David Tomala

Director of Engineering

Santa Monica, California, United States26 yrs 6 mos experience

Most Likely To SwitchAI Enabled

Key Highlights

20 years of experience in analytics across multiple industries.
Expert in risk management using data-driven strategies.
Leadership in advanced analytics and business intelligence.

Stackforce AI infers this person is a seasoned analytics leader in the entertainment and healthcare sectors.

Contact

Skills

Core Skills

Business IntelligenceData ScienceAdvanced AnalyticsStrategic PlanningPredictive ModelingBehavioral AnalyticsRisk ManagementStatistical ModelingBusiness AnalyticsData InsightsOperational AnalyticsCompliance Management

Other Skills

AdherenceAnalysisAnalytical SkillsBasel IIBusiness AnalysisCredit CardsCredit RiskCustomer AnalysisData AnalysisData ManagementData MiningData ModelingData WarehousingDatabase MarketingEconometrics

About

I lead the analytics functions at Roku supporting roku content and content distribution. Prior to Roku, I have 20 years of experience in analytics including entertainment, health care, credit, marketing and operations analytics. The thread that ties all of the roles together is using data to manage risk. How that risk evidences itself is very different from industry to industry - but my entire career has really been about identifying and mitigating risks with data.

Experience

26 yrs 6 mos

Total Experience

5 yrs 3 mos

Average Tenure

7 yrs 1 mo

Current Experience

Roku inc.

Director Of Analytics

May 2019 – Present · 7 yrs 1 mo · Greater Los Angeles Area

Amazon

Senior Manager - Content Analytics

Jan 2016 – May 2019 · 3 yrs 4 mos · Greater Seattle Area

I lead a global team of business intelligence engineers and data scientists. We focus on delivering intelligence that supports content acquisition decisions for Amazon's Prime Video. This can take the form of scheduled reporting, ad-hoc analysis, statistical inference and machine learning.

Business IntelligenceData Science

Express scripts

2 roles

Senior Director of Advanced Analytics

Promoted

Apr 2011 – Dec 2015 · 4 yrs 8 mos

Lead Express Scripts Advanced Analytical efforts for research and development.
Work with corporate executives to set the analytical strategy for product research and development
Establish projects with business owners to support the analytical strategy
Manage a team of 12 data scientist to execute on projects
Collaborate with IT to continually enhance the analytical ecosystem
Work with legal to ensure the protection of differentiating intellectual property
Ensure ongoing staff development and a strong recruiting pipeline
Represent Express Scripts as appropriate at national and local conferences

Advanced AnalyticsStrategic Planning

Director of Analytics

Nov 2008 – Mar 2011 · 2 yrs 4 mos

Support Express Script's Consumerology initiative through the development of predictive models, behavior segmentation, and the incorporation of behavioral economic principles to accelerate the test and learn process.

Predictive ModelingBehavioral Analytics

Royal bank of scotland

VP - Customer Advanced Analytics

Sep 2006 – Nov 2008 · 2 yrs 2 mos · Bridgeport, CT

Lead Basel II compliance efforts for Royal Bank of Scotland National Bank's consumer and commercial credit card portfolio. Scope includes: development of statistical models for estimation of Basel parameters and development of oversight reporting and validation.

Risk ManagementStatistical Modeling

Citigroup / citimortgage inc

3 roles

AVP, Business Analytics Manager

Promoted

Sep 2003 – Aug 2006 · 2 yrs 11 mos

Lead small team of analysts in delivering relevant, timely, quantitative business insights to business decision makers.

Business AnalyticsData Insights

Business Analyst

Jun 2002 – Aug 2003 · 1 yr 2 mos

Lead compliance and operational efforts for ownership transfer of large ($1Trillion+ per annum) multicurrency payments product. Ownership was transfered from New York to Dublin.
Lead efforts to offshore operational support for above product from New York to Mumbai.

Operational AnalyticsCompliance Management

Management Trainee

Jul 1999 – May 2002 · 2 yrs 10 mos

Rotational management training program with stints in Technology and Operations Management. Assignment were from nine months to one year and were located in Wall Street, New Castle DE and Buffalo, NY.