Devina Joshi

Operations Associate

Mumbai, Maharashtra, India18 yrs 3 mos experience

Highly Stable

Key Highlights

17 years of experience in Journalism and Corporate Communications.
Expert in storytelling that connects employees to purpose.
Leadership in managing TCS's internal magazine for a global workforce.

Stackforce AI infers this person is a Corporate Communications expert with a strong background in Journalism and Content Strategy.

Contact

Skills

Core Skills

Corporate CommunicationsContent StrategyJournalismEditing

Other Skills

Content DevelopmentTeam ManagementWritingInterviewingResearchBloggingNews WritingInterviewsAdvertisingBusiness StrategyMagazinesDigital MediaStorytellingMarketingPublications

About

I work in Internal Communications at Tata Consultancy Services, where I focus on telling stories that help people feel connected to purpose and to one another. My approach is shaped by a 17-year journey in Journalism, where listening, observing, and understanding people formed the heart of my work. Those years taught me how thoughtful storytelling can bring clarity to complexity and meaning to everyday experiences: a perspective I now bring to Corporate Communications. I currently oversee TCS’s in-house bi-monthly magazine, called @tcs, published across digital and print platforms for a global workforce of over 580,000 employees. Alongside editorial leadership, my work spans content strategy and brand-aligned communication. On this platform, I share reflections on work and culture, and the human experiences that unfold within and outside of these. I look forward to connecting with thoughtful, curious voices here.

Experience

18 yrs 3 mos

Total Experience

4 yrs

Average Tenure

2 yrs 1 mo

Current Experience

Tata consultancy services

Internal Communications Consultant

Apr 2024 – Present · 2 yrs 1 mo · Mumbai, Maharashtra, India · On-site

At TCS, I currently:
Lead content creation, editing, and strategy for TCS's internal magazine, with a focus on quality, relevance, and driving engagement across the organization.
Collaborate with cross-functional teams globally to design and execute effective internal communication strategies that match with business goals.
Support leadership messaging on our Intranet portal and other internal channels, ensuring clarity, consistency, and alignment with the company’s tone and values.

Content StrategyCorporate CommunicationsEditingContent DevelopmentTeam Management

The indian express

Editor - BrandWagon at Financial Express

Aug 2015 – May 2022 · 6 yrs 9 mos · Mumbai Area, India

Here, I was responsible for managing and editing all content on BrandWagon, the branding and marketing pages appearing on Mondays and Fridays in Financial Express. Leading a team of reporters in Mumbai and Delhi, I was also in charge of ideating for stories and crafting the content strategy.

Content StrategyEditingTeam ManagementJournalism

Business standard

Assistant Features Editor, Business Standard

Jun 2013 – Jul 2015 · 2 yrs 1 mo · Mumbai

My responsibilities included writing and editing for The Strategist, the management feature of Business Standard newspaper in India.
Here, I interviewed top strategists, corporate leaders and marketing experts across industries from around the world. Additionally, I handled production for Economy & Industry magazine, a bimonthly released by Business Standard in collaboration with The Confederation of Indian Industry (CII).

WritingEditingInterviewingJournalism

C squared networks ltd

Journalist, M&M Global

Sep 2012 – Feb 2013 · 5 mos · London Area, United Kingdom

M&M Global offers data, insight and analysis to help media and marketing professionals effectively compete in the global advertising marketplace.
I covered global news and insights in the media and marketing space. Other C Squared brands include Cream Global and Festival of Media Awards. I doubled up as a Researcher for Cream Global, where I authored research reports, wrote blog posts on key industry trends and published case studies on brands.

ResearchWritingBloggingJournalism

Afaqs!

Associate Editor & Head, Advertising

Jul 2005 – Jun 2012 · 6 yrs 11 mos · Mumbai Area, India

Specialised in news and analysis in the fields of Marketing, Advertising and Media. Joined as a Correspondent and a few years later, was designated to head the Advertising beat. The profile involved:
1. Interviews with senior marketing, advertising and media professionals, breaking important news pieces, writing ad campaign reviews, features, spotting trends and covering events/seminars.
2. Curating and writing well-researched stories for afaqs! Reporter magazine.
3. Handling a team of 10 reporters in Mumbai and New Delhi, guiding coverage of the Advertising beat and training young journalists on detailed coverage and reporting techniques.

News WritingInterviewsTeam ManagementJournalismContent Strategy