Hans Bellani

Co-Founder

Delhi, Delhi, India13 yrs 7 mos experience

Highly Stable

Key Highlights

Expert in driving business growth through creative strategies.
Proven track record in managing high-value client relationships.
Skilled in integrating marketing and product development.

Stackforce AI infers this person is a strategic leader in the Creative and Digital Marketing industry.

Contact

Skills

Core Skills

Business StrategyCreative StrategyMarketing StrategyProduct DevelopmentSales StrategyAccount ManagementAd TechProduct ManagementSocial Media

Other Skills

Revenue EnhancementIntegrated Brand MarketingDigital MarketingCustomer SuccessDesign ThinkingGrowth MarketingSaaS SalesSales Pipeline DevelopmentGo-to-Market StrategyData AnalysisData Analytics3rd Party IntegrationsMedia StrategyClient RelationsCreative Ideation

About

I work from a simple belief: creative work only matters when it compounds business value. As brand, performance, and product increasingly converge and as the orange economy becomes a material economic driver across the Bharat landscape, the role of creativity has shifted from support to strategy. My focus sits at that intersection, ensuring creative thinking is matched with commercial accountability. I lead the business across strategy, clients, delivery, and revenue, with a clear mandate: translate ideas into outcomes. The work we do is grounded in disciplined execution, clarity of thinking, and a strong bias toward long-term value over short-term visibility. At Creative Catalysts, we partner with businesses that value effectiveness over optics and growth over noise. My role is to ensure the organisation operates with consistency, scale, and accountability; so creativity delivers measurable impact. This is not a philosophy. It’s how the business is run.

Experience

13 yrs 7 mos

Total Experience

1 yr 9 mos

Average Tenure

1 yr 4 mos

Current Experience

Creative catalysts

Co-Founder & Head of Business

Jan 2025 – Present · 1 yr 4 mos · Greater Delhi Area · Hybrid

Building and scaling Creative Catalyst as a full-stack creative and growth agency as a part of the orange economy.
I lead the business - end-to-end strategy, clients, revenue, delivery, and growth, working at the intersection of brand, performance, and execution. From shaping go-to-market narratives and campaign frameworks to ensuring sharp delivery and measurable outcomes, my role sits across everything that makes an agency actually work.
I work closely with clients on problem definition, strategy, and scale, while steering internal teams to translate creative thinking into campaigns that move business metrics—not just look good.
In short: owning the business, the outcomes, and the accountability, so the work delivers impact, not just output.

Business StrategyCreative StrategyRevenue EnhancementMarketing StrategyIntegrated Brand Marketing

Publive

Brand Sales

Sep 2024 – Jan 2025 · 4 mos · Gurugram, Haryana, India · Hybrid

Sales StrategySaaS SalesAccount ManagementSales Pipeline DevelopmentGo-to-Market Strategy

Hans bellani consulting

Independent Consultant

Aug 2024 – Present · 1 yr 9 mos · Greater Delhi Area

Leveraging 12+ years of experience in Digital Strategy, Customer Success & AdTech, I partner with clients to design, implement, and refine strategic frameworks that drive growth, engagement, and customer satisfaction. My consultancy spans across Marketing Strategy, Product Development, and Account Management, delivering value-driven results through insights-led solutions and a deep understanding of brand needs.
Marketing Strategy & Performance Marketing
I develop high-impact digital marketing strategies focused on optimizing performance across Meta and other key platforms. By aligning campaigns to each client’s specific goals and maximizing ROI, I enable brands to grow efficiently and sustainably within competitive markets. My approach integrates performance data, trends, and cutting-edge tools to drive conversion and engagement.
Product Development & Market Fit
I consult on aligning product-market strategies with evolving consumer expectations and business needs. By advising on product features, positioning, and agility-driven processes, I help clients ensure their solutions resonate with target markets, fostering rapid adaptation and growth using my learnings from IBM Thinking certification & agile (SCRUM) development practices.
Customer Success & Account Management
A customer-first approach defines my work in customer success and account management, where I focus on nurturing relationships and enhancing long-term retention. I help clients build robust customer success frameworks that prioritize measurable outcomes, ensuring seamless alignment across teams to meet client objectives and foster growth. My experience in account management extends to high-level client relationship management, sales growth, and strategic account expansion.

Digital MarketingCustomer SuccessAccount ManagementProduct ManagementDesign ThinkingGrowth Marketing+2

Oracle

Sr Client Experience Manager

Jul 2023 – Aug 2024 · 1 yr 1 mo · Greater Delhi Area · On-site

Leading account management for 100+ clients across MOAT, Contextual Intelligence (Grapeshot) & Audiences (Bluekai) along with the global teams.
Pre-empting the low business phases and created detailed outreach plans bringing in higher client interactions during the low seasons.
Went live within 1 month of product & territory assignment & awarded ‘Shining Star’ for the first quarter itself.
Being the product & industry expert for the leadership team helping them chart out the business for strategic planning.
Onboarded 25+ clients in 6 months, increased business on all strategic named accounts.
Helping build targeting strategies for clients through an integrated approach using both Audiences & Context.
Certified on MOAT & Contextual Intelligence along with full stack training on Audiences.

Ad TechData AnalysisAccount ManagementData Analytics3rd Party IntegrationsCustomer Success

Verse innovation

Client Solutions Manager

Sep 2019 – Jul 2023 · 3 yrs 10 mos · Gurgaon, Haryana, India

Grew from managing a BoB of INR25Cr to INR75Cr in 3 years across Dailyhunt, Josh & Influencer Marketplace.
Strategised growth drivers through platform & vertical narratives, data, influencer & content-led narratives.
Created 7 platform-first product integrations during my tenure, bringing in a revenue of over INR30Cr.
Closed annual deals with brands like OPPO, CoinDCX, IIFL, Betway, Infinix & many more through regular cadence & strategic pitches.
Successfully delivered client success through end-to-end management coordinating externally & internally with teams across Product, Tech, Monetisation, Content, Influencers & more.

Data AnalysisAccount ManagementMedia StrategyClient RelationsData AnalyticsCreative Ideation+11

Yellow studio

Head - Clients & Creative

Jun 2016 – Sep 2019 · 3 yrs 3 mos · New Delhi Area, India

Led the agency at the forefront with the clients in both managing existing & bringing in new business.
Worked on various clients through direct & secondary relationship such as GMobi, Amazon, Flipkart, Asus, IFFCO, iTel, Oxymoney, Kotak Bank, PhonePe & many more.
Closed a unique partnership with Facebook (Meta) helping them grow their Travel & Tech business managing their clients being representatives of Meta. Grew revenue by 157% in the 1st quarter itself.
Scaled the BoB for 7 clients from $750k to $2Mn in just 12 months under the Travel vertical across brands like OYO, Indigo, Abhibus, Ixigo & more.
Managed an INR16Cr spends book for OPPO on Facebook & Instagram ads.

Social MediaData AnalysisAccount ManagementContent DevelopmentMedia StrategyClient Relations+18

Livhindu

Product, Branding and Marketing

Jul 2015 – May 2016 · 10 mos · Noida, Uttar Pradesh, India

Core member of the founding team setting up the product & marketing team from scratch and built the app & web property along with tech.
Formulated brand & design language, communications tone & overall marketing layout for the product launch.
Worked with freelance writers to build a repository of over 100 pieces of content & created the lifestyle website for brand visibility connecting to the transactional website & app.
Led investor meetings from product & marketing front and led the operations efforts as well to get the vendors for the business.

Social MediaData AnalysisContent DevelopmentMedia StrategyData AnalyticsProduct Management+15

Iyogi inc.

2 roles

Sr. Executive - Product

Oct 2014 – Jul 2015 · 9 mos · Gurugram, Haryana, India

Optimising landing/web pages for better conversions.
Preparing test cases/scenarios.
Executing tests through Test & Target and regular monitoring through data from SiteCatalyst as well as Test & Target.
Preparing new/editing existing web pages, as per the requirements on CQ5.
Creating layouts/wireframes & product workflows for new web properties to be created.
Project management according to product roadmaps to meet the requirements & timelines.
Continuous co-ordination with tech & design teams to keep the flow of projects.
Developing product strategies & implementing them.

Test&TargetData AnalysisData AnalyticsProduct ManagementResearchProject Management+4

Sr Executive - Social Media

Jun 2014 – Oct 2014 · 4 mos · Gurugram, Haryana, India

Social Media Management for the Company.
Preparing Strategy and Concepts for Social Campaigns.
Analyzing User behaviour upon the various Campaigns done on the social media.
Statistical analysis based on social media numbers
Designing and Developing Content as per the requirements.

Social MediaData AnalysisContent DevelopmentData AnalyticsCreative IdeationBrand Management+6

Rocketalk

Social Media Guru

Apr 2013 – Jun 2014 · 1 yr 2 mos · Greater Delhi Area

Social Media Management for the Company.
Preparing Strategy and Concepts for Social Campaigns.
Analyzing User behaviour upon the various Campaigns done on the social media.
Statistical analysis based on social media numbers
Designing and Developing Content as per the requirements.
Scripting Promotional and Montage Videos.
Writing Blogs and other Communications on behalf of the Company.
Developing Ideas for Engagement on the Mobile App Social Space.
Executing the mobile campaigns, preparing analysis and reports for the same.

Social MediaData AnalysisContent DevelopmentData AnalyticsCreative IdeationTeam Management+9

Clixlogix pvt ltd

Social Media Manager and Content Developer

Feb 2013 – Apr 2013 · 2 mos · Greater Delhi Area

My KRA was to create unique and quality content for Websites, Blogs, Articles, Social Networks, and many other medias as well.
Manage Social Space for clients and prepare analysis for the same.

Social MediaContent DevelopmentBrand ManagementResearchConcept DevelopmentEditing+3