic Designer

Aug 2020 – Dec 2021 · 1 yr 4 mos

Designed packaging graphics for Manak Mewa using Illustrator, completing over 10 projects with a strong focus on brand identity
Acquired proficiency in 3D modeling with Blender, enhancing visualization capabilities and increasing client satisfaction by 30%
Produced 3D models for 5 packaging prototypes, reducing production costs by 15% through improved design accuracy
Maintained branding consistency across packaging designs, resulting in a 25% increase in brand recognition
Achieved a 95% client satisfaction rate by implementing design revisions based on client feedback.

Customer Satisfaction3D PrototypingVisual DesignBrand Identity

Stockarea

Full Stack Developer

Jan 2020 – Jul 2020 · 6 mos

Developed scalable web applications using Laravel framework, focusing on backend logic and API integrations
Implemented rigorous unit testing strategies, achieving 80% code coverage and reducing bugs by 40%
Improved website performance by 30% through optimization techniques such as database query optimizations and image compression
Collaborated with frontend developers and designers to ensure responsive design implementation and cross-browser compatibility
Contributed to architectural decisions and participated in code reviews to maintain high code quality standards.

Code CoverageSearch Engine Optimization (SEO)Full Stack Development