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Balamurugan Annamalai

Associate Consultant

Dubai, United Arab Emirates9 mos experience

Key Highlights

  • Expert in Digital Marketing and Analytics.
  • Published widely in digital engagement research.
  • Facilitated large-scale executive training sessions.
Stackforce AI infers this person is a Digital Marketing and Analytics expert with a strong academic and practical background.

Contact

About

Balamurugan Annamalai is a Senior Lecturer in Digital Marketing and Analytics at Middlesex University Dubai. An IIT-IIM graduate with a doctorate in marketing focused on Digital engagement. He has served at Indian business schools such as IIM Sirmaur, IIM Sambalpur, and XIM Bhubaneswar, contributing actively to teaching, executive education, and research. He brings valuable industry perspective from his early career in the FMCG sector. He has facilitated multiple executive training sessions and co-chaired executive education programme with 200+ participants on Digital Marketing & Analytics. Dr. Annamalai has published widely in the area of digital engagement, with his works appearing in ABDC ‘A’-listed journals. He has also served as track chair for digital engagement at leading academic conferences, reflecting his ongoing engagement with the global marketing and research community.

Experience

9 mos
Total Experience
9 mos
Average Tenure
9 mos
Current Experience

Middlesex university dubai

Senior Lecturer

Sep 2025Present · 9 mos · Dubai, United Arab Emirates

Education

Indian Institute of Management, Calcutta

Postgraduate Degree

Indian Institute of Technology (Banaras Hindu University), Varanasi

Bachelor of Technology — Computer Science

XLRI Jamshedpur

Fellow Programme in Management — Marketing