Jan 2025 – Jan 2026 · 1 yr · Austin, TX · Remote

• Lifecycle Marketing Specialist (Jan 2025 – Jan 2026)
• Retained following the acquisition of Real Estate Institute, continuing ownership of lifecycle and email marketing initiatives.
• Owned and managed the master email calendar across multiple divisions, ensuring strategic scheduling, cross-team alignment, and timely campaign execution.
• Supported the transition to Iterable, building and executing lifecycle campaigns, automations, journeys, and templates while maintaining deliverability and performance.
• Partnered with cross-functional teams to support platform onboarding and adoption during a period of organizational change.
• Served as a Data Quality Specialist, migrating and managing alumni and student data to ensure integrity, segmentation accuracy, and compliance.

Apr 2008 – Dec 2024 · 16 yrs 8 mos · [Acquired by Aceable in August 2024] · Hybrid

• Lifecycle Marketing Specialist (2018–2024)
• Led end-to-end email campaigns for alumni and prospective students using ActiveCampaign and JangoMail to support enrollment and revenue goals.
• Managed full-scale email execution including content setup, testing, scheduling, segmentation, suppression, and list acquisition.
• Owned reporting and performance analysis across deliverability, open and click rates, and revenue by division.
• Supported marketing automation initiatives to improve deliverability and campaign performance.
• Collaborated across teams to manage compliance queries and maintain clean, reliable databases.
• Book Editor / Publishing Coordinator (2011–2024)
• Edited, reviewed, and finalized educational materials, ensuring accuracy and consistency across print and digital formats.
• Coordinated printing vendors, including quote negotiation, proof approvals, invoicing, and on-time delivery.
• Maintained organized publishing files, inventory records, and documentation.
• Created SOPs and cross-trained team members on editorial and publishing workflows.
• Customer Service Representative (2008–2014)
• Supported students and professionals with licensing and continuing education requirements across multiple industries.
• Facilitated webinars and live classes, providing technical support for instructors and attendees.

May 2005 – Apr 2008 · 2 yrs 11 mos · Glenview, IL

• Ensuring maximum customer service:
• Continuous customer contact and including follow-ups
• Constant communication with manufacturers/suppliers to connect with customers and their needs
• Assistance with management responsibilities
• Manage complaints and needed flexible service for customers
• Delegate and determine technicians’ daily schedule of customers’ service demands