GAGANDEEP GOGNA — Operations Associate

Results-driven Analytics and Business Intelligence Professional with extensive experience in Reactive and Proactive analytics, reporting automation, dashboarding, ETL operations, and expertise in test design and A/B testing. I bring a wealth of experience managing teams to drive data-driven decision-making within the analytics domain. Key Expertise: Root Cause Analysis (RCA) Analytics: Specializing in providing actionable insights to Product and Engineering Managers by leveraging data analytics, identifying gaps, and suggesting product improvements. Data Automation and Wrangling: Proficient in automating data extraction from diverse databases (SQL Cluster, Hadoop, HIVE, ANT Financial Cloud, MongoDB) and conducting data wrangling using Python or Microsoft Excel. ETL Operations: Executing Extract, Transform, Load (ETL) operations using Python scripting for efficient data processing and integration. Alerting and Reporting: Developing automated alerts and reports for dissemination via email or internal channels like Ding/Slack, ensuring timely communication of critical information to stakeholders. BI Dashboard Development: Designing and implementing Business Intelligence dashboards using tools like DAP (Ant Financial Cloud), Tableau, and QlikView. Enabling stakeholders and management to monitor key metrics (Growth, Customer Retention, GMV, Revenue, Customer Onboarding, Merchant Acquisitions, Refunds, Chargeback, Conversion Rate). A/B Testing and Test Design: Proven experience in test design and A/B testing methodologies, evaluating the performance and impact of various features and products. A/B Test Platform Design: Spearheaded the design and implementation of A/B test platforms, ensuring robust frameworks for experimentation, measurement, and analysis. Team Management: Experienced in leading and managing teams, fostering a collaborative environment, and mentoring team members to achieve shared objectives. Apache Airflow Management: Creating and managing Apache Airflow clusters for automating Python Directed Acyclic Graphs (DAG), streamlining workflows, and enhancing operational efficiency. To explore my work, visit my Tableau Profile. Passionate about leveraging data for strategic decision-making, I continuously seek opportunities to contribute to impactful projects in analytics, business intelligence, and A/B testing. Let's connect and explore possibilities!

Stackforce AI infers this person is a data-driven analytics professional with expertise in business intelligence and automation in the Fintech sector.

Location: Gurgaon, Haryana, India

Experience: 10 yrs 2 mos

Skills

Analytics
Business Intelligence (bi)
Data Visualization

Career Highlights

Expert in A/B testing and analytics automation.
Proven track record in driving data-driven decision-making.
Skilled in developing BI dashboards for key metrics.

Work Experience

Udemy

Sr. Manager (5 yrs 1 mo)

Paytm

Analytics Team Lead (2 yrs 4 mos)

PayU

Data Analyst (2 yrs 4 mos)

Signet Payments Solution Pvt. Ltd.

Information Technology Analyst (5 mos)

Education

Master’s Degree at UIET - Kurukshetra University

Bachelor’s Degree at CHANDIGARH UNIVERSITY

GAGANDEEP GOGNA

Operations Associate

Gurgaon, Haryana, India10 yrs 2 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in A/B testing and analytics automation.
Proven track record in driving data-driven decision-making.
Skilled in developing BI dashboards for key metrics.

Stackforce AI infers this person is a data-driven analytics professional with expertise in business intelligence and automation in the Fintech sector.

Contact

Skills

Core Skills

AnalyticsBusiness Intelligence (bi)Data Visualization

Other Skills

Data AnalysisData Science (A/B Testing)Extract, Transform, Load (ETL)SQLPython (Programming Language)TableauLookerBig Data AnalyticsData WranglingMode AnalyticsMongoDBPythonApache AirflowAnt Financial CloudHive

