Cathy Fang

Business Development Executive

United States3 yrs 1 mo experience

Key Highlights

Proven ability to analyze data for tailored recommendations.
Strong background in problem-solving across multiple industries.
Passionate about machine learning and data analytics.

Stackforce AI infers this person is a data-driven professional with expertise in analytics across finance and advertising sectors.

Contact

Skills

Core Skills

Data AnalysisBusiness Analysis

Other Skills

Excellent communicator in cross-functional, multicultural teamLeadershipStrong analytical and quantitative skillsSQLTableauStrong critical thinking and creative strategizingExcellent problem-solving and decision-makingStrategic PlanningStrength translating technical data for non-technical audiencesPythonPlotly

About

An ambitious daydreamer and a proactive go-getter. A passionate challenge seeker and a flexible quick learner. I am open to exploring new marketplaces and meeting with interesting individuals. I consider my life as an adventure with stimulating unknowns. Life, to me, is an adventure filled with stimulating unknowns, and I am committed to personal growth and supporting the development of others throughout this journey. Would you join me on the adventures? Hi, I'm Cathy Fang, a business analytics professional with experience building strong relationships with stakeholders. A proven ability to analyze data to generate tailored recommendations to clients and end users and collaborate in cross-functional teams. I am passionate about machine learning, creative problem-solving, and data analytics. My diverse background spans multiple industries, including mutual funds, life insurance, retail, and food & beverage processing. Through my journey, I've discovered a keen interest in leveraging critical thinking to analyze data and ultimately coordinate strategic decision-making processes. Hence, I decided to enhance my skills at the USC Marshall School of Business. And this is just the beginning—my journey continues, and I'm eager for what's next!

Experience

3 yrs 1 mo

Total Experience

2 yrs 8 mos

Average Tenure

2 mos

Current Experience

Expedia group

Associate Market Manager

Mar 2026 – Present · 2 mos · Shanghai, China

Mediago ad platform

Account Manager

Jun 2025 – Aug 2025 · 2 mos · On-site

Advocated for data-driven campaign adjustments and monitored real-time delivery metrics using SQL and Tableau, optimizing recall funnel performance and boosting client ad spending by 30%
Delivered competitive and benchmark analyses to uncover growth opportunities and influence media planning, leading to a 15–30% lift in CTR and CVR and stronger client retention
Collaborated with product, compliance, and algorithm teams to resolve launch and policy blockers, assisting the team exceed quarterly revenue goals by 20% through stronger execution and client satisfaction

Business AnalysisData AnalysisExcellent communicator in cross-functional, multicultural teamLeadershipStrong analytical and quantitative skills

Amerity wealth management inc.

Business Development Specialist

Jan 2022 – Jun 2024 · 2 yrs 5 mos · Richmond, British Columbia, Canada

Implemented SQL to gather and review survey data to identify key client trends and financial needs to shape selection of targeted seminar topics resulting in increased retention rate
Utilized interactive exploratory data analysis for time series data applying Plotly in Python to analyze portfolio performance
Generated dynamic dashboards and visual illustrations by Tableau for stakeholder presentations by showcasing excellent analytical and communication skills
Delivered a higher return on clients' fund portfolios by 20% using A/B testing for products offered by multiple fund companies
Demonstrated resourcefulness in client acquisition and business expansion by leveraging social media platforms for marketing initiatives, boosting client base by 20%

Strong analytical and quantitative skillsStrong critical thinking and creative strategizingExcellent problem-solving and decision-makingStrategic PlanningLeadershipStrength translating technical data for non-technical audiences+3

Affinity financial services inc.

Account Manager

Jul 2021 – Jun 2024 · 2 yrs 11 mos · Richmond, British Columbia, Canada · On-site

Implemented client data wrangling with SQL and Python and leveraged Tableau to design dashboards and automated reporting template to measure business performance leading reduction in labor hours by 70%
Analyzed client demographics for regional events marketing by developing and optimizing SQL queries contributing to a 10% increase in attendance rate
Crafted complex SQL queries to manage and monitor clients with diverse financial product portfolios for periodic review and assessment increasing cross-selling opportunities and conversion rate
Spearheaded weekly strategy meetings with assistant team to address knowledge gaps driving a 40% improvement in operational efficiency
Trained 10 new advisors to prepare for licensing exams and taught 30 current advisors and assistants on essential business and compliance practices by demonstrating influence across all organizational levels
Collaborated with external partnered wholesalers and internal staffs for high-impact conferences and coordinated logistics and materials for over 150 attendees
Coordinated with managing fund portfolio comprising 1000+ client accounts, overseeing assets valued at $50M+ by promptly addressing clients' financial inquiries and needs in a fast speed environment

Michael kors

Sales Associate

Oct 2019 – May 2020 · 7 mos · Vancouver, British Columbia, Canada

Strong critical thinking and creative strategizingExcellent problem-solving and decision-makingLeadershipExcellent communicator in cross-functional, multicultural team

Muji canada limited

Sales Associate

Oct 2019 – Jan 2020 · 3 mos · Vancouver, British Columbia, Canada

China citic bank

Summer Intern

Jul 2018 – Aug 2018 · 1 mo · Guangzhou, Guangdong, China

Strong analytical and quantitative skillsExcellent problem-solving and decision-makingLeadershipExcellent communicator in cross-functional, multicultural team