Jan 2022 – Apr 2022 · 3 mos · Remote

• Managed international remote team of 2 content marketers and 3 artists. Developed new SEO and editorial content strategy. Worked hands-on with non-writers to create expert instructional content for a highly technical industry. Tracked cross-departmental projects, assignments, and timelines in Asana.

May 2021 – Aug 2025 · 4 yrs 3 mos

• Clients include Ethical Paws, Invisible Commerce (Cavalry), Rezi, Briefcase Coach, Working Life (123test), Growth Hack Your Career

Jan 2020 – Oct 2021 · 1 yr 9 mos · Seattle, Washington, United States · On-site

• Grew full-time marketing team from 2 to 8
• Managed team (3 direct, 5 total) of full-time content writers and digital marketers
• Oversaw SEO, SEM, email marketing, social, reputation management and other channels.
• Incorporated Agile methodology into marketing project management, serving as scrum master
• Unblocked team members and got hands-on across all channels, including content QA, creative, organic search, conversion rate optimization (CRO), email marketing automation, virtual events, subject-matter expertise, community building, and more.
• Worked with leadership on annual roadmaps, timelines, and marketing budgets

Jul 2018 – Dec 2019 · 1 yr 5 mos · Seattle, Washington, United States · On-site

• Created content marketing strategy and maintained content calendar with an emphasis on scaling organic search traffic through SEO content and engaging users via email marketing campaigns (Mailchimp)
• Increased blog organic search traffic 121% and overall organic search 153% from 2017 to 2018
• Increased blog organic search traffic 120% and overall organic search 71% from 2018 to 2019
• Managed and edited 1 full-time employee and 2-3 freelancers

Jun 2017 – Jul 2018 · 1 yr 1 mo · Seattle, Washington, United States · On-site

• Increased Jobscan Blog traffic 25% in first year by building community, pursuing deep domain expertise, and employing up-to-date SEO writing and technical SEO practices
• Wrote top-ranking articles on Google SERP for valuable terms like “LinkedIn Headline” and “Resume Keywords”
• Acquired guest content from subject matter experts and edited for SEO to earn additional #1 rankings
• Wrote guest articles and placed backlinks on relevant high DR sites
• Launched Jobscan’s YouTube channel. End-to-end video creation for product marketing videos (scripting, voiceover, visuals, editing, Adobe Premier Pro)
• Early contributor to startup team, gaining exposure to product development, project management, digital marketing, product marketing, customer service, and community outreach

Nov 2015 – Jun 2017 · 1 yr 7 mos · On-site

Sep 2013 – Nov 2015 · 2 yrs 2 mos · On-site

Jun 2012 – Aug 2013 · 1 yr 2 mos · On-site

Jul 2011 – Jan 2016 · 4 yrs 6 mos · On-site

• Wearer of many hats in a small business environment. When I first started, it was my goal to learn how to do every job at the company. Ultimately, I never closed a sale or got to design a book, but I did a lot. Titles I held include Office Assistant (July 2011 - April 2012), Accounts Receivable Coordinator (April 2012 - July 2013), Customer Service Coordinator (April 2012 - Nov. 2015), Distribution & Fulfillment Coordinator (April 2012 - Nov. 2015), and Distribution Manager (Nov. 2015 - Jan. 2016). In the distribution and fulfillment roles I oversaw the movement of merchandise from the printing press to 3PL distribution points for wholesale and online order fulfillment and media clients. I managed inventory across several national distribution points and local facilities, and designed order systems for client partners to ensure smooth distribution and fulfillment.

Jul 2011 – May 2012 · 10 mos · On-site

Mar 2013 – Jun 2013 · 3 mos · Remote