About

Experience

10 yrs 2 mos

Total Experience

2 yrs 6 mos

Average Tenure

5 yrs 1 mo

Current Experience

Udemy

Sr. Manager

May 2021 – Present · 5 yrs 1 mo · India

Senior Analytics and Automation Manager at Udemy
As a seasoned professional at Udemy, I have excelled in various aspects of analytics and automation management, demonstrating a proven track record in delivering impactful results. My key responsibilities encompass a wide spectrum of skills and expertise:
Automation: Proficient in ETL processes and adept at developing pipelines to streamline and automate data workflows.
Business Intelligence (BI): Expertise in both Reactive and Pro-Active analytics, monitoring, and implementing alerting systems. My focus on process optimization involves identifying gaps in product performance and implementing strategic improvements.
Analytics: Well-versed in analytics tools such as Google Analytics (GA) and Root Cause Analysis (RCA), with a keen ability to drive both reactive and proactive analytical initiatives.
Dashboarding: Skilled in creating comprehensive dashboards using industry-leading platforms, including Tableau, Looker, Mode Analytics, and Chartio.
Process Optimizations: Dedicated to enhancing operational efficiency through continuous process optimizations and strategic improvements.
A/B Testing: Proficient in designing and implementing A/B tests, with a focus on analyzing lifts and ensuring statistical significance in test results.
Cross Channel Optimization with User Segmentation: Experience in cross-channel optimization, leveraging advanced user segmentation strategies for targeted and effective campaigns.
Skills:
Analytics
Business Intelligence (BI)
Data Visualization
Data Analysis
Data Science (A/B Testing)
Modeling (Linear/lLgistic regression)
Extract, Transform, Load (ETL)
SQL
Python (Programming Language)
Tableau
Looker
Big Data Analytics
Data Wrangling
Mode Analytics
I am passionate about leveraging analytics and automation to drive strategic decision-making, optimize processes, and contribute to the overall success of the organization. Feel free to reach out for collaboration or networking opportunities.

AnalyticsBusiness Intelligence (BI)Data VisualizationData AnalysisData Science (A/B Testing)Extract, Transform, Load (ETL)+7

Paytm

Analytics Team Lead

Jan 2019 – May 2021 · 2 yrs 4 mos · Gurgaon, India

In my impactful role at PayTM, I led a dynamic team of 5-10 analytics professionals, driving groundbreaking initiatives in analytics and process optimization. Together, we achieved significant milestones and left a lasting impact on key business metrics. Here are notable highlights:
RCA Analytics: Conducted thorough reactive/proactive Root Cause Analysis (RCA) to address low conversion rates, providing strategic improvement methods.
Cost Reduction: Reduced company costs by suggesting changes in routing mechanisms, balancing acquirer conversion rates and cost per transaction to boost revenue.
CST Analytics: Performed comprehensive Customer Support Ticket (CST) analytics, proactively addressing issues like refunds, chargebacks, settlements, and transaction failures with product owners.
User Tracking & Feedback Components: Developed standalone components for user tracking and feedback, fostering daily communication with product and engineering owners. This proved vital during new feature releases.
Dashboard Development: Designed dashboards for major features, focusing on crucial matrices like conversion, growth, GMV, and revenue.
Alerting Systems: Implemented alerting systems on major features to notify when specific matrices exceeded thresholds or errors surpassed permissible limits.
Reporting and Communication: Created and distributed reports via email for analysis, reconciliation, and other key matrices to stakeholders, ensuring transparent communication.
Apache Airflow Implementation: Established and managed an Apache Airflow cluster for efficient scheduling of Python scripts, supporting reporting, dashboarding, and alerting through directed acyclic graphs (DAGs).
Reconciliation Expertise: Conducted reconciliation activities for database migration and flash sales, ensuring accuracy in financial and operational data.
Tech Stack:
SQL
MongoDB
Python
Apache Airflow
Ant Financial Cloud
Hive
QlikView
My ability to lead a team positions me as a valuable asset.

SQLMongoDBPythonApache AirflowAnt Financial CloudHive+3

Payu

Data Analyst

Sep 2016 – Jan 2019 · 2 yrs 4 mos · Gurgaon, India

During my tenure, I spearheaded critical initiatives at the intersection of analytics and technology, leaving a lasting impact on business outcomes. Key highlights include:
Reactive RCA Analytics: Led comprehensive Root Cause Analysis (RCA) analytics to address low conversion rates, proposing strategic solutions for improvement.
Post-Merger Tech Stack Integration: After the merger of PayU and Citrus Pay, I orchestrated the seamless integration of two distinct database tech stacks using Python. This automated process facilitated the tracking of growth and key parameters for both brands, consolidating data into a local database for subsequent analysis and dashboarding.
Customized Graphs and Animations: Leveraged dashboarding tools like QlikView and Tableau to create bespoke graphs and animations, enhancing data visualization for more intuitive and impactful presentations.
Alerts System Implementation: Engineered an alerts system on critical parameters. When underperformance occurred, an automated email was triggered to the respective engineering manager, enabling proactive action. The detailed alerts, along with supporting data, ensured swift response and resolution.
Tech Stack:
SQL
MongoDB
Python
Tableau
QlikView
Linux/Windows Scheduling Service
Presto
These endeavors not only showcased my prowess in analytics and tech integration but also demonstrated my commitment to driving efficiency and informed decision-making within the organization.