Krati Gupta

Product Manager

Bengaluru, Karnataka, India7 yrs 1 mo experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Led platformisation efforts at Atlassian.
  • Revamped subscription UX for Disney+ Hotstar.
  • Improved incident management experience in Jira.
Stackforce AI infers this person is a SaaS and B2C UX specialist with strong design leadership.

Contact

Skills

Core Skills

User Experience Design (ued)Design LeadershipProject PlanningGrowth StrategyUi & Ux DesignBranding

Other Skills

LeadershipAnalytical thinkingTeam LeadershipAutomation DesignSystems ThinkingCollaborationUser-centered DesignArt DirectionPhotographyPrintmakingGraphic DesignFront end web developmenthtml cssAdobe IllustratorAdobe Photoshop

About

Design & Strategy, Atlassian

Experience

7 yrs 1 mo
Total Experience
3 yrs 7 mos
Average Tenure
5 yrs 2 mos
Current Experience

Atlassian

2 roles

Senior Product Designer

Promoted

Mar 2024Present · 2 yrs 2 mos

  • I’m leading platformisation efforts in my team. Currently, working on a project which platforms Operations capabilities in JSM, making it a first level entity so it can be scaled to other projects. This requires deep understanding of domain mapped with analytical thinking to democratise the platform and make it available for all products so its not in a silod box but integrates well with the rest of the product system.
LeadershipDesign LeadershipUser Experience Design (UED)Project Planning

Product Designer

Mar 2021Mar 2024 · 3 yrs

  • I have worked on multiple projects improving developer efficiency.
  • I have lead the incident management experience inside of Jira service management for more than 1.5 years. During this time, I supported the team reach their KR, do research, work on 10+ projects end to end. This included building core expenses for Incident management with features such as stakeholders communication lifestyle, micro services experience, resolving incidents and concluding with Post incident reviews. This project increased customer satisfaction.
  • Next up, I lead Automation and Orchestration design strategy, partnered with global platform team, did research and delivered multiple milestones for the project. During this time, I led the systems thinking and ux for including power automation features such as delay steps, human in the loop, parallel and serial execution, etc. I partnered with my product team to build Playbooks inside of Jira.
LeadershipUser Experience Design (UED)Project PlanningTeam LeadershipAutomation DesignSystems Thinking

Disney+ hotstar

2 roles

Product Designer - Growth, Subscriptions & Payments

Apr 2019Apr 2021 · 2 yrs

  • I've handled growth, subscription and payment user experience for India’s largest Video on Demand service. I strongly believe in marrying business goals with seamless user experience.
  • As a Product Designer, I enjoy collaborating with the Product, Business, Research and Tech teams. Discovering problems and finding solutions together is what makes a great team!
  • Projects:
  • Subscription UX for Sports Viewers
  • Revamp of End to End Subscription UX on Disney+ Hotstar
  • Revamp of End to End Payment UX on Disney+ Hotstar
  • GDPR flows for Hotstar UK
  • Update Card Flows
  • SSO flows
  • Login Experience
  • Subscription hooks throughout the platform
  • Churn Management for subscribers
  • Promotion engine UX
  • Watch experience on Desktop Web & Living room devices
  • Referral Program
  • Subscription UX Experiments
  • Subscription Ux across platforms
User Experience Design (UED)CollaborationGrowth StrategyUser-centered Design

Product Design Intern

Jan 2019Apr 2019 · 3 mos

Mcgarrybowen

Design Intern

Jun 2018Jul 2018 · 1 mo · Bengaluru Area, India

  • UI & UX for a new product for one of India’s leading apparel brands in a team of 2
  • Branding and UI & UX concept for an upcoming brand
  • Product photoshoot art direction for a premium cosmetic brand
  • Rebranding & UI & UX pitch in-depth analysis for an Indian app based service
UI & UX DesignBrandingArt Direction

Education

National Institute of Fashion Technology India

Bengaluru • Bachelor of Design — Communication Design

Jan 2015Jan 2019

QUT (Queensland University of Technology)

Twinning Program — Communication Design

Jan 2017Jan 2017

Methodist High School, Kanpur

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