Gobika Sivakumar

Digital Marketing Specialist

Tamil Nadu, India5 yrs 6 mos experience

Highly Stable

Key Highlights

Expert in SEO and digital marketing strategies.
Proven track record in lead generation and brand engagement.
Skilled in creating data-driven marketing plans.

Stackforce AI infers this person is a Digital Marketing Specialist with expertise in SEO and social media strategies.

Contact

Skills

Core Skills

Digital MarketingSeoLead Generation

Other Skills

WordPressContent ManagementInbound Lead GenerationCommunicationSocial Media MarketingDigital AdvertisingSocial Media AdvertisingMeta adDigital StrategyAnalytical SkillsDigital Marketing MediaAdsenseDigital Marketing ExperienceSearch Engine RankingWeb Development

About

Not getting leads? Your website not showing up on Google? Spending on ads but seeing no results? You're not alone. Many brands face this, and the reason is simple: 👉 No strategy. 👉 No clarity. 👉 Just guesswork. That’s where I come in. I'm Gobika Sivakumar, a freelance Digital Marketer & Social Media Strategist who helps brands grow with: ♻ SEO that puts your business on the map ✍ Content that connects, converts, and ranks 📱 Social media strategies that build your brand and bring real engagement 🎯 Campaigns that bring real leads not just likes 📊 A clear, data-driven plan that actually works If you're tired of wasting time and money on digital efforts that don’t deliver… Let’s fix that. Together. Message me, and let’s grow your brand smart and strong.

Experience

5 yrs 6 mos

Total Experience

1 yr 5 mos

Average Tenure

1 yr 1 mo

Current Experience

Freelance

Digital Marketing Strategist & Content Writer

Apr 2025 – Present · 1 yr 1 mo

I help businesses grow online with a mix of smart strategy and creative content.
Though I’m just starting my freelancing journey, I bring hands-on experience in:
✨ Social Media Strategy : Building tailored content plans that speak to the right audience
✨ SEO Content Creation : Writing content that ranks and converts
✨ On-Page SEO & Content Optimization : Analyzing and improving content to perform better on search
✨ Meta Ads (Facebook & Instagram) : Crafting ad creatives and strategies for leads and visibility
✨ Google My Business Management : Optimizing listings for local reach and engagement
I focus on understanding each brand’s voice and creating marketing strategies that feel real and deliver results.
Currently open for freelance projects and collaborations. Let’s work together to make your brand stand out online.

WordPressContent ManagementDigital MarketingSEO

Milir group of institutions

Digital Marketing Manager

Dec 2021 – Mar 2025 · 3 yrs 3 mos · Coimbatore, Tamil Nadu, India · On-site

🎯Led digital marketing efforts across several businesses under the group, including real estate, education (overseas and online admissions), resorts, skincare clinics, astrology services, and job consultancy. Created and managed campaigns that improved brand reach, lead generation, and customer engagement.
Overseas & Online University Admissions
🔹Launched and promoted our own brand to attract high-quality leads through social media and digital ads.
🔹Planned and ran Facebook and Instagram campaigns that helped generate more leads and increased student enrollments.
🔹Managed digital content, social media posts, classifieds, and paid ads to support admissions.
🔹Trained and led a team of 5 digital marketers, guiding them in content planning and lead generation.
🔹Wrote SEO-friendly content for websites, which improved traffic and visibility.
🔹Created targeted Google Ads to attract students looking for online university courses.
Real Estate Sector
🔹Focused on generating quality leads through digital channels.
🔹Used advanced strategies on Facebook and Instagram to reach potential property buyers.
Dermatology Clinic
🔹Handled local website and added SEO keywords to attract nearby clients.
🔹Created content and managed social media posts to increase brand awareness.
Resort & Astrology Sectors
🔹Took care of social media pages and kept them active with engaging posts.
🔹Managed and updated Google My Business listings to improve local search visibility.
Admin & Team Coordination
🔹Helped the admin team choose and set up CRM and workflow tools to improve how the organization works.
🔹Responded to student support emails, analyzed their issues, and coordinated with the right department to get them resolved.
🔹Worked closely with the software team to build and manage websites for all business units.

Inbound Lead GenerationCommunicationDigital MarketingLead Generation

Krishnaveni carbon products private limited

Production Supervisor

Aug 2021 – Nov 2021 · 3 mos · Coimbatore, Tamil Nadu, India · On-site

Production section supervisor

Binary docks

Content Writer

Sep 2020 – Aug 2021 · 11 mos · Erode, Tamil Nadu, India · On-site

🔹 Wrote user-friendly and informative content for a tech-focused website.
🔹 Covered topics like Windows 10 & 11 troubleshooting, Microsoft Excel tips (including formulas, functions, and Kutools), web development tutorials (HTML, CSS, JavaScript), and keyboard shortcuts.
🔹 Focused on creating content that helped users solve technical problems easily and improved website traffic through SEO-friendly writing.