karthik prathipati

Software Engineer

Guntur, Andhra Pradesh, India3 yrs 8 mos experience

Key Highlights

  • Designed scalable ad systems for millions of users.
  • Successfully migrated legacy systems to modern platforms.
  • Developed innovative ad campaign types boosting participation.
Stackforce AI infers this person is a Backend-heavy Fullstack engineer in the AdTech industry.

Contact

Skills

Core Skills

Data ArchitectureData MigrationReliability Testing

Other Skills

System of SystemsDatabase QueriesStackDynamic SQLMySQLData CachingInformation TechnologyVMwareApache KafkaRPMElastic Stack (ELK)Network Capacity PlanningRemote ComputingRestaurant MarketingBrand Awareness

About

Hello there! I'm Karthik, a dedicated software engineer currently employed at Swiggy. My primary focus lies within the Ads domain, where I engage in continuous exploration, learning, and the development of highly scalable systems designed to deliver advertisements to millions of Swiggy users on a daily basis. I hold a bachelor's degree in Electronics and Communication Engineering, which I obtained in 2022 from VIT.

Experience

3 yrs 8 mos
Total Experience
1 yr 7 mos
Average Tenure
5 mos
Current Experience

Amazon

Sofware engineer II

Jan 2026Present · 5 mos · Bengaluru, Karnataka, India · On-site

Zepto

Software Engineer II

Aug 2024Oct 2025 · 1 yr 2 mos · Bengaluru, Karnataka, India · On-site

  • Building Supply chain

Swiggy

2 roles

Software Engineer

Jul 2022Aug 2024 · 2 yrs 1 mo · Bengaluru, Karnataka, India · Remote

  • Designed a billing system for ads, billing over 100k restaurants twice a week for their campaigns across food and dineout.
  • Developed new ad campaign types, including cost-free and cost-per-day, which now make up over 70% of Dineout campaigns.
  • Improved customer experience by creating a serverless function to prevent low-rated restaurants from running ad campaigns, stopping over 5k restaurants.
  • Built an DDA compliant kafka consumer service from scratch which handles peak T/P of 1M rpm
  • Conducted capacity planning and performance testing, successfully handling peak NYE traffic of 600k RPM with BAU latencies.
  • Worked on migrating legacy systems to a new DDA-compliant platform, successfully onboarding 250k RPM.
Data ArchitectureData Migration

Software Engineer Intern

Jan 2022Apr 2022 · 3 mos · Remote

  • Assisted on testing features on lower test environments performing end to end sanity.
  • Developed and wrote service and unit tests using grill framework to ensure high reliability of ads systems.
Reliability TestingSystem of Systems

Education

Vellore Institute of Technology

Bachelor of Technology - BTech

Jan 2018Jan 2022

Bhashyam College of Education

11th & 12th

Apr 2016Apr 2018

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