John Thankamony

CEO

London, England, United Kingdom16 yrs 10 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

14 years of experience in digital marketing leadership.
Launched multi-million dollar business units in APAC.
Managed teams for global brands like PayPal and Nike.

Stackforce AI infers this person is a Digital Marketing Leader with expertise in AdTech and Programmatic Media.

Contact

Skills

Core Skills

StrategyE-commerce

Other Skills

NegotiationBrand ManagementBrand StrategyOnline AdvertisingAnalyticsDigital StrategyDigital MarketingMobile AdvertisingBusiness DevelopmentAccount ManagementOnline MarketingAdvertisingWeb AnalyticsCRMCustomer Relationship Management (CRM)

About

Data-driven digital marketing leader with 14 years’ experience in marketing strategy, account management, media operations, product management, data and ad tech in markets across APAC, NA and EMEA. Launched two multi-million dollar regional business units, one in Southeast Asia and the other in India, and oversaw the commercial expansion of these units by working with cross-functional stakeholders to drive transformation of internal capabilities, leading to business growth and increased client satisfaction & retention Managed teams of digital marketing specialists, providing data-driven marketing practices for brands such as PayPal, Mastercard, Nike, Adidas, Marina Bay Sands, Burberry, Unilever, GSK, HSBC and Diageo Conference speaker, industry trainer, IAB committee member

Experience

16 yrs 10 mos

Total Experience

1 yr 7 mos

Average Tenure

3 yrs 1 mo

Current Experience

Dentsu

5 roles

Managing Director, Total Addressable

Promoted

Jan 2026 – Present · 4 mos

I lead a diverse group of 250+ media specialists across our digital partnerships, programmatic, retail media, affiliate marketing, mobile marketing and publisher partnerships for dentsu UK.

Managing Director, Addressable Media & Total Commerce, UK

Promoted

Aug 2023 – Dec 2025 · 2 yrs 4 mos

Head of Programmatic, Merkle UK

Mar 2023 – Dec 2023 · 9 mos

NegotiationStrategy

Client President

Jul 2021 – Mar 2023 · 1 yr 8 mos

NegotiationE-CommerceStrategy

Client Partner & Programmatic Lead, Media Group

Sep 2020 – Jun 2021 · 9 mos

NegotiationStrategy

Merkle emea

Head of Programmatic

Mar 2023 – Dec 2023 · 9 mos · London Area, United Kingdom

NegotiationStrategy

Iprospect

2 roles

Singapore Market Lead & Client President

Jul 2021 – Mar 2023 · 1 yr 8 mos · Singapore

NegotiationStrategy

Client Partner

Sep 2020 – Jun 2021 · 9 mos · Singapore

NegotiationE-CommerceStrategy

Iab southeast asia and india

Member, Programmatic Committee

Mar 2019 – Feb 2020 · 11 mos · Singapore

Strategy

Ctrlshift

Head, Programmatic Strategy

Oct 2018 – Jul 2020 · 1 yr 9 mos · Singapore

Programmatic Strategy Lead for CtrlShift, establishing campaign strategy and operational frameworks with regional and global digital and marketing teams.
Developed go-to-market strategy designed to position CtrlShift’s flagship software product, The Hub, distinctively to different client groups. Work closely with product team to launch new products and features for The Hub including Google DV360 and Google Ads integrations

NegotiationStrategy

Mindshare

Head of Programmatic, India

Aug 2016 – Sep 2018 · 2 yrs 1 mo · Mumbai Area, India

Established programmatic business unit offering operating models for multiple verticals including FMCG, telecom, finance and retail. Grew programmatic adoption by over 5x and up to 70% of digital media in the first year and drove key business wins in national pitches
Set up and trained team of specialists across 3 offices to manage customised programmatic offerings (strategy, planning, partner management, reporting, etc.) for over 40 brands including Nike, GSK, HSBC and Ikea

Dentsu aegis network

3 roles

Head of Operations & Analytics, Amnet Asia

Promoted

Jul 2015 – Jul 2016 · 1 yr · Singapore

Established the programmatic trading desk as the second employee in Amnet Asia and set up operations in 6 markets across SEA. Managed 14-member team including traders and analysts
Increase in programmatic clients from 0 in 2013 to 40+ in 2016 by incorporating Asia specific product evaluation and platform strategy practices, across DSPs, DMPs and ad servers. Designed region specific audience insights methodologies, systems integrations and data analytics

Strategy