Melissa Gaglione ⭐️

CEO

Tampa, Florida, United States9 yrs 4 mos experience

Key Highlights

  • Built a $200K+ creator side hustle on LinkedIn.
  • Helped 30+ creators land their first brand deals.
  • Generated over $200,000+ from LinkedIn partnerships.
Stackforce AI infers this person is a B2B SaaS expert with a focus on content monetization and creator economy.

Contact

Skills

Core Skills

Content StrategySalesNewsletter WritingEvent ManagementSales LeadershipMarketing Strategy

Other Skills

Brand ManagementOnline Content CreationContent MarketingNegotiationContract ManagementNewsletter ProductionHosting EventsEvent PlanningCorporate EventsSponsorship SalesSocial Media MarketingMarketing ManagementInfluencer MarketingWebinar ManagementShow Hosting

About

I built a $200K+ creator side hustle on LinkedIn from 0 to 40K followers in under 2 years. Now I help you do the same👇🏼 Most B2B professionals create great content but never get paid for it. I change that through Citrine Creator Accelerator and Citrine Talent Agency. Here's what I do: ✨For aspiring creators: The Creator Accelerator teaches you to position yourself as a paid creator, create branded content, and land your first $500-$3,000 partnership. After you graduate, you'll have an established portfolio, rate kit, network, and everything you need to land consistent brand partnerships. ⭐️ For established creators: Citrine Talent Agency takes over your partnership management. I renegotiate your rates, handle all contracts and payments, and advocate for you with brands using data! You just create content. My team does everything else from content strategy, timeline management and handling all comms. ❤️ Why creators work with me: I've been where you are. Posting casually about my corporate experience landed me my first brand partnership while I was an Account Executive. That deal funded side projects while I climbed to Head of Sales. 💵 In under two years, I generated over $200,000+ from LinkedIn brand partnerships, events, and services all while helping 30+ creators land their first deals, and proving that this model works. Now I'm scaling what worked for me: a system that trains and develops corporate creators AND represents them professionally. 💫The bigger picture: B2B creators are becoming the next wave of founders. Content creation is one of the most underrated ways to earn $2,000-$5,000+ per month. We're still early. 💰Our average creator: 12K followers, $3,000/month in brand income, full-time job intact. If you're ready to monetize your LinkedIn presence, consider applying to join an agency or accelerator. 📩 DM me or apply on our website! I'll review your application and see if the Creator Accelerator or Talent Agency is the right fit. melissa@citrinecreators.co

Experience

9 yrs 4 mos
Total Experience
1 yr 5 mos
Average Tenure
4 mos
Current Experience

Citrine

Newsletter Editor

Jan 2026Present · 4 mos

Newsletter WritingNewsletter Production

Coldiq

Social Media Content Creator

Oct 2025Feb 2026 · 4 mos · Remote

  • ColdIQ is the best platform to learn about GTM technologies
  • Check out the content I create as a B2B Sales expert about GTM technologies and strategies on linkedin, youtube, tiktok, and instagram.

Citrine

2 roles

Host of Annual Corporate Content Yacht Networking Event

Feb 2025May 2025 · 3 mos

  • Host & Event Organizer | Corporate Yacht Networking Experience
  • Premium event strategist creating transformative networking experiences for sales, marketing & GTM professionals aboard luxury yachts in Tampa Bay.
  • Building a thriving community of 300+ B2B professionals through exclusive networking experiences that combine business development with unforgettable hospitality.
Hosting EventsEvent PlanningEvent ManagementCorporate EventsSponsorship Sales

CEO & Founder

Jan 2024Present · 2 yrs 4 mos

  • Citrine Creators
  • We're building the next generation of B2B LinkedIn creators—and getting them paid.
  • What we do:
  • Most professionals create great LinkedIn content but never monetize it. We change that through training and talent representation.
  • Creator Accelerator (4 weeks): Learn to position yourself as a paid creator, build your brand, and land your first $1,000-$3,000 partnership.
  • Graduates join our talent agency.
  • Citrine Talent Agency: We become your agent. We renegotiate rates, manage contracts, handle payments, and advocate for you with brands. You focus on content. We handle everything else.
  • Our track record:
  • Our creators average $3,000/month in brand partnerships. We've helped 30+ creators land their first deals. We've renegotiated rates with increases of 15-30% on existing partnerships.
  • Why we exist:
  • Founded by Melissa, who generated $100K+ in brand partnerships while climbing from SDR to Head of Sales. She built what she wished existed when she started: a system that trains creators AND represents them professionally.
  • We believe B2B creators are the next wave of founders.
  • Content creation is one of the most underrated ways to earn thousands per month.
  • And we're still early.
  • Our mission: Turn special B2B professional with expertise into a paid creator.
  • Apply today!
Brand ManagementOnline Content CreationContent StrategyContent MarketingSales

