Bani Kaur

Digital Marketing Specialist

United States11 yrs experience
Most Likely To Switch

Key Highlights

  • Expert in data-driven content strategies for B2B SaaS.
  • Proven track record with top brands in AI and marketing.
  • Specializes in transforming data into compelling narratives.
Stackforce AI infers this person is a content strategist specializing in B2B SaaS, particularly in marketing and fintech.

Contact

Skills

Other Skills

Web Content WritingResearchCreative WritingWritingEditingDesignMicrosoft WordMicrosoft OfficeMicrosoft PowerPointAdobe PhotoshopAutoCADLeadershipPublic SpeakingOriginal Research

About

Who I help: โ†’ B2B SaaS companies that want to build authority in their category through interview-based content programs โ†’ Companies with strong data banks inside their product but no strategy on how to use it for content marketing โ†’ Marketing, Demand Gen and Revenue teams that want original survey-based research What I do: ๐Ÿ‘‰ 1. I run a data-driven content studio for original research reports and data-first ebooks and blogs for brands in the B2B SaaS space (specifically AI, marketing, and finance). I lead a specialized team spanning strategy, analysis, writing, and design โ€” transforming proprietary data, benchmark insights, and research surveys into compelling, high-impact content. ๐Ÿ”ฅ Clients include: HockeyStack Labs, Exit Five, and Coveo (amongst others!). ๐Ÿ‘‰ 2. I also create expert-led content strategies with industry experts and internal teams โ€” helping brands turn their knowledge, customer insights, and product expertise into clear thought leadership, flagship reports, and long-term content programs. ๐Ÿ”ฅ Clients include: Typeform, Storyblocks, Hubspot, Vena and others. ๐Ÿ‘‰ If you're working on something interesting in AI, marketing, or finance SaaS โ€” or sitting on data you know deserves a bigger story โ€” email me or send me a message on LinkedIn. Email: hello@banikaur.net

Experience

11 yrs
Total Experience
2 yrs 5 mos
Average Tenure
11 yrs
Current Experience

Hubspot

Thought Leadership Writer

Apr 2025 โ€“ Present ยท 1 yr 2 mos

Exit five

Research Report Creator

Jan 2025 โ€“ Present ยท 1 yr 5 mos

  • - Built the Exit Five B2B Marketing Salary Benchmark Report (from data analysis to design)

Storyblocks

Research Report Creator and Thought Leadership Writer

Jan 2025 โ€“ Present ยท 1 yr 5 mos

  • Creating multi-expert guides, landing pages, and repurposing strategies

Hockeystack

Research Report Creator

Nov 2024 โ€“ May 2026 ยท 1 yr 6 mos

  • End-to-end research report processes including:
  • Analysis
  • Writing
  • Interactive content (quizzes and calculators)

Motion

Product-led Content Writer

Nov 2024 โ€“ Aug 2025 ยท 9 mos

Teal

Product-led Content Writer

Jun 2024 โ€“ Oct 2024 ยท 4 mos

Typeform

Product-led Content Writer

Apr 2024 โ€“ Apr 2025 ยท 1 yr

  • Writing three long form pieces every month that brought together proprietary research, customer stories, and the Typeform product in Typeform's brand voice.

Jasper

Thought Leadership Writer

Apr 2024 โ€“ Jun 2024 ยท 2 mos

  • Building Jasper's thought leadership series "How Jasper Uses Jasper"

Shopify

Product-led Content Writer

Mar 2024 โ€“ Aug 2025 ยท 1 yr 5 mos

Writer

Thought Leadership Writer

Oct 2023 โ€“ Aug 2025 ยท 1 yr 10 mos

  • Interview-based writing for Writer's C-Suite for a technical audience.
  • Building repurposing strategies for Writer's long form assets (guides and ebooks).

Openphone

Product-led Content Writer

Oct 2023 โ€“ May 2024 ยท 7 mos

Hotjar

Freelance Writer

Jan 2023 โ€“ May 2023 ยท 4 mos

Monday.com

Freelance Writer

Jan 2023 โ€“ Mar 2023 ยท 2 mos

Cloudshare

Content Manager

Aug 2022 โ€“ Apr 2023 ยท 8 mos

  • I create briefs and outlines from Cloudshare's marketing strategy for blogs that rank and bring in leads!

Litmus

Long form SEO writer

Jul 2022 โ€“ Dec 2022 ยท 5 mos

Klaviyo

Long-form blog writer

Mar 2022 โ€“ Mar 2023 ยท 1 yr

  • Writing deep-dive long-form blogs on email marketing: rife with examples, ideas, and take-away templates.

Saas nordic

SaaS Writer

Mar 2022 โ€“ Jan 2023 ยท 10 mos

  • SaaS Writer for the CEO and the Executive Network

Dooly

Long form SEO writer

Mar 2022 โ€“ Oct 2022 ยท 7 mos

Premium content shop

B2B SaaS Writer (eCommerce)

Dec 2021 โ€“ Oct 2022 ยท 10 mos

  • Writing long form blogs for the B2B eCommerce SaaS industry

Addictive tips

Technology Writer

Dec 2021 โ€“ Feb 2022 ยท 2 mos

  • Writing about emerging technology and tech trends

Mint position media

B2B Web Content Writer

Sep 2021 โ€“ Jun 2022 ยท 9 mos ยท Barcelona, Catalonia, Spain

  • Writing Long form Blogs for B2B SaaS

White panda

B2B SaaS Content Writer

Jul 2021 โ€“ Jun 2022 ยท 11 mos

  • Writer for global B2B SaaS Brands.

Rethinking the future

Content Creator, Writer and Editor

Feb 2021 โ€“ Sep 2021 ยท 7 mos

  • Roles and responsibilities include writing articles, editing content, and scripting podcasts.

Sk das associated architects

Architect

Jan 2021 โ€“ Oct 2021 ยท 9 mos ยท India

Self-employed

B2B SaaS Freelance Writer (Specializing in Email Marketing, Sales, and Fintech)

Jun 2015 โ€“ Present ยท 11 yrs

Education

HarvardX

Rhetoric and Composition/Writing Studies

HarvardX

Certificate Course โ€” Architectural History and Criticism

Jan 2021 โ€“ Present

DIT UNIVERSITY

Bachelor's degree โ€” Architecture

Jan 2015 โ€“ Jan 2020

St. Theresa's Convent School, Karnal

12th Board

Jan 2002 โ€“ Jan 2015

edX

Artificial Intelligence

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