Cameron Thompson — Associate Partner
Growth and performance marketing leader with experience building and guiding high-performing teams across affiliates, paid and organic search, paid social, and display channels. Focused on driving meaningful improvements in CAC, LTV, and conversion rates, I’ve helped develop and optimize digital strategies for companies like Novo, Greenlight, and Kabbage, supporting sustainable growth while balancing acquisition goals with cost efficiency. I’m passionate about data-driven marketing, leveraging predictive LTV models, attribution, and building test-and-learn approaches to improve cross-channel performance. Working closely with product, data, and analytics teams, I strive to implement scalable marketing solutions and actionable insights. With a background in forecasting, budgeting, and managing 8-figure marketing budgets, I focus on resource allocation that maximizes ROI and supports growth across customer segments.
Stackforce AI infers this person is a Growth Marketing Leader in the Fintech sector.
Location: Atlanta, Georgia, United States
Experience: 15 yrs 9 mos
Career Highlights
- Expert in data-driven marketing strategies.
- Proven track record in optimizing CAC and LTV.
- Experienced in managing 8-figure marketing budgets.
Work Experience
Apollo.io
Director, Paid Acquisition (1 yr 6 mos)
Seed Health
Director, Growth Marketing (6 mos)
Novo
Director of Growth Marketing (9 mos)
Director of Performance Marketing (1 yr)
Greenlight Financial Technology
Senior Manager, Partnerships (10 mos)
Senior Manager, Growth Marketing (2 yrs 1 mo)
Kabbage, Inc
Marketing Analytics & Optimization Lead (2 yrs 1 mo)
Growth Marketing Manager (3 yrs 5 mos)
SaveUp, Inc.
Director of Marketing (9 mos)
Growth Marketing Manager (9 mos)
iCrossing
Senior Media Analyst (7 mos)
Media Analyst (6 mos)
Panomark
Marketing Associate (1 yr)
Education
BA at Wake Forest University