May 2021 – Present · 4 yrs 11 mos · Gurugram, Haryana, India

Jan 2019 – Present · 7 yrs 3 mos · Mumbai

Sep 2018 – Sep 2022 · 4 yrs

Dec 2016 – Aug 2018 · 1 yr 8 mos

Aug 2015 – Dec 2016 · 1 yr 4 mos

Jul 2013 – Aug 2015 · 2 yrs 1 mo · Mumbai Area, India

• Roles and Responsibilities:
• Build and implement an effective outbound business development strategy for Blisstering Solutions
• Build a sustainable lead generation pipeline for new business and develop the lead generation team and processes to ensure regular lead flow.
• Performing the complete sales cycle, starting from initial discussion w/ the prospects to closing the deal and account management there after.
• Identify outbound business development, outreach strategy and engage across channels
• Identify and nurture long-term strategic partnerships for Blisstering's engineering focused business model.

Jun 2011 – Jul 2013 · 2 yrs 1 mo · Mumbai Area, India

• Job Roles & Responsibilities:
• Initiation of Blue Ocean’s Marketing and sales/presales division.
• Responsible for designing marketing collaterals and IT sales documents.
• Responsible for business development of SAP ECC and Business One in the Indian market.
• Responsible for solution presentation to the prospects.
• Notable Achievements:
• Started Marketing and business development function and extended it to a team of 3 people with revenue generation of $ 3 million from scratch in just a span of 2 years.
• Successfully created and launched email campaigns and events for potential Clients
• End to end management of Projects
• Account Management and driving business through existing accounts while ensuring new business development too by adding new clients.

Jan 2009 – Jan 2011 · 2 yrs

• Job Roles & Responsibilities:
• Accountable for designing marketing strategy (ATL/BTL) for West.
• Responsible for designing & producing marketing collaterals, ensuring brand visibility, organising events.
• Responsible for acquiring new corporate & Banca tie-ups across India.
• Study of West market and rural areas to find out the reasons for low penetration and to improve accessibility.
• Notable Achievements:
• Have been instrumental in initiating 3 national level tie-ups for the company, with a revenue generation of around Rs. 7 crore.
• Have designed & launched 3 very successful campaigns.
• Based on the Rural market report finding, we opened kiosks in Rural Areas on weekends and were able to reach to the new audience for insurance which was not approached before.

Jan 2009 – Jan 2010 · 1 yr

• Channel ( Banca & Broker ) development and management for West.

Aug 2008 – Nov 2009 · 1 yr 3 mos · Mumbai

• Job Roles & Responsibilities:
• As Area Manager:
•  Handled sales and marketing in Maharashtra & North Region through branches of Dhanlaxmi Bank.
• As Deputy Vertical Head
•  Handled the responsibility of managing sales and marketing operations through Bancassurance channel for HDFC Bank PAN India while providing complete support to BJAZ team PAN India.
•  Was accountable for identification, research & analysis of market products while evaluating the business and realizing its full potential by using tools such as marketing, sales, information management & customer service, promoting sales pertaining to diverse range of products including auto loans, personal loans, home loan, loan against property.
•  Have been instrumental in evolving market segmentation & penetration strategies to achieve targets & identifying key/institutional accounts and strategically secure profitable business.
•  Effectively determined the training needs, identifying training gaps & conducting programs to enhance operational efficiency of the entire team.
•  Ensured timely service delivery as well as collections from the clients within the stipulated credit period while managing the distribution system of the company and maintaining smooth operations.
•  Was solely accountable for deciding and maintaining KRA for the team on daily & monthly basis and liaise with Top Management pertaining to same.
•  Demonstrated abilities in conducting competitor analysis to get a fair idea of the latest market trends and the competitor’s moves to achieve market share metrics.
• Notable Attainments:
•  Successfully over achieved the target during the tenure. By 40%
•  Won”EmployeeExcellence”AwardforFY2008–2009.
•  Selected as a “Buddy Trainer”.
•  Demonstrated potential in achieving a conversion ratio of 70% in ‘Suraksha Kavach’ from the level of 35% in a span of 4 months.
•  Designed and launched 7 very successful contests to enhance motor insurance business and Suraksha business.