Sendspark ✨

2 roles

Head of Sales

Promoted

Jun 2024Nov 2024 · 5 mos · Remote

  • PLG to Sales-Led Growth
  • Key Responsibilities
  • Designed and implemented Sendspark's first sales-led growth strategy alongside existing PLG motion
  • Developed comprehensive sales playbooks, pilot models, and pipeline management processes
  • Established pricing tiers and packaging optimized for different customer segments
  • Marketing Responsibilities:
  • Developed LinkedIn social selling strategy
  • Hosted and guest appearance in webinar program averaging 450+ registrants per event
  • Led influencer program with 25+ industry partners, including:
  • Recruitment and compensation structure development
  • Custom demo environments and tracking attribution
  • Collaborative content creation
  • Created PLG sales enablement content aligned with marketing campaigns
Sales LeadershipSalesSocial Media MarketingMarketing ManagementMarketing StrategyInfluencer Marketing+6

Strategic Sales & Brand Advisor

Aug 2023Nov 2024 · 1 yr 3 mos · Remote

Deel

Account Executive NAM (Founding Global Payroll AE)

Jan 2023Jun 2024 · 1 yr 5 mos

  • Key Responsibilities while reporting directly to Mike Gallardo
  • As the founding account executive for Deel's global payroll product in North America, I was responsible for:
  • Defining and validating our Ideal Customer Profile (ICP) across SMB, Mid-Market, and Enterprise segments
  • Creating our initial go-to-market strategy and sales motion for the global payroll offering NAM
  • Developing sales messaging, value proposition, and competitive positioning
  • Conducting discovery calls to understand customer pain points and tailor our solution
  • Managing complex sales cycles from initial contact through onboarding
  • Gathering customer feedback to inform product improvements
  • Collaborating with product teams to align feature development with customer needs
  • Creating repeatable sales processes for future team scaling
  • Key Accomplishments
  • Market Development
  • Identified and successfully penetrated a new ICP of multinational tech companies with 50-10,000 employees
  • Sales Motion Innovation
  • Developed a consultative sales approach focused on reducing compliance risk and operational complexity
  • Established a multi-threaded selling strategy targeting Finance, HR, and Operations leaders
  • Implemented a "land and expand" strategy
  • Organization Enablement
  • Designed and delivered ASYNC training program for 80 North American sales reps
  • Created comprehensive sales playbook documenting winning approaches across segments
  • Worked directly with 40 AEs
  • Business Impact
  • Exceeded first-year revenue target by 193%,
  • Achieved 80%+ win rate against legacy providers
  • Expanded average deal size by 70%+ by implementing multi year contracts
SalesSales ProcessGo-to-Market StrategySales Cycle ManagementInternational SalesSales Presentations

Liveperson

2 roles

Enterprise Account Executive

Oct 2021Dec 2022 · 1 yr 2 mos

  • Market Expansion & Revenue Impact
  • Pioneered entry into cryptocurrency vertical, generating over $6M in closed won revenue
  • Developed targeted messaging for crypto exchanges, wallets, and blockchain platforms
  • Exceeded quota for 3 quarters (excluding ramp time)
  • Strategic Event Marketing
  • Co-created "Crypto to Dinner" series with event marketing team
  • Secured participation from CEOs and leadership of 20 top cryptocurrency companies
  • Generated $3.3M in pipeline opportunities directly attributed to dinner series
  • Designed follow-up sequences converting 85% of attendees to sales meetings
  • Video & Social Selling Innovation
  • Championed and implemented company-wide video selling strategy
  • Achieved 3.8x higher response rates with personalized videos versus traditional email
  • Developed comprehensive video prospecting playbooks for sales teams
  • Trained sales professionals on effective video creation and social selling
  • Enterprise Account Penetration
  • Known as "Fortune 500 door opener" for consistently accessing key decision-makers
  • Developed multi-threaded approach combining LinkedIn, video, and tactical outreach
  • Created personalized video walkthroughs addressing specific pain points of target accounts
  • Team Enablement
  • Coached 20+ members (SDRs, AEs, AMs, Leadership) on video prospecting and social selling strategies

Enterprise Sales Development Representative

Sep 2020Oct 2021 · 1 yr 1 mo

Iqpc exchange

Delegate Acquisition Sales Executive & Digital Event Producer

Dec 2019Sep 2020 · 9 mos · Tampa/St. Petersburg, Florida Area

Gray television

News Reporter & Multimedia Journalist

Sep 2018Sep 2019 · 1 yr · Texas, United States

Hillsborough county public schools

2 roles

First Grade Teacher

May 2017May 2018 · 1 yr · Tampa/St. Petersburg, Florida Area

Third Grade Teacher

May 2016May 2017 · 1 yr · Tampa/St. Petersburg, Florida Area

Education

University of Tampa

Master’s Degree — Curriculum and Instruction

Dec 2016Present

MEDDIC Academy

Standard MEDDIC

Jan 2021Jan 2021

University of Tampa

Bachelor’s Degree — Elementary Education and Teaching

CSB Media Arts Center

Radio and Television Broadcasting Technology/Technician

Half Hollow Hills High School West

High School Diploma

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