Manogya T. — Head of Growth
I’m a results-first marketing leader with 9+ years building brands, launching products and activating omni-channel demand across broadcasting, BFSI, consumer goods and lifestyle. I design integrated brand narratives and GTM plays that turn awareness into trials, and trials into measurable revenue — from ATL and experiential IPs to retail activations and performance marketing. What I deliver End-to-end product & brand launches that balance storytelling with performance (examples: PayZapp & HDFC Sky rollouts). Retail & channel programs across 300+ touchpoints that drive discovery, trial and checkout conversion. Integrated campaign blueprints (ATL, BTL, digital, influencer, experiential) scaled across regional markets and localized for impact. Data-led optimization using Google Analytics, Tableau & Power BI to lift engagement, lower CAC, and maximize ROAS. Representative impact Led 500+ integrated campaigns delivering 100%+ YoY revenue growth, 23.5% incremental revenue uplift, and 1:9 ROI on digital spends. Drove 30k+ app downloads and immediate transactional adoption during payment-app launches; enabled 6k+ transactions in launch phase. Scaled partner participation by 50% via strategic B2B2C co-marketing with brands like Victoria’s Secret, Lenskart and Mastercard. How I work I translate business goals into insight-driven creative and measurable experiments — aligning product, sales and engineering to simplify customer journeys and increase conversion velocity. I enjoy building repeatable templates, enabling sales with compelling pitch assets, and turning IPs (sports, music, local events) into measurable acquisition channels. Recognition & credentials BIG FM — BIG IGNITERS Award | HDFC Bank — Excellence Award (Branding Integration) | HDFC Bank — Silver Star (Campaign Innovation) | UIS Excellence Award | Amazon — Best Intern Award (Leadership & Innovation) | UNICEF India — Excellence Award (National Record for Fundraising) I am actively exploring senior marketing roles — Head of Marketing, Head of Brand & Product Marketing, Regional Marketing Lead, or Senior Partnerships & Activation positions — where I can lead omnichannel GTM strategy, scale retail & partner activations, and drive brand marketing that delivers measurable revenue outcomes. I bring 9+ years of cross-sector experience, data-driven decision-making, and a proven record of launching products, building partner ecosystems, and improving ROI. If your team needs a hands-on marketing leader who converts brand strategy into business results, let’s connect.
Stackforce AI infers this person is a Marketing Leader with expertise in B2C and B2B sectors.
Location: Gurugram, Haryana, India
Experience: 9 yrs 6 mos
Career Highlights
- Led 500+ integrated campaigns with 100%+ YoY revenue growth.
- Drove 30k+ app downloads during payment-app launches.
- Scaled partner participation by 50% through strategic co-marketing.
Work Experience
Reliance Broadcast Network
Regional Marketing Head (North & East) (2 yrs 5 mos)
HDFC Bank
Regional Marketing Manager (2 yrs 9 mos)
UIS PVT. LTD.
City Head- Marketing & Sales (2 yrs)
Marketing Manager (11 mos)
WWF
Acting City Head (5 mos)
Medsonway.com
Marketing Coordinator (1 yr)
Amazon
Intern Head (2 mos)
UNICEF India
Public Awareness Representative for Public Donations, Unicef India (PartTime) (4 mos)
Marketing Intern (Internship) (2 mos)
TRI LAB (P) LTD.
Product Design Intern (Internship) (2 mos)
Education
Master of Business Administration - MBA at Indian Institute of Foreign Trade
Diploma in Digital Marketing. at Shaw Academy
Diploma in Social Media Marketing at Shaw Academy
Bachelor of Business Administration (B.B.A.) at Modern Education Society's Ness Wadia College of Commerce, Pune
Senior School Certification Examination. at Central Board of Secondary Education
Certificate of Continuous and Comprehensive Evaluation. at St. Joseph's Sr. Sec. School, Chandigarh, India