Dec 2020 – Jan 2022 · 1 yr 1 mo

• Drew on my 15 years of marketing and management expertise to develop a small company as a part-time passion project. Required skills: Creativity, business development, digital marketing, website development, sales, customer service, budget management, strategic planning, international collaboration, and operations

Apr 2019 – Sep 2020 · 1 yr 5 mos · Ithaca, New York · Remote

• As the first Operations Manager for North America in a rapidly growing company, my diverse responsibilities included:
• Staff Recruitment, Training, Management:
• Remotely trained and supervised a team of 8 recruitment officers based throughout the US
• Consulted on each officer’s recruitment and enrollment plans. In March 2020,
• pivoted each of those plans from in-person strategies to digital/virtual recruitment tactics
• Led staff recruitment including developing JDs, outreach, screening, interviews, negotiation
• Developed standardized, cloud-based system for monthly data collection and reporting
• Account Management:
• Managed current accounts with higher education clients in the UK and Canada
• Supported business development, and consultative sales for existing and new clients and prospects
• Operations Management:
• Improved company operations for this start-up company: streamlined internal processes; implemented a new financial management system; and coordinated operations with colleagues based in India and the UK.
• Developed the company’s first: recruitment and enrollment training modules; onboarding process; staff handbook; and performance evaluation system with KPIs.
• Served as lead researcher for a market entry consultation for an EdTech company, including developing market analysis, competitor matrix, and go-to-market strategy.

Aug 2017 – Mar 2019 · 1 yr 7 mos · Syracuse, New York · On-site

• Represented the #1-ranked Master of Public Administration and prestigious Master of Arts in International Relations programs in domestic and international markets, including attending graduate fairs, conducting info sessions, webinars, and classroom presentations
• Developed and implemented data-informed marketing, communications, and recruitment plans for master’s programs, including developing advertising and email communications calendars, assessing advertising partners, budgeting, data collection, and reporting
• Managed and optimized the TargetX CRM, and utilized Salesforce, MailChimp, Excel, CollegeNet, and Blackboard daily
• Regularly created content for email newsletters and admissions campaigns, web pages, digital ads, print brochures

Sep 2015 – Aug 2017 · 1 yr 11 mos · Binghamton, NY · On-site

• Built a global network which includes high-level influencers in universities, educational nonprofit organizations, and government agencies in strategic markets.
• Developed and executed comprehensive international marketing and recruitment plans, with tailored marketing strategies for disparate countries and regions, including India, China, Ghana, Nigeria, Ecuador, Turkey
• Collected and analyzed recruitment and conversion data from events, marketing campaigns, and other initiatives.
• Engaged with prospective international students in person, by email, phone, Skype, LinkedIn, and other platforms. Oversee social media marketing in international markets via multiple platforms (Facebook, Weibo, WeChat, QQ, DreamChase), and provided superb customer service
• Coordinated and managed international web events with WebEx, Slate Webinars, Google Hangouts, Skype, New Row
• Planed and executed extensive international travel to more than 10 countries
• Supervised and mentored graduate student assistants
• Utilized all of Slate's comprehensive CRM capabilities
• Public Presentations:
• "Advising Graduate Applicants: A Comprehensive Guide" - Presented for EducationUSA Advisers. Accra, Ghana. March 2016
• Frequent presentations to university students, faculty, and administration regarding Binghamton University's strengths as a higher education institution and global community. Conducted presentations in China, Ghana, US, Bolivia, Nigeria, and there are many more to come.

Jun 2014 – Aug 2014 · 2 mos · Dhaka, Bangladesh

• Collected, organized, and input several years of performance data from USAID/Bangladesh’s entire 98-project portfolio. Created a tracking tool which facilitated collaboration with several other members of the Program Office team.
• Worked with professional staff across multiple offices in order to gather and interpret performance indicators and performance data.
• Worked in the United States Embassy in Dhaka, Bangladesh, and maintained confidentiality, professionalism. Served as a representative of the United States government in a foreign country.

Jan 2007 – Jan 2009 · 2 yrs

• Recruited more than 15 families to host high school exchange students.
• Coordinated US Department of State scholarship students from the Middle East and the former Soviet Union, and worked with them and their host families to address cultural, social, and familial challenges.
• Educated host families, students, and the community regarding issues of culture, religion, and diversity.
• Managed program logistics and finances. Organized several cultural events for students and hosts.

Jan 2006 – Jan 2013 · 7 yrs

• Cornell Cooperative Extension
• Cooking Up Community: Organized cooking clubs of single parents that met regularly to prepare and preserve local harvest in order to share skills and to save time and money. Co-founded the pilot project with several other organizers.
• Get Your GreenBack Campaign and Building Bridges Initiative: Supported the development of networks for community information and resource sharing. Recruited and supervised community educator/organizers.
• Hearts’ Cry India, Inc.
• Traveled to rural village in Andhra Pradesh, India to evaluate the international development organization’s programs. Presented results to Board of Directors, with recommendations for program development.
• Ithaca Speed Date
• I founded Ithaca Speed Date and completed two major dating events, the first as a fundraiser and the second for-profit. Developed project business plan, and website. Coordinated the event as well as the advertising, recruiting, and matchmaking for a total of 600 micro-dates. Recruited a business partner.
• Dryden Community Center Café
• Founding General Manager of this nonprofit Cafe. Managed employee hiring, training, supervision and scheduling. Coordinated and directed volunteer activities. Created the café menu. Organized inventory, and purchasing. Developed Training and Policy and Procedure manuals.
• Overlook Apartments Neighborhood Association
• Founded the Neighborhood Association and biweekly Food Pantry. Recruited and coordinated residents to provide services to a 128 unit, low-income housing complex. Coordinated basic computer training and cooking classes. Mediated between residents, Ithaca Neighborhood Housing Services and owners/managers.

Jan 1999 – Jan 2012 · 13 yrs · Ithaca, New York Area. Wooster, OH

• Fulfilled a number of food service and customer service roles in a variety of cafes. My many experiences in food service contributed to my ability to work in a fast-paced environment, manage teams, plan events, track inventory, and coordinate production. Perhaps most importantly, I learned the incomparable value of superb customer service. My appreciation for the customer has allowed me to develop relationships that facilitate retention and positive reviews in all of my subsequent positions.