May 2017 – Sep 2017 · 4 mos · Remote

Feb 2016 – Present · 10 yrs 4 mos

• Good Bad Bug: Learning from Failure - Ruby Conference - https://www.youtube.com/watch?v=PW3Pj5o70JA
• Will it Inject: SQL Injection and Active Record - Rails Conference - https://www.youtube.com/watch?v=2GHWAYys1is
• Diversity in Tech: Beyond the Hiring Process - Ruby Conference AU - https://rubyconf.eventer.com/rubyconf-australia-2016-1489/diversity-in-tech-it-s-about-more-than-just-the-hiring-process-by-jess-rudder-1944
• Video Presentations
• Videos on Code Topics - CompChomp - https://youtube.com/compchomp
• Ruby in The Librarian's Introduction to Programming Languages: A LITA Guide (pp. 27-40). Lanham, MA: Rowman & Littlefield

Sep 2014 – May 2017 · 2 yrs 8 mos · Greater New York City Area

• ▪ Led development efforts from product spec through completion for blogging, public
• lesson pages and new course features on Learn.co
• ▪ Collaborated with product managers, QA engineers, labs team developers, and other
• stakeholders to derive an appropriate implementation strategy and ship features on time
• ▪ Built new onboarding flow which significantly reduced sign up friction for new students
• using Ruby on Rails and React
• ▪ Implemented blogging feature to increase technical writing from students using Ruby
• on Rails, Backbone, Marionette and the Github API
• ▪ Designed database schema and wrote recurring tasks to process student progress data
• and determine approaching eligibility for graduation in order to properly notify
• students and support staff
• ▪ Utilized Object-Oriented CSS to help update Learn.co app with consistent look (reducing
• amount of CSS used by 70%)
• ▪ Boosted discoverability of Learn by creating keyword-rich, public-facing lesson pages
• ▪ Participated in code reviews and gave presentations and demos to team to share
• knowledge of the codebase
• ▪ Gave lectures on jQuery and Learning from Failure to in-person immersive Flatiron
• students while serving a three-month rotation on the education team
• ▪ Wrote blog posts for the Flatiron School blog, Uncubed and Quora to foster a learning
• community for prospective and current students
• ▪ Worked with business stakeholders to create SQL-based charts in Periscope to allow
• regular reporting on key performance indicators

May 2014 – Sep 2014 · 4 mos · Distributed Team

• Guided clients through technical integration with Adwords, Google Analytics and Facebook
• Installed Adwords scripts (written in Javascript) to automate tasks including A/B testing of ad copy and hourly checks for broken URLs
• Audited accounts on weekly basis to remove keywords that are generating costs but no revenue and identify additional negative terms to add
• Planned and present internal training courses on best practices to other members of the team
• Analyzed data and identify areas of potential expansion in order to grow revenue for ecommerce clients while maintaining positive return on ad spend

Oct 2012 – May 2014 · 1 yr 7 mos · Los Angeles, CA

• Planned and managed implementation of North American-targeted search and social marketing campaigns for Disney’s DVD releases
• Prepared and presented marketing plans and reports to VP-level stakeholders
• Spearheaded the testing of a keyword strategy that boosted conversions by 15% and is now implemented for all titles being sold with a digital format
• Implemented video campaigns on YouTube using inSearch, inStream and remarketing
• Consistently utilized evidence-based practices to measure success of tasks and projects

Sep 2005 – Oct 2012 · 7 yrs 1 mo · Santa Monica, CA

• Managed teams of direct reports and additional co-workers across two offices to achieve the defined goals for the marketing programs
• Partnered with clients across nine countries (involving five languages) to identify needs and develop or refine online marketing programs to meet those needs
• Grew largest program by 43% without increasing size of management team
• Streamlined team processes reducing account operating costs by 15%
• Lead sales calls and provided live demos of company’s campaign management platform and online offerings
• Oversaw implementation of clients’ digital marketing and affiliate programs on Google, Bing, Facebook and other digital channels
• Implemented taxonomy changes in program which improved on-time fulfillment by 20%
• Coordinated with cross-functional team of engineers and client representatives to implement new programs and transition live programs without disruption of ad delivery
• Prepared and presented quarterly reports to c-level internal teams and mid-to-high level managers on client’